Term 
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        Definition 
        
        | 	first report to say sick care and bio medical model were not primary cause of requirement for improving public health |  
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        Term 
        
        | 4 variables to overall conditions of living |  
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        Definition 
        
        | 	Health “resulted from the interplay of biology, environment, lifestyle and the system of health care,” and is “intimately tied to overall conditions of living”, such as income and education levels and the environment |  
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        Term 
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        Definition 
        
        immunization and medical therapies were not the primary causes for the observed increase in life expectancy in Britain 4 factors likely contributed to the decline in infectious disease and mortality during Britain’s demographic transition |  
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        Term 
        
        | 4 factors of mckeown thesis |  
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        Definition 
        
        1.	Improvements in nutrition (and immunological resistance) o	Moved away from biomed model 2.	Improvements in hygiene and standards of living 3.	Increase control of disease-causing micro-organisms 4.	Improvement in birth control |  
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        Term 
        
        | lalonde health field concept |  
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        Definition 
        
        | human biology, environment, lifestyle, and health care organization |  
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        Term 
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        Definition 
        
        | 	All aspects of health in the human body, influenced by our genetic makeup |  
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        Term 
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        Definition 
        
        | 	Factors related to health that are external to the body, and which individuals have little or no control over |  
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        Term 
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        Definition 
        
        	Aggregation of personal decisions, that contribute to or cause illness and death 	Accumulative affect over person’s life |  
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        Term 
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        Definition 
        
        | 	Example: medicine, nursing, public health services, paramedicine, etc. |  
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        Term 
        
        | social marketing campaigns |  
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        Definition 
        
        | any activities that aim at changing or maintaining people’s behaviour for the benefit of individuals and the society as a whole |  
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        Term 
        
        | example of social marketing campaigns |  
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        Definition 
        
        operation life style - healthy living campaigns (drinking, driving safe, dental hygiene, anti-smoking) and canada food guide |  
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        Term 
        
        | criticism to lalonde report |  
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        Definition 
        
        disproportionate attetnion given to lifestyle rational man approach embeded in social marketing/lifestyle indirectly encourage victim blaming lack of attention to environment and culture governments job to correct everything |  
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