Term
| What two points were made in class that said thes may not be communication? |
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Definition
| Reading correctly, and communication is more than resonant tones. |
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Term
| When does communication occur? |
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Definition
| When and undistorted and meaningful impression of ideas is givin to all parts. |
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Term
| How do non-verbal gestures play a role in communication? |
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Definition
| they use their hands to help explain things better. |
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Term
| Why is using your hands in radio important? |
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Definition
| they use more than their voices to get the message across. |
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Term
| What should be avoided in gesturing? |
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Definition
| Avoid uncalled for enthusiam and use |
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Term
| When interpreting copy, how many times should you read it to gain its general meaning? |
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Definition
| until you get the general meaning between 2-3 times. |
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Term
| What may control the type of mood given when reading on the air? |
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Definition
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Term
| What are four of the six points as to writing a commercial copy? |
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Definition
| 1. Gain attention, 2.Give reason for attention or intent 3.explain why product is supeior. 4. mention or imply lower price than expected |
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