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ops
vocab+concepts
151
Management
Graduate
03/07/2012

Additional Management Flashcards

 


 

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Term
value chain
Definition
network of facilities and processes that describes the flow of goods, services, information, and financial transactions from suppliers thru the facilities and processes that create goods and services and deliver them to the customer
Term
value
Definition
perception of the benefits of a good, service, or bundle of goods and services (i.e. customer benefits pkg) in relation to what buyers are willing to pay for them
Term
how to increase value (3)
Definition
1. increase perceived benefits while holding price or cost constant
2. increase perceived benefits while reducing price or cost
3. decrease price or cost while holding perceived benefits constant
Term
value proposition
Definition
competitively dominant customer experience
Term
value chain
Definition
suppliers >> inputs >> process network >> goods/services outputs >> postsale services
Term
gaining a customer services
Definition
preproduction services:
-good and service design
-supplier services
-purchasing services
-contract negotiations
-financing
-good and service guarantees
-consulting services
-edu/training services
-sales/mktg svc
Term
value creation services
Definition
production process:
-create good/service
-process type and capability
-good/service characteristics
-price/cost, quality, time, safety, flexibility, innovation/learning, market/financial performance
-value/productivity
Term
keeping a customer services
Definition
postproduction services
-servicing loans/financing
-installation, maintenance, field repair svc
-transportation svc
-warranty/claims
-training
-postsale visits
-consulting/tech svc
-recycle/remanufacture
-warehouse/invent. mgmt
Term
supply chain
Definition
portion of the value chain that focuses primarily on the physical movement of goods/materials, and supporting flows of info and fin. transactions thru the supply, production, and dist. process
Term
P&G's supply chain
Definition
suppliers >> manufacturer >> customer distributer >> retail PoS
Term
operational structure of value chain
Definition
configuration of resources such as suppliers,
factories,
warehouses,
distributers,
tech support,
engin. design and sales offices,
communication links
Term
vertical integration
Definition
process of acquiring and consolidating elements of value chain to achieve more control
Term
outsourcing
Definition
process of having suppliers provide goods/svc that were previously provided internally; opposite of vertical integration
Term
3 waves of outsourcing
Definition
1. goods-producing jobs
2. simple services work
3. skilled knowledge work
Term
backward integration
Definition
acquiring capabilities at front end of supply chain (eg. suppliers)
Term
forward integration
Definition
acquiring capabilities toward back end of supply chain (distributers, customers)
Term
value chain integration
Definition
process of managing info, physical goods/svc to ensure availability at the right place, time, cost, quantity, with highest attention to quality
Term
offshoring
Definition
building, acquiring, moving of process capabilities from a domestic location to another country location while maintaining ownership and control
Term
issues to consider when making offshore decisions
Definition
low labor costs
low import duties/fees
lower cap costs
grow global mkt share
avoid natl currency fluctuations
preempt competitors from entering global mkts
hire worldwide skills/knowledge workers
build robust value chain ntwks for global mkts
build relationships w/ govt officials
negative impact/media attention
intellectual property loss
lose control of key processes
develop secure srces of supply/reduce risks
build relationships w/ suppliers
political instability
lack of communication/tech skills
learn fgn mkts/cultures
Term
categories of performance measures
Definition
financial
customer/mkt
safety
quality
time
flexibility
innovation/learning
Term
financial performance measures
Definition
organizational-level:
-revenue/profit
-return on assets
-earnings/share

operational-level:
-labor/material costs
-cost of quality
-budget variance
Term
customer/market performances measures
Definition
organizational-level:
-customer satisfaction
-customer retention
-market share

operational-level:
-customer claims and complaints
-type of warranty failure
-sales forecast accuracy
Term
safety performances measures
Definition
organizational-level:
-number of accidents/injuries
-lost workdays

operational-level:
-safety audit score
-workplace safety violations
Term
quality performances measures
Definition
organizational-level:
-goods quality
-service quality
-environmental quality

operational-level:
-defects/unit
-call center courtesy
-toxic waste discharge rate
Term
time performances measures
Definition
organizational-level:
-speed
-reliability

operational-level:
-flow (process/cycle) time
-percent of time meeting promise (due) date
Term
flexibility performances measures
Definition
organizational-level:
-design flexibility
-volume flexibility

operational-level:
-number of engineering changes
-assembly line changeover time
Term
innovation/learning performances measures
Definition
organizational-level:
-new product development rates
-employee satisfaction
-employee turnover

operational-level:
-number of patent applications
-number of improvement suggestions implemented
-percent of workers trained on statistical process control
Term
customer satisfaction measurement system
Definition
customer ratings of specific goods and features and indicates relationship btwn ratings and future buying behavior
Term
quality
Definition
degree to which output of a process meets customer requirements
Term
service quality
Definition
external focus: consistently meeting customer expectations

internal focus: service delivery system performance
Term
5 key dimensions of service quality
Definition
1. tangibles (appearance)
2. reliability (consistently deliver)
3. responsiveness (prompt attention)
4. assurance (trust and confidence)
5. empathy (caring attitude)
Term
processing time
Definition
time it takes to perform some task
Term
queue time
Definition
time spent waiting
Term
flexibility
Definition
ability to adapt quickly and effectively to changing requirements
Term
goods/svc design flexibility
Definition
ability to develop wide range of customized goods or services to meet difference or changing customer needs
Term
volume flexibility
Definition
ability to respond quickly to changes in the volume and type of demand
Term
innovation
Definition
ability to create new and unique goods/svc that delight customers and create competitive advantage
Term
learning
Definition
creating, acquiring, and transferring knowledge, and modifying the behavior of employees in response to internal and external change
Term
productivity
Definition
ratio of output to input quantity
Term
interlinking
Definition
quantitative modeling of cause and effect relationships between external and internal performance criteria

(eg. customer satisfaction rating (ext) to time on hold rating (int) is inverse)
Term
value of a loyal customer (VLC)
Definition
quantifies the total revenue or profit each target market customer generates over the buyer's life cycle

VLC = (P)(RF)(CM)(BLC)
BLC = 1/customer defection rate
Term
actionable measures
Definition
provide basis for decisions at the level at which they are applied
Term
MBNQA Criteria for Performance Excellence
Definition
1. Leadership
2. Strategic Planning
3. Customer Focus
4. Measurement, analysis, knowledge measurement
5. Workforce Focus
6. Process Management
7. Business Results
Term
Balanced Scorecard Performance Perspectives
Definition
1. Financial
2. Customer
3. Innovation and Learning
4. Internal
Term
Value Chain Performance Measurements
Definition
1. Suppliers: quality, price, delivery, service

2. Inputs: conformance to specs, accuracy, quantity

3. Process Network: Efficiency, cost, reliability, productivity, cycle time, rework, service encounters, flexibility

4. Goods/svc outputs: customer satisfaction, price, goods quality, svc quality, timeliness

Management: ALL + market share, growth, loyalty, revenue per tgt mkt

OVERALL: ACHIEVEMENT OF STRATEGIC OBJECTIVES
Term
Service Profit Chain Model
Definition
employees create customer value and drive profitability

internal svc qual >> employee satisfaction >> emp rtntn + emp prod >> external svc value >> customer satisfaction >> customer loyalty >> revenue growth + profitability
Term
competitive advantage
Definition
ability to achieve market and financial superiority over competitors
Term
3 classes of customer requirements
Definition
1. dissatisfiers: requirements that are expected
2. satisfiers: requirements that customers say they want
3. Exciters/delighters: new/innovative goods/svc features that customers do not expect
Term
order qualifiers
Definition
dissatisfiers, satisfiers
Term
order winners
Definition
goods and service features/performance characteristics that differentiate one customer benefit pkg from another, win customer's business
Term
search attributes
Definition
those that a customer can determine prior to purchasing the good or service (color, price, etc)
Term
experience attributes
Definition
those that can be discerned only after purchase or during consumption or use (taste, safety, fun)
Term
credence attributes
Definition
aspects that customer must believe in, but cannot personally evaluate even after purchase and consumption (knowledge, expertise)
Term
competitive priorities
Definition
strategic emphasis that a firm places on certain performance measures and operational capabilities with a value chain

1. cost
2. quality
3. time
4. flexibility
5. innovation
Term
mass customization
Definition
able to make whatever goods and services the customer wants, at any volume, at any time for anybody. For a global organization, from any place in the world
Term
innovation (in competitive priorities)
Definition
the discovery and practical application or commercialization of a device, method, or idea that differs from existing norms
Term
strategy
Definition
pattern or plan that integrates an organization's major goals, policies, and action sequences into a cohesive whole
Term
core competencies
Definition
strengths that are unique to an organization
Term
operations strategy
Definition
defines how an organization will execute its chosen business strategies
Term
operations design choices
Definition
decisions management must make as to what type of process structure is best suited to produce goods and create services
Term
infrastructure
Definition
the nonprocess features and capabilities of the organization and includes the workforce, operating plans and control systems, quality control, organizational structure, compensation systems, learning and innovation systems, and support services
Term
Hill's strategy development framework
Definition
Corporate Objectives
Marketing Strategy
Competitive Priorities
Operations Design Choices
Infrastructure
Term
Goods/Svcs Development Process
Definition
1. Strategic Mission/Vision
2. Strategic and Market Analysis, understand competitive priorities
3. Customer Benefit Pkg Design
4. Detailed Goods, Svc, Process Dsgn
4a.
g. manufactured good design + dvpmt
s. svc and svc delivery system dsgn
4b.
g. process selection/dsgn
s. service encounter dsgn
5. Market Intro/Deployment
6. Marketplace Evaluation
Term
Customer Benefit Package Design Elements
Definition
Time
Place
Information
entertainment
exchange
form
Term
robust
Definition
goods that are insensitive to external forces of variation
Term
Taguchi Loss Function
Definition
assumes that the smaller the variation about the nominal spec, the better the quality. products are more consistent, total costs are less. quality = variation from target value of design spec.

L(x) = k(x - T)^2
Term
custom (made to order)
Definition
produced and delivered as one-of-a-kind or in small quantities, meet customer specs
Term
option (assemble to order)
Definition
configurations of standard parts, subassemblies, or services that can be selected by customers from a limited set
Term
standard (make to stock)
Definition
made according to a fixed design, customer has no options
Term
4 types of processes to produce goods/svc
Definition
1. projects
2. job shop processes
3. flow show processes
4. continuous flow processes
Term
projects
Definition
large scale customized initiatives that consist of many smaller tasks and activities that must be coordinated and completed to finish on time and within budget
Term
job shop processes
Definition
organized around particular types of general purpose equipment that are flexible and capable of customizing work for indiv customers
Term
continuous flow processes
Definition
create highly standardized goods or services, usually around the clock in very high volumes
Term
flow shop processes
Definition
organized around a fixed sequence of activities and process steps, such as an assembly line, to produce a limited variety of similar goods/svc
Term
product-process matrix
Definition
model that describes the alignment of process choice with characteristics of manufactured good
Term
pathway
Definition
unique route thru a svc system
Term
customer-routed svcs
Definition
those that offer customers broad freedom to select the pathways that are best suited for their immediate needs and wants from many possibly pathways through the service delivery system
Term
provider-routed svcs
Definition
constrain customers to follow a very small number of possible and predefined pathways through the service system
Term
svc encounter activity sequence
Definition
consists of all the process steps and associated svc encounters necessary to complete a svc transaction and fulfill a customer's wants and needs
Term
Service Positioning Matrix
Definition
x-axis : repeatability
y-axis : number of pathways
Term
product life cycle
Definition
characterization of product growth, maturity, and decline over time
Term
process design levels (4)
Definition
1. Task: specific unit of work
2. Activity: group of tasks >> final output
3. Process: group of activities
4. Value Chain: network of processes
Term
process design activities (6)
Definition
1. Define purpose/objective of process
2. Create process map of current performance (baseline map)
3. Evaluate alternatives (future state maps)
4. identify performance measures for process
5. select equipment/technology
6. develop implementation plan (chose performance criteria)
Term
process map (flowchart)
Definition
describes the sequence of all process activities and tasks necessary to create and deliver a desired output
Term
value stream
Definition
all value-added activities involved in designing, producing, and delivering goods and svcs to customers
Term
strategies to improve process design (5)
Definition
1. increasing revenue
2. increasing agility
3. increasing product/svc quality
4. decreasing costs
5. decreasing process flow time
Term
key improvement questions
Definition
1. Are the steps in logical sequence?
2. Do all steps add value? Eliminate? Combine? Reorder?
3. Are there bottlenecks/wait time?
4. What is required for each step?
5. Potential errors causing dissatisfaction? How to correct?
6. Performance measurement points?
7. positive image guidelines at customer interaction points?
Term
reengineering
Definition
fundamental rethinking and radical redesign of business processes to achieve dramatic improvements in critical, contemporary measures of performance (cost, quality, service, speed)
Term
utilization
Definition
fraction of time a workstation or individual is busy over the long run
Term
throughput
Definition
average number of entities completed per unit time - the output rate - from a process
Term
bottleneck
Definition
work activity that effectively limits throughput of the entire process
Term
flow time/cycle time
Definition
average time it takes to complete one cycle of a process
Term
Little's Law
Definition
WIP = throughput * flow time
Term
distribution centers (DC)
Definition
warehouses that act as intermediaries between factories and customers, shipping directly to customers or retail stores where products are made available to customers
Term
inventory
Definition
refers to raw materials, WIPs, or finished goods that are maintained to support production or satisfy customer demand
Term
typical goods-producing supply chain structure
Definition
suppliers (RM) >> manufacturing plant (WIP) >> regional warehouse (FG) >> retail store (FG) >> customers
Term
SCOR Model
Definition
1. Plan
2. Source
3. Make
4. Deliver
5. Return
Term
contract manufacturer
Definition
firm that specializes in certain types of goods-producing activities, such as customized design, manufacturing, assembly, and packaging, and works under contract for end users
Term
efficient supply chains
Definition
designed for efficiency and low cost by minimizing inventory and maximizing efficiencies in process flow
Term
responsive supply chains
Definition
focus on flexibility and responsive service and are able to react quickly to changing market demand and requirements
Term
push system
Definition
produces goods in advance of customer demand using a forecast of sales and moves them thru the supply chain to points of sale where they are stored as finished goods inventory
Term
pull system
Definition
produces only what is needed at upstream stages in the supply chain in response to customer demand signals from downstream stages
Term
push-pull boundary
Definition
points that separates push from pull
Term
postponement
Definition
delaying product customization until product is closer to the customer at the end of the supply chain
Term
multisite management
Definition
process of managing geographically dispersed svc-providing facilities
Term
order amplification
Definition
phenomenon that occurs when each member of a supply chain "orders up" to buffer its own inventory (causes bullwhip effect)
Term
supply chain metrics
Definition
delivery reliability
responsiveness
customer-related
supply chain efficiency
financial
Term
capacity
Definition
capability of a manufacturing or svc resource to accomplish its purpose over a specified time period
Term
economies of scale
Definition
achieved when average unit costs of good/svc decreases as the capacity or volume of thruput increases
Term
diseconomies of scale
Definition
average unit cost of good/svc increases as the capacity/thruput increases
Term
focused factory
Definition
way to achieve economics of scale without extensive investments in facilities and capacity by focusing on a narrow range of goods/svcs, target market segments, and/or dedicated process to maximize efficiency and effectiveness
Term
safety capacity/capacity cushion
Definition
amount of capacity reserved for unanticipated events such as demand surges, materials shortages, and equipment breakdowns

avg safety capacity % = 100 % - avg resource utilization %
Term
complementary goods/svcs
Definition
goods and services that can be produced or delivered using the same resources available to the firm, but whose seasonal demand patterns are out of phase with each other (Honda example)
Term
4 Capacity Expansion Strategies
Definition
1. one large capacity increase
2. small capacity increases that match average demand
3. small capacity increases that lead demand
4. small capacity increases that lag demand
Term
short-term capacity adjustments
Definition
add or share equipment
sell unused capacity
change labor capacity
change labor skill mix
shift work to slack periods
Term
reservation
Definition
promise to provide a good/svc at some future time/place
Term
approaches to influence demand
Definition
vary the price of goods or services
provide customers with information
advertising and promotion
add peripheral goods/svc
provide reservations
Term
revenue management system (RMS)
Definition
consists of dynamic methods to forecast demand, allocate perishable assets across market segments, decide when to overbook and by how much, and determine what price to charge different customer (price) classes
Term
theory of constraints (TOC)
Definition
set of principles that focus on increasing total process thruput by maximizing utilization of all bottleneck work activities and workstations
Term
TOC throughput
Definition
amount of money generated per time period through actual sales
Term
TOC constraint
Definition
anything in an organization that limits it from moving toward or achieving its goal
Term
TOC physical constraint
Definition
associated with the capacity of a resource such as a machine, employee, or workstation
Term
TOC bottleneck (BN) work activity
Definition
one that effectively limits the capacity of the entire process
Term
TOC nonbottleneck (NBN) work activity
Definition
one in which idle capacity exists
Term
TOC nonphysical constraint
Definition
environmental or organizational, such as low product demand or an inefficient management policy or procedure
Term
planning horizon
Definition
length of time on which a forecast is based
Term
time bucket
Definition
unit of measure of the time period used in a forecast
Term
time series
Definition
set of observations measured at successive points in time or over successive periods of time
Term
trend
Definition
underlying pattern of growth or decline in a time series
Term
seasonal patterns
Definition
repeatable periods of ups and downs over short periods of time
Term
cyclical periods
Definition
regular patterns in a data series that take place over long periods of time
Term
random variation
Definition
(noise) unexplained deviation of a time series from a predictable pattern, such as a trend, seasonal, or cyclical pattern
Term
irregular variation
Definition
a one-time variation that is explainable
Term
forecast error
Definition
difference between observed value of the time series and the forecast

At - Ft
Term
statistical forecasting
Definition
based on the assumption that the future will be an extrapolation of the past
Term
moving average (MA) forecast
Definition
average of most recent "k" observations in a time series
Term
single exponential smoothing (SES)
Definition
forecasting technique that uses a weighted average of past time-series values to forecast the value of the time series in the next period
Term
resource management
Definition
planning, execution, and control of all the resources that are used to produce goods or provide services in a value chain
Term
aggregate planning
Definition
development of long term output and resource plan in aggregate units of measure
Term
disaggregation
Definition
translating aggregate plans into short term ops plans that provide the basis for weekly and daily schedules and detailed resource requirements
Term
execution
Definition
moving work form one workstation to another, assigning people to tasks, setting priorities for jobs, scheduling equipment, and controlling processes
Term
resource mgmt planning framework
Definition
forecasting >> aggregate planning >> Are resources ok? >> disaggregation >> execution
Term
aggregate planning decision options
Definition
demand management
production rate
workforce
inventory
facilities, equipment, and transportation
Term
level production strategy
Definition
plans for the same production rate in each time period
Term
chase demand strategy
Definition
sets the production rate equal to the demand in each time period
Term
master production scheduling (MPS)
Definition
statement of how many finished items are to be produced and when they are to be produced
Term
Disaggregation Framework
Definition
Aggregate Planning >> Master production scheduling >> materials requirements planning >> capacity requirements planning >> is capacity ok? >> authorized MPS and MRP production plans >> detailed resource schedule and sequencing + inputs to budgets, financing, cash flow analysis
Term
final assembly schedule
Definition
defines the quantity and timing for assembling subassemblies and component parts into a final finished good
Term
moments of truth
Definition
any episodes, transactions, or experiences in which a customer comes into contact with any aspect of the delivery system, however remote, and thereby has an opportunity to form an impression
Term
variant
Definition
CBP feature that departs from the standard CBP and is normall location- or firm-specific
Term
process
Definition
sequence of activities intended to create a certain result
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