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Professional Practice Quiz 2
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43
Art/Design
Undergraduate 4
03/26/2014

Additional Art/Design Flashcards

 


 

Cards

Term
Career Objective
Definition
A statement that explains what kind of work the job applicant seeks; generally used in the resume and or cover
letter.
Term
Career Summary
Definition
In a resume, a significant statement of experience and skills concerning the applicants ability to handle the job
for which he or she is applying
Term
Chronological resume
Definition
States educational and work experiences exactly when they occurred, in reverse chronological order
Term
Combination Resume
Definition
Utilizes qualities of both the chronological and the functional resume forms and combines them in one
resume
Term
Commercial/Contract Interior Design
Definition
The branch of Interior design concerned with the planning and specifying of interior products used in public spaces, such as office, hotels, airports, hospitals and so on. Under Contract
Term
Cover Letter
Definition
a letter that accompanies a resume or other business documentation
Term
Digital Portfolio
Definition
A digital visual presentation of what an individual can do as an interior designer Ex: photos of boards and
drawings
Term
Enclosure
Definition
A term placed at the end of a cover letter to indicate that something has been attached to or accompanies the cover
letter
Term
Facility Planner
Definition
A part of the facility management department, which is responsible for the physical plant (the building and its
systems.)
Term
Functional resume
Definition
presents information in order to emphasize qualifications and skills of the applicant, rather than the order in
which they were obtained
Term
Head Hunter
Definition
A slang term for a professional executive search and employment agency that will search out an employee from
one firm in order to place that employee with another firm
Term
Informational Interview
Definition
An informal interview that allows a student to find out something about the work in a particular profession
Term
Portfolio
Definition
A visual presentation of what an individual can do as an interior designer
Term
Personal Goals
Definition
- an effective way of helping to determine career options.
Term
Personal Mission Statement
Definition
Much like a business missions statement, “it focuses on what you want to be (character) and to do
(contributions and achievements) and on the values or principles upon which being and doing are based.” It helps a person set a direction and focus for what that person wants to do in his or her personal and professional life.
Term
Professional Goals
Definition
statements of desires and intentions that help to determine career options and make choices and decisions
that arise during a career.
Term
Residential Interior Design
Definition
The plans and or specifications of interior materials and products that are used in private residences.
Term
Resume
Definition
A summary of a designers qualifications
Term
Informational Interview
Definition
An informal interview that allows a student to find
out something about the work in a particular profession.
Term
Contacting Executive Search firms
Definition
Also known as Head Hunters, they are professional employment agencies that help you locate a job based on your qualifications. They are paid by getting you hired.
Term
Networking
Definition
It is a word of mouth marketing technique, and getting to
know people who can help you and who you can help find a job. Social Media is great for connecting with others and getting your name and resume circulating.
Term
Resume Content
Definition
❖ Contact Information:
Name, mailing address, phone number, e-mail address
❖ Career Summary and Career Objective
Summary provides a significant statement concerning your ability to handle the job you’re applying for.
Objective talks about what you want to do rather than what you have already accomplished.

❖ Education
Most important block of information for a recent graduate. Professionals commonly place educational
experience after work experience.

❖ Professional Accomplishments
Certifications, licensing, awards, professional associations (use proper appellations!)

❖ Work Experience
Focus on what you accomplished in each job, truth is vital; no embellishments

❖ Personal Information
Contact info is more important, anything else is up to the individual. Ex: travel experiences, hobbies, etc.

❖ Skills and Key Words
List relevant skills. Key words are important for employers to search through in electronic files. Ex: Fluency vs.
Conversational, software, sales experience

❖ References
Not necessary on a resume, but be prepared to provide them. Usually checked after an interview.

❖ Physical Appearance of a Resume
Interest in content, not typefaces, designs, origami folding. Print resumes scanned in, digital resumes printed in
B&W. Proofread!
Term
Questions to Ask During an Interview
Definition
❖ Can you describe your expectations of me during the first year?
❖ What are the job responsibilities of this position?
❖ How many people work in the company?
❖ What are the companies plans for growth and expansion?
❖ Are many other people being interviewed?
❖ How will I be evaluated for raises and promotion possibilities?
❖ When will you be making a decision?
Term
Illegal Interview Questions
Definition
U.S. law states that some types of questions are inappropriate to ask during an interview; the laws prohibit interviewers from using them, and they cannot appear on a job application. These questions relate, but are not limited, to age, sex, religion, marital status, parental status, sexual preference, and ethnic origin.
Term
Marketing & Selling
Definition
Finding out what a client wants and needs through the use
of personal communication and then providing a service
Term
The Four “P’s” of Marketing
Definition
The four basic variables (Product, Place, Promotion, and Price) that create a firm’s marketing mix.
Term
Branding
Definition
The combination of images and encounters the customer perceives, accepts and experiences with a product or a firm.
Term
Target Marketing
Definition
A marketing method that helps a design firm identify one or
more groups of potential customers who are most likely to utilize the firm’s services.
Term
Demographics
Definition
Characteristics such as age, gender, and occupation that
marketers can use to help identify customer groups.
Term
Psychographics
Definition
Concepts defining a person’s lifestyle interests and attitudes, such as hobbies, sports, and other interests.
Term
SWOT Analysis
Definition
A planning technique used by firms to develop many kinds of
plans. SWOT stands for Strengths, Weaknesses, Opportunity & Threats.
Term
Promotion
Definition
Providing information about services or products from the seller to the buyer; includes publicity, publishing, advertising, and direct selling.
Term
Public Relations
Definition
All the efforts of a firm that go into creating an image that
positively affects the public’s opinion of the firm.
Term
Publicity
Definition
A direct form of promotion that is not paid for.
Term
Press Release
Definition
Information provided by the design firm or it’s representatives that might be of interest to the news media.
Term
Referrals
Definition
Occurs when a client (or other party) tells another person who may be looking for interior design services about a particular design firm.
Term
Testimonial
Definition
Statement that the client makes in a letter that he or she sends, or that the client gives verbally to the designer concerning the client’s satisfaction with the
design firm’s work.
Term
Networking
Definition
Cultivating mutually beneficial relationships for the purpose of marketing oneself or one’s design firm.
Term
Requests for Qualifications (RFQ)
Definition
A document used by clients to obtain information on the staff and general qualifications of a design firm before the client
issues a request for proposal mailing; also called a letter of interest (LOI).
Term
Request for Proposal (RFP)
Definition
A document by clients to obtain specific information about a large number of design firms that might be interested in providing design services for a project.
Term
Proposal
Definition
An overview or other response to a request for a proposal (RFP) from a client. It is not necessarily a contract, although some designers use the term to mean
contract.
Term
Conceptual Selling “Selling of Intangibles”
Definition
Selling a highly customized solution or a concept that’s worth can’t be easily measured. An item or concept that does not have physical existence.

•  Conceptual Selling requires salespeople to first understand their customers' issues
– what they are trying to accomplish, fix or avoid – and then apply their expertise to jointly develop solutions. This consultative approach builds credibility and trust, and
solutions that are difficult for competitors to replicate.
Term
Selling of Products
Definition
The exchange of physical goods or services for money or an equivalent product.

•  Salespeople have an actual tangible product that they are selling to a customer
biased on the customer’s wants & needs witch are often pin pointed by target
marketing campaigns.
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