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| Sports,Economy, Government, Education, Mass Media |
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| Your personal experiences with the sporting world that effect your view |
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| Gender, Race, Physical ability, Sexual orientation, Class, Age. When other treat us in a certain way because of these characteristics. |
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| Dominant Definition of Sports |
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Definition
| Physical Activity, Competition, Institution. |
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| Study of social life in context with sports and groups |
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| A collection of people in a geographical region with a unified political system and a shared sense of identity that is ordered by institutions |
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| persistent patterns of behavior and accompanying forms of social organization |
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| The ways of life people create as participate in society. Emerges when people struggle over what is important in their lives |
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| Ways of thinking or feeling caused by culture. This can be contested and is influenced by power relations. |
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| Alternative Definition of Sport |
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| Sports are contested cultural events. The meaning and values changes from group to group |
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| An underlying web of ideas that people use to give meaning and make sense of their experiences. Often deep routed and thought of as normal |
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| Gained though control of resources. Ability to make changes against opposition. Most popular sports reflect the ideologies of those in power. These ideologies become dominant when people start to interpret their world though them |
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| Runner in the Boston Marathon. Race martial decied that she shouldn't be in the race. Tried to remove her from it with power given to him by the institution. |
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Definition
| The Sociological Imagination. Introduce the model. Importance of examining the link between culture and sport, as well as the importance of media and multi-culturalism. Asks use to question what we take as normal. |
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| Sport and Culture. Culture is referred to as spaces were meaning is created and distributed.Sport culture emphasizes excitement,community,and physicality. Pursuit of excitement is attractive to us because of the routines of our lives. |
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Definition
| Process of learning and social development as we interact with one another. Most important in childhood |
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| What does Socialization Teach Us? |
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| How to act, Norms, what should and shouldn't be valued |
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| Process by which we learn what is normal. Very much implicit and help for ideologies |
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| Focuses on the organization of children s sports and an increased focus on competition. |
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Definition
| Production, distribution, consumption of an item makes it a commodity |
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| Material objects, knowledge, services that are exchanged |
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| Players become entertainers, facilities become excluded space that must be bought to acess |
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| Sport is competivtive in it's dominanat definition. Uncertain outcomes are a product of competition and this creates a commodity that is constantly renewing itself. |
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| Growth of Commercial Sports |
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Definition
| A Market economy is required, a large amount of people in one place that have money to spend, large capital to start the project, and an emphasis on material status symbols |
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| Why are certain sports popular |
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Definition
| Sports apeal to those with power since they have control of commodities. Also sports with ties to nation identity (American Pastime, Canada's Game) |
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| Popularity of spectator sport. |
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Definition
| quest for excitement, emphasis on success, Youth sports, and media coverage |
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Definition
| Companies will try to expand their markets by recreating their brands as exporters of culture |
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| Commercial changes to sport |
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Definition
| Speeding up the game, Increased scoring chances, balancing competition, maximizing drama, timeouts (Ads), |
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Definition
| Danger, excitement, style and drama, going beyond limits, commitment to success of sponsor |
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Definition
| Established a Cartel: contorl athlete movement, negotiate fees, sharve revenue. Prevents rival leagues, teams from entering without permission, limits supply and drives up prices |
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