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market structure
n/a
10
Economics
12th Grade
11/18/2010

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Cards

Term
Homogenous product
Definition
products are the same or similar; easy substituted ( pure competition & pure Oligopoly)
Term
Heterogeneous product
Definition
differentiated product; real or preceived differences exists- color, style,quality ( monopolistic competition and (differentiated oligopoly)
Term
Unique product
Definition
one of a kind; no close substitute exists ( monopoly)
Term
Barriers to entry
Definition
factors that inhibit the entry or exit of firms into or out of an industry; geography, high advertising costs, high cost of capital outlay, etc.
Term
Price taker
Definition
a firm that accepts the market [rice determined by supply and demand ( pure competition and differentiated competition)
Term
price leadership
Definition
action taken by an industry leader to raise the price; other large firms follow suit (pure Oligopoly and differentiated oligopoly)
Term
price setter
Definition
a firm thats has control over he price of the product it sells; no competition ( monopoly)
Term
non-price competition
Definition
firms compete on the basis of factors other than price; style, quality, special, May be the perceived differences communicated cia advertising
Term
Anti-trust legislation
Definition
Bills and acts designed to monitor and regulate big business; prevents monopolies
Term
Market Structures
Definition
Pure competition, Monopolistic Competition, Differentiated Oligopoly, Pure Oligopoly and Monopoly
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