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Definition
| Includes other businesses between the producer and consumer that provide one or more of the marketing functions. |
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Term
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Definition
| The final business organization in an indirect channel of distribution for consumer products. |
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Definition
| Located very close to its customers and offers a limited line of products that consumers use regularly. |
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Definition
| Offers products from one category of merchandise or closely related items. |
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Term
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Definition
| Process by which products move from the producer to the final consumer with no other organization involved. |
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Term
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Definition
| Involves determining the best methods and procedures to be used so that prospective customers are able to locate, obtain, and use the products ant services of an organization. |
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Term
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Definition
| A company that assists with distribution activities between businesses. |
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Term
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Definition
| Located in an area where there are no other retail businesses close by and offers either a large variety of products or unique products. |
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Term
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Definition
| A set of stores located together and planned as a unit to meet a range of customer's needs. |
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Term
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Definition
| Offers consumers a very wide choice of customer's needs. |
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