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Vocabulary words
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23
Other
9th Grade
10/22/2013

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Term
Congenial
Definition

Pleasant to be around; social

 

Term
Quirk
Definition
A peculiar behaviors; an unaccountable act or event
Term
Scrutinize
Definition
To look very carefully to examine
Term
Plethera
Definition
To remove, to delete, to erase
Term
Market
Definition
A group of potential people who are willing and able to purchase a product or service
Term
Market research
Definition
A organized way to gather and analyze info needed to make business decisions
Term
Business environment
Definition
Refers to any social, economic,or polotical factors that could impact your business
Term
Carrying capacity
Definition
the maximum number of organisms of a particular species
Term
Mass market
Definition
to produce and distribute to the widest range of consumers
Term
target market
Definition
A limited amount of customers who are most likely to buy the product or service
Term
customer profile
Definition
A detailed decription of your target market's characteristics
Term
(B2C) Company
Definition
A company who sells to individuals
Term
(B2B) Company
Definition
A company who sells to other companys
Term
market segment
Definition
A grouping of consumers or business within a particular market that has one or more things in common
Term
Demographics
Definition
are objective social and economic facts about people
Term
geographics
Definition
Basing market segment on where consumers live or where businesses are located
Term
Psychographics
Definition
Characteristics of consumers such as attitudes, opinons, beliefs etc..
Term
Secondary Data
Definition
Existing information that was previously gatheres for purpose other than the study at hand
Term
Primary Data
Definition
New information that is collected for a particular purpose
Term
List-rental company
Definition
It provides lists of names and addresses for targeted markets allowing you to use the list for a single mailing
Term
focus group
Definition
It's a small amount os people who are brought together to discuss a particular problem, product or service
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