Term
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Definition
| Intermediaries that represent either buyers or sellers on a permanent basis |
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Term
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Definition
| The physical elements in a store’s design that appeal to consumers’ emotions and encourage buying |
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Term
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Definition
| The use of machines to dispense products |
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Term
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Definition
| Intermediaries that bring buyers and sellers together temporarily |
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Term
| cash-and-carry wholesalers |
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Definition
| Limited-service wholesalers whose customers pay cash and furnish transportation |
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Term
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Definition
| A type of marketing in which an organization provides a catalog from which customers make selections and place orders by mail, telephone, or the Internet |
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Term
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Definition
| A very large specialty store that concentrates on a major product category and competes on the basis of low prices and product availability |
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Term
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Definition
| A retail strategy of managing groups of similar, often substitutable products produced by different manufacturers |
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Term
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Definition
| Agents that receive goods on consignment from local sellers and negotiate sales in large, central markets |
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Term
| community shopping centers |
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Definition
| Shopping centers with one or two department stores, some specialty stores, and convenience stores |
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Term
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Definition
| A small self-service store that is open long hours and carries a narrow assortment of products, usually convenience items |
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Term
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Definition
| Large retail organizations characterized by a wide product mix and organized into separate departments to facilitate marketing efforts and internal management |
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Term
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Definition
| The use of the telephone, Internet, and nonpersonal media to introduce products to customers, who can then purchase them via mail, telephone, or the Internet |
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Term
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Definition
| Marketing products to ultimate consumers through face-to-face sales presentations at home or in the workplace |
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Term
| direct-response marketing |
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Definition
| A type of marketing in which a retailer advertises a product and makes it available through mail or telephone orders |
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Term
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Definition
| Self-service, general-merchandise stores that offer brand name and private brand products at low prices |
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Term
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Definition
| Limited-service wholesalers that take title to goods and negotiate sales but never actually take possession of products |
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Term
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Definition
| An arrangement in which a supplier (franchiser) grants a dealer (franchisee) the right to sell products in exchange for some type of consideration |
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Term
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Definition
| Merchant wholesalers that perform the widest range of wholesaling functions |
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Term
| general-merchandise retailer |
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Definition
| A retail establishment that offers a variety of product lines that are stocked in considerable depth |
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Term
| general-merchandise wholesalers |
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Definition
| Full-service wholesalers with a wide product mix but limited depth within product lines |
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Term
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Definition
| Stores that combine supermarket and discount store shopping in one location |
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Term
| lifestyle shopping center |
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Definition
| A type of shopping center that is typically open air and features upscale specialty, dining, and entertainment stores |
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Term
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Definition
| Full-service wholesalers that carry only a few product lines but many products within those lines |
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Term
| limited-service wholesalers |
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Definition
| Merchant wholesalers that provide some services and specialize in a few functions |
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Term
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Definition
| Limited-service wholesalers that sell products through catalogs |
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Term
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Definition
| Independent intermediaries that represent two or more sellers and usually offer customers complete product lines |
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Term
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Definition
| Independently owned businesses that take title to goods, assume ownership risks, and buy and resell products to other wholesalers, business customers, or retailers |
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Term
| neighborhood shopping centers |
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Definition
| Shopping centers usually consisting of several small convenience and specialty stores |
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Term
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Definition
| The selling of products outside the confines of a retail facility |
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Term
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Definition
| Stores that buy manufacturers’ seconds, overruns, returns, and off-season merchandise for resale to consumers at deep discounts |
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Term
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Definition
| Retailing that makes products available to buyers through computer connections |
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Term
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Definition
| A type of shopping center that combines off-price stores with category killers |
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Term
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Definition
| Full-service, specialty-line wholesalers that own and maintain display racks in stores |
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Term
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Definition
| A type of shopping center with the largest department stores, widest product mixes, and deepest product lines of all shopping centers |
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Term
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Definition
| Identifying an unserved or underserved market segment and serving it through a strategy that distinguishes the retailer from others in the minds of consumers in that segment |
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Term
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Definition
| An organization that purchases products for the purpose of reselling them to ultimate consumers |
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Term
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Definition
| All transactions in which the buyer intends to consume the product through personal, family, or household use |
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Term
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Definition
| Manufacturer-owned intermediaries that sell products and provide support services to the manufacturer’s sales force |
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Term
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Definition
| Manufacturer-owned operations that provide services normally associated with agents |
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Term
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Definition
| Intermediaries that market a whole product line or a manufacturer’s entire output |
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Term
| specialty-line wholesalers |
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Definition
| Full-service wholesalers that carry only a single product line or a few items within a product line |
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Term
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Definition
| Large, self-service stores that carry a complete line of food products, along with some nonfood products |
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Term
| superregional shopping center |
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Definition
| A type of shopping center with the widest and deepest product mixes that attracts customers from many miles away |
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Term
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Definition
| Giant retail outlets that carry food and nonfood products found in supermarkets, as well as most routinely purchased consumer products |
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Term
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Definition
| The performance of marketing-related activities by telephone |
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Term
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Definition
| A form of selling in which products are presented to television viewers, who can buy them by calling a toll-free number and paying with a credit card |
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Term
| traditional specialty retailers |
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Definition
| Stores that carry a narrow product mix with deep product lines |
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Term
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Definition
| Limited-service wholesalers that transport products directly to customers for inspection and selection |
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Term
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Definition
| Large-scale, members-only establishments that combine features of cash-and-carry wholesaling with discount retailing |
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Term
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Definition
| Retail facilities in large, low-cost buildings with large on-premises inventories and minimal services |
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Term
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Definition
| An individual or organization that sells products that are bought for resale, for making other products, or for general business operations |
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Term
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Definition
| Transactions in which products are bought for resale, for making other products, or for general business operations |
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