Term
|
Definition
| Any paid of nonpersonal presentation of ideas, goods, or services |
|
|
Term
|
Definition
| the people who buy goods and services |
|
|
Term
|
Definition
| Tangible items that should last a long time |
|
|
Term
|
Definition
| The system in which people make and spend their incomes |
|
|
Term
|
Definition
| A fact about or characteristic of the product |
|
|
Term
|
Definition
| Tangible objects and materials |
|
|
Term
|
Definition
| The activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partner, society at large |
|
|
Term
|
Definition
| A philsoophy of conducting business that is based on the belief that all business activities should be aimed toward satisfying customer wants and needs while achieving company goals |
|
|
Term
|
Definition
| Tangible item that are comsumed within a short time |
|
|
Term
|
Definition
| The form of promotion that determines clients needs and wants and responds through planned, personalized communication that influences purchase decisions and enchances future business opportunities |
|
|
