When a speaker presumes that their beliefs are correct, and allow no room for dispute on that belief.

"The truth, my friends, is found right here in this book - The Bible. All our answers are located between these leather covers, and no other truth exists. Any other belief is evil in the eyes of God." - Andy Stanley, The Truth of What Lurks Inside the Heart

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The placement of two like or different objects near each other in a piece of literary work to emphasize either the comparison or contrast between the two objects.

"...Grocery clerks trying to make assignations with soapy servent girls...Women confined for the ninth or tenth time, wondering helplessly what it is all about..." - H.L. Mencken, "Diligence": A Mencken Chrestomathy

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When one term is substituted for another term with which it is closely associated.

"Friends, Romans, countrymen, lend me your ears." - Shakespeare, Julius Cesar

When the speaker lies by omission to give that effect that nothing in the work is as it seems.

"Fair is foul and foul is fair..." - Shakespeare, Macbeth

A pejorative term for pompous and inflated speech or writing that often contains overly rhetoric writing and uses 'empty rhetoric'.

A concise, pithy statement of an opinion or general truth.

"I am invisible, understand, simply because people refuse to see me." - Ralph Ellison, The Invisible Man