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| Computing, Communication, and Content |
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| Direct sharing between 2 people |
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| communication through a medium or transmitting device to a large group of people |
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| 8 Types of mass media businesses |
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| Book Publishing, Magazines, Newspaper (for 250 yrs) TV, Radio, Movies, Recording (took 50 yrs) |
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| Paid through ads and consumers |
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| First Information revolutions |
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| Pictographs 3500 B.C (Phonetic Writing 1000 B.C) |
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| 2nd Information Revolution |
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| Printing (1455) storability, portability, accessibility |
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| 3rd information revolution |
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| Computer, Technology, Satellite, Broadcast |
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| Classic Model (tv and radio) |
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TV,VCRS= dumb
Telephone= smart |
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| different people perceive messages differntly |
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| Other activities such as web browsing and shopping |
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| Instantaneous feedback, Interactive |
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| Colonial Magazine and News Papers |
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| American Magazine (1st Mag.) Philly 1741 3 issues |
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| News, Culture, Entertainment, Newspaper local |
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| Postal Act of 1879 Cheaper mailing rates for magazines |
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| Womens, Home, Mens, Sports, Auto |
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| Large Audience (women) 1 in 3 survive every 5 years |
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| HS Grad, Married, Own a home, Works full time |
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| Publick Occurences 1690, Boston News Letter 1704 |
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| What you can get sued for |
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| The Alien and Sedition Laws |
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| Expired in 1800 ( 2yrs and was renewed) We have a right to publish and disagree with the government |
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| Abolitionist Freedom Journal 1827 ( First AA Pres) Fredrick Douglas ( Founding Father) Reached 3000 readers |
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| reporters with wireless laptops, photographers, and instant electronic transmission |
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| Cooperative News Gathering |
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| New York Associated Press 1848 |
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| Civil War & Photojournalism |
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| (civil war) Matthew Brady took 3500 photos |
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| Still required today started with civil war |
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| 44% go online for news once a week, 33% underage 30 check online news daily |
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| Sender, message, what medium, consumer, effect |
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