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| rewards for hull's drive theory |
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| intracranial self-stimulation= BSR (brain stimulation reward) |
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lateral hypothalamus
for homeostasis and hormones |
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median forebrain bundle
involved in ICSS |
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| what drug is most critical for ICSS and cocaine reward? |
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| rewards obtained in a goal environment |
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| similar to hull's D (drive) |
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| Rg>Sg (modification of hull's drive theory) |
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believed that learning is not gradual, but occurs in a single trial
challenged thorndike's law of effort and was WRONG (reward does enhance learning)
was right about contiguity |
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only thing guthrie got right
closer the space between two stimuli, the more likely it will be to produce the response
quicker you give a reward, the more likely that reward will motivate the response to happen again
there is an optimum time interval between the CS and the UCS |
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| equivalence belief principle |
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behaviorist
operant conditioning
reinforcement |
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| when consequences (S^r) influence behavior |
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| behavior (R) that has consequences |
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| add something to increase the behavior |
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getting rid of something to increase behavior
ex. seatbelt |
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add something to decrease behavior
ex. spanking |
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take away something to decrease behavior
ex. take away tv |
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