Term
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Definition
| emotions (happiness, sadness) |
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Term
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Definition
| uses reliable figures ( celebrity) |
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Term
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Definition
| an appeal to logic, uses statistics |
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Term
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Definition
| Uses the argument that a person should believe or do something because"everybody " does |
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Term
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Definition
| dishonest tactic in which salesperson lures customers into a store with the promise of a bargain |
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Term
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Definition
| uses a celebrity or famous person to endorse with a product |
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Term
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Definition
| make viewers feel certain emotions, such as sadness, pain, or sensations |
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Term
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Definition
| shows ordinary people using or supporting a product or candidate |
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