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Chapter 20 - Nature of Operations
Understanding operations management, the nature of the production process and how value can be added, productivity vs production, efficiency vs effectiveness, and labor vs capital intensity.
12
Business
12th Grade
02/21/2017

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Term
Q: What three things must operations managers be concerned with? 
Definition
A: Efficiency of production; quality; and flexibility 
Term
Q: What are the inputs of the production process? 
Definition
A: Resources; land; capital; and labor
Term
Q: What is the definition of added value?
Definition
A: The difference between the cost of purchasing raw materials and the price the finished goods are sold for
Term
Q: What are the outputs of the production process? 
Definition
A: Finished goods; services; and components for other firms
Term

 Q: How do you measure productivity (labor and capital)? 

 

Definition
A: labor productivity (# of units per worker) = total output in a given time period/total workers employed; Capital productivity  = output/capital employed
Term
Q: What is the difference between being labor vs. capital intensive? 
Definition
A: Labor intensive involves a high level of labor input compared with capital equipment; Capital intensive involves a high quality of capital equipment compared with labor input
Term
Q: What is the difference between efficiency and effectiveness? 
Definition
A: Efficiency is producing output at the highest ratio of output to input; Effectiveness is meeting the objectives of the enterprise by using inputs productively to meet customers' needs
Term
Q: What are the four main ways to increase productivity levels? 
Definition
A: improve the training of staff to raise skill levels; improve worker motivation; purchase more technologically advanced equipment; and more efficient management
Term
Q: What four stages are involved in the operations process before physically selling the good or service? 
Definition
A: Converting a consumer need into a product that can be produced efficiently; organizing operations so that production is carried out efficiently; deciding on suitable production methods; and setting quality standards and checking they are maintained
Term

 Q: What are the factors that the degree of added value depends on?

Definition
A: The design of the product; the efficiency with which the input resources are combined and managed; and the impact of the promotional strategy on convincing consumers to pay more for the product than the cost of the units. 
Term
Q: Is raising productivity always the answer(5 reasons why)?
Definition
A: Does not guarantee business success; could lead to much higher wage demands; may result in unemployment; the quality of management will determine the success of a policy that aims to increase productivity; and there is a difference between efficiency and effectiveness 
Term
Q: In order to determine whether production is capital or labor intensive, what are three factors this depends on? 
Definition
A: The nature of the product and the product image that the firm wishes to establish; the relative prices of the two inputs; and the size of the firm and its ability to afford expensive capital equipment
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