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Research Methods Terms
20 Terms used in research
20
Journalism
Professional
03/16/2011

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Term
Accuracy
Definition
Term used in survey research that refers to the match between the target population and the sample.
Term
Apparency
Definition
Refers to clear, understandable representation of the data.
Term
Construct Validity
Definition

Seeks an agreement between a theoretical concept and a specific measuring device,

such as observation.

Term
Content Validity
Definition

The extent to which a measurement reflects the specific intended domain of

content.

Term
Credibility
Definition

A researcher's ability to demonstrate that the object of a study is accurately

identified and described, based on the way in which the study was conducted.

Term
Data
Definition

Recorded observations, usually in numeric or textual form.

Term
Empathic Neutrality
Definition

A quality of qualitative researchers who strive to be non-judgmental when

compiling findings.

Term
External Validity
Definition

The extent to which the results of a study are generalizable or transferable. See

also validity.

Term
Face Validity
Definition

How a measure or procedure appears.

Term
Holistic Perspective
Definition

Taking almost every action or communication of the whole phenomenon of a certain community or culture into account in research.

Term
Hypertext
Definition

A nonsequential text composed of links and nodes.

Term
Population
Definition

The target group that is being investigated.

 

Term
Probability
Definition
Known at the "P" factor in statistical measurement, this is the chance that a phenomenon has a chance of occurring randomly.
Term

Qualitative Research

Definition

Research type that is

multi-method in focus, involving an interpretive, naturalistic approach using textual presentation.

Term
Quantitative Research
Definition

Research that is a collection of numerical data in order to describe, explain, predict and/or control phenomena of interest.

Term
Random Sampling
Definition

The selection of a group of subjects (sample) for study from a larger group (population) so that each individual is chosen entirely by chance.

Term
Reliability
Definition

The degree to which the test (consistently) measures what it is supposed to measure.

Term
Replicability
Definition

Whether or not a study can be completed by another researcher.

Term
Validity
Definition
The degree to which a test measures what it is intended to measure.
Term
Thick Description
Definition

A rich and extensive set of details that are concerned with the methods and context provided in a research report.

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