Details Title: Design and layout 1 Description: layout & design Total Flash Cards: 20 Created: 10/09/2008 03:32:27		New Users: To study from this flashcard set, or to create your own your own study flash cards, REGISTER HERE. Existing Users: CLICK HERE. Additional Art/Design Flashcards
Cards in this set: Term points Definition A stroke should always be measured by what unit of measure? Term What is the difference between a graphic and a logo? Definition A graphic is a illustration, and a logo is a trademark of a company or product. Term Draw and label the following: margin, trim marks, fold marks, alley, gutter, column, 2 page spread Definition see board Term layout Definition The plan and arrangement of graphic elements Term color swatch Definition Sample of an ink color Term see board Definition How big is a full bleed? At the board draw a full page bleed. Term .125 Definition When setting up a bleed how for past the trim marks should the bleed extend? decimal Term coated paper and uncoated paper Definition What is the difference between PMSU and PMSC Term The same number will look different even though it is the same number i.e. PMS 548U and PMS 548C Definition Besides glossy and dull what is the significance of coated and uncoated colors. Term Fair price, Quotes (fast answers), On time delivery, quality Definition What does the designer want from the printer? Term cool colors Definition Restful colors Term warm colors Definition Stimulating colors Term Comprehensive Definition Shown to the client for approval and to be signed off. Term Comprehensive and the rough Definition Actual size Term Comprehensive Definition Has specifications on the job for the printer Term Rough and Comprehensive Definition Layout that is folded, trimmed and stitched Term Process and Pantone Definition Two basic catagories of color printing. Term Process color Definition CMYK is also known as what? Term Spot or solid color Definition Pantone or PMS is also known as what? Term saves time Definition Why is it important to do thumbnails?