Term
|
Definition
|
the process of planning, organizing, operating, and assuming the risk of a business venture
|
|
|
Term
|
Definition
|
someone who engages in entrepreneurship
|
|
|
Term
|
Definition
|
a business that is privately owned by one individual or a small group of individuals and has sales and assets that are not large enough to influence its environment
|
|
|
Term
|
Definition
|
a market in which several large firms compete according to relatively well defined criteria
|
|
|
Term
|
Definition
|
a segment of a market not currently being exploited
|
|
|
Term
|
Definition
|
any advantage that comes to a firm because it exploits an opportunity before any other firm does
|
|
|
Term
|
Definition
|
a document that summarizes the business strategy and structure
|
|
|
Term
|
Definition
|
a group of small investors seeking to make profits on companies that have the potential for rapid growth
|
|
|
Term
|
Definition
|
a contract between an entrepreneur (the franchisee) and a parent company (the franchiser); the entrepreneur pays the parent company for the use of its trademarks, products, formulas, and business plans.
|
|
|