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Definition
Learning the definitions of words
180
English
Professional
04/04/2016

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Cards

Term
Abroad
Definition
In a different country
Term
Academic books
Definition
Books connected with higher education
Term
An act
Definition
A law
Term
An adolescent
Definition
A young person between the age of 13 and 19, who is not yet mature
Term
An adult
Definition
A fully mature person
Term
To adcovate
Definition
To argue in favour of
Term
To air
Definition
To be broadcasted
Term
An allegation
Definition
An accusation
Term
Allegedly
Definition
What is said by people
Term
An angle
Definition
A point of view
Term
To appeal to
Definition
To attract
Term
To asses
Definition
To judge the value of
Term
An asset
Definition
A company's valuables
Term
To assign
Definition
To set up for a specific purpose
Term
An average
Definition
An amount of numbers that is the result of adding all number in a set and deviding the total by the number of members in the set
Term
Avid
Definition
Showing great enthusiasm for
Term
An audience
Definition
A group of listeners or viewers
Term
Author
Definition
A person who writes books and other written products
Term
Backlist
Definition
A list of older books available from a publisher, as opposed to titles newly published
Term
Benign
Definition
Positive
Term
A boom
Definition
A strong increase
Term
Boycott
Definition
To refuse to buy, use, or take park in something as a way of protesting
Term
Brand loyalty
Definition
The quality of being faithful to products of a particular company
Term
To air
Definition
To transmit programmes on radio or television
Term
Broadcaster
Definition
Person or company presenting radio and/or tv programmes
Term
A buzz
Definition
A state in which people are full of excitement and activity
Term
Capture
Definition
To gain an hold the attention of an audience
Term
CEO
Definition
Chief Executive Officer
Term
Circulation
Definition
The number of copes of a newspaper/magazine sold
Term
To cite
Definition
To mention somebody else's words in support of what you are saying
Term
Compelling
Definition
Convincing
Term
Competitors
Definition
Any company that offers the same or a substitute product or service to yours
Term
A concept
Definition
An extensive idea that inclused many features
Term
To conduct
Definition
To perform or manage a certain task
Term
Content
Definition
All forms of usefull information (text, graphics, photos, audio)
Term
To convey
Definition
To bring across a message
Term
Cooperation
Definition
The act of people or companies working together
Term
A corner office
Definition
The most prestigious offices in a office building which houses the company's executives
Term
Corporation
Definition
A business that is owned by a group of stakeholders
Term
A counterpart
Definition
A person who has the same position as someone else in a different place of situation
Term
Cover
Definition
A piece of paper or board protecting the insid of a book or magazine
Term
To cover
Definition
To report a story
Term
Cumbersome
Definition
Unwieldy
Term
Curate
Definition
To be in charge of selecting, arraging and presenting content for a large audience
Term
Crowdfunding
Definition
The funding of a company by selling shares in it to many investors on the internet
Term
Customer
Definition
A person of company that buys from a shop or business
Term
To customise
Definition
To make to measure for customers
Term
Customer retention
Definition
The action of keeping customers
Term
A degree
Definition
A qualification that shows you have completed an academic programme
Term
To deliver
Definition
To take goods or messages to people
Term
Differentiate
Definition
To distinhuish between groups of consumers
Term
Digital deluge
Definition
The mass of information available in digital form
Term
To diminish
Definition
To reduce
Term
Direct sales
Definition
The business of selling products or services directly to customers who order by mail, telephone or internet
Term
Disclose
Definition
To reveal
Term
A discount
Definition
An amount of money that is taken off the usual cost of something
Term
Dispatch
Definition
To send off promptly
Term
A disruptor
Definition
A person or company that thoroughly upsets a process
Term
Doomsayer
Definition
A person who says that something very bad is going to happen
Term
E-reader
Definition
A lightweight electronic device used to read e-books
Term
To edit
Definition
To prepare a piece of writing for publication
Term
Editorial
Definition
Belonging to an editor or editing
Term
An editorial team
Definition
The group of people responsible for ensuring content is produced on time to set standards
Term
Emerge
Definition
To arise
Term
Endorsement
Definition
The act of saying that you approve or support a product or idea
Term
Enterprise
Definition
A business
Term
Entrepreneur
Definition
A person who runs his or her own business
Term
An episode
Definition
In TV, one programme in a series of programmes
Term
Equity
Definition
Value
Term
An estimate
Definition
An approximation of a number
Term
E-tailer
Definition
A small business that only sells small quantities, online, and directly to consumers
Term
Excesive
Definition
To an amount that in no longer morally justified
Term
Executive
Definition
A person with an important job as a manager of a company
Term
To exploit
Definition
To take advantage of
Term
Fad
Definition
A short lived trend
Term
A feature
Definition
An article which appears regularly in newspapers or magazines
Term
A feature article or film
Definition
An article or film which is the most prominent
Term
Fiction
Definition
A story or event that is based on the imagination is its author
Term
To flourish
Definition
To do particularly well
Term
Focus group
Definition
SMall group of people who are asked to discuss a particular subject or product
Term
Footage
Definition
Filmed material which is yet to be edited
Term
A frontlist
Definition
A list of book sthat have just been published
Term
Gratification
Definition
The act of satisfaction
Term
Grounds
Definition
Reasons
Term
A headline
Definition
A phrase at the top of a newspaper or magazine article which contains the topic of the article, usually set in larger and bolder type
Term
A heritage band
Definition
An old and trusted trade name
Term
To impede
Definition
To hinder
Term
An imprint
Definition
One og the brand names of a publishing house
Term
An incumbent
Definition
The existing holder of a political office
Term
An indie
Definition
Small record labels or publishers that are not part of a large chain or media conglomerate
Term
Industry
Definition
A market that is concerned with the output of a specific product or service
Term
To infringe something
Definition
To break a law or rule
Term
Innovation
Definition
The introduction of new things, ideas an procedures
Term
An inquiry
Definition
An official question or survey
Term
Internship
Definition
A programme that provides practicial experience for beginners in an occupation as part of their degree
Term
Inventories
Definition
A company's unsold products
Term
Investor
Definition
A business person who gives capital expecting financial return
Term
Journalism
Definition
The profession in which people gather, write and report news
Term
Justify
Definition
To defens or uphold as warranted or well-grounded
Term
Keen
Definition
Interested
Term
Launch
Definition
To release
Term
Legislation
Definition
Proposed law
Term
Liable
Definition
Financially or legally responsible
Term
Libel
Definition
The publication of unflattering statements or pictures for which a newspaper can be sued
Term
Library
Definition
An institution that maintaisn a collection of books, films, prints, magazines and music albums for the purpose of borrowing or reference by the general public
Term
A list
Definition
In publishing, the catalogue of book publishes by a publisher
Term
A literary agent
Definition
Represents authors of fiction and non-fiction
Term
Livelihood
Definition
The manner in which you earn your living
Term
A loophole
Definition
An ambiguity in a text, law or contract that makes it possible to evade a difficulty or obligation
Term
Limited Company
Definition
A company with shareholders, who hame limited liability
Term
Lucrative
Definition
Profitable
Term
A make
Definition
A brand
Term
Manufacturer
Definition
An industrial company that produces and sells a product
Term
A manuscript
Definition
A copy of a book before it has been printed
Term
Marketing campaign
Definition
A group of activities to market a product
Term
Marketing campaign
Definition
A group of activities to market a product
Term
Mediocrity
Definition
The quality of being average or not very good
Term
To merge
Definition
To combine two or more companies into one
Term
Millennials
Definition
A person who belongs to the generation what was born in the 1980s and the 1990s
Term
To mitigate
Definition
To make something less severe, serieus or painful
Term
A narrative
Definition
A description of events, especially in a novel
Term
A novel
Definition
AN extensive story whcih features development in character, action, thought or style
Term
Off the record
Definition
Disclosed or said but not intented for publication
Term
Online traffic
Definition
The amount of activity at a website
Term
To opt
Definition
To choose
Term
A page impression
Definition
A single view of a webpage
Term
Persuasion
Definition
The quality to convince others
Term
Piracy
Definition
The unauthorised use of films, books, music and computer programs without paying the maker
Term
A plot
Definition
A story line
Term
Prime-time TV
Definition
The time when the most people are watching tv
Term
Product placement
Definition
The use of particular products in TV shows or films on order to advertise
Term
Profit
Definition
Total income minus expenditures
Term
To prohibit
Definition
To disallow
Term
Proofread
Definition
To read and correct the mistakes in printed material
Term
To propagate
Definition
To cause to increase in number, amount or popularity
Term
A prospect
Definition
A likelihood that something will have a outcome
Term
Public
Definition
For an entire population
Term
A publicist
Definition
A person whose job is to make something known to the public
Term
To publish
Definition
Exaggerates praise and publicity, especially when used for promotional purposes
Term
Puffery
Definition
Exaggerated praise and publicity, especially when used for promotional purposes
Term
Quip
Definition
A clever or witty remark or comment
Term
Questionnaire
Definition
A list of carfully wordes questions used in research
Term
A quote
Definition
The words of a famous person rendered word for word in the media
Term
A quotation
Definition
An estimate of the total cost for a product or service that a company gives its clients before the buy the product or service
Term
The ratings
Definition
A set of figures that shows how many people watch or listen to a particulair televisionshow of programme
Term
To conduct
Definition
To counter an argument
Term
To release
Definition
To publish
Term
To remunerate someone
Definition
To pay someone for work that they have done
Term
A repercussion
Definition
A negative or hefty consequence
Term
A representative
Definition
A person who stands or acts for another
Term
A resident
Definition
A person who lives there
Term
Responsibility
Definition
A stateor position of being answerable for something within one's power, control of management
Term
Retailer
Definition
A business that buys products for the purpose of re-selling them to the general public
Term
Revenue
Definition
Money that a company gains from its business
Term
Revised edition
Definition
A book that has been corrected or improved and then published again
Term
A scholarship
Definition
Financiel aid which is given to a student who has qualified for this aid
Term
To scoff
Definition
To disapprove of by use of remarks
Term
To settle
Definition
To agree on a dispute outside of official legal proceedings
Term
A sequel
Definition
A book, movie, play, etc. that continues the story of an earlier one
Term
To ship
Definition
To carry good from one place to another
Term
To subscribe
Definition
To pay money regularly to receive a product
Term
To sue
Definition
To make a claim against someone in court about something that they have done to harm you
Term
Supplier
Definition
A company that provides product or service to its clients
Term
Supply and demand
Definition
The economic provess of business and consumers providing and requesting goods or services
Term
A survey
Definition
An investigation into the opinions and behaviour of a specific group of people
Term
To swap
Definition
To exchange
Term
A tabloid
Definition
A small-sized newspaper with a lot op photographs and large headlines that focuses on celebrities and has a sensational writing style
Term
To tamper
Definition
To make changes to something, especially in order to falsify
Term
Techie
Definition
A person who knows a great deal about technology or is enthusiastic about it, particularly about computers
Term
Tech-savy
Definition
Knowing a lot about an how to use technology and its products
Term
Texting
Definition
To write and send an SMS
Term
Trade
Definition
Activity of buying and selling
Term
A trade
Definition
A marketing that in concerned with a specified product or service
Term
Trade union
Definition
An organisation to protect a certain line of work from being unfairly exploited
Term
Transition
Definition
A movement or change from one thing or state to another
Term
A vanancy
Definition
A job opening
Term
VAT
Definition
Value Added Tax
Term
Verbatim
Definition
Using the exact same words
Term
A venue
Definition
A place where performances, particularly concert, can be held
Term
Wholesaler
Definition
Person or firm buying and selling products in large quenatities to a retailer, so that they can be sold again at a profit
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