Term
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Definition
| durability and impact of attitude |
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Term
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Definition
| positive or negative evaluative reaction towards a person |
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Term
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Definition
| initial perceptions make a difference; and have strong effects |
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Term
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Definition
| prescene of others energize performance |
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Term
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Definition
| shared expectations about thoughts, feelings, behavior |
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Term
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Definition
| characterize how people in certain positions should act |
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Term
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Definition
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Term
| informational social infulence |
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Definition
| conform to opinions of those considered knowledgable |
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Term
| normative social infulence |
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Definition
| conform to obtain rewars; acceptance or avoid rejection |
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Term
| factors which affect conformity |
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Definition
| group size, prescence of dissenter |
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Term
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Definition
| delibrate effort to change attitudes |
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Term
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Definition
| source (who persuades), messgae (stratedgy) channel (how presented), reciever |
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Term
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Definition
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Term
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Definition
| ask for big favor, want small favor |
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Term
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Definition
| ask for a little than more and more |
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Term
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Definition
| ask for favor then change "price" |
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Term
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Definition
| following direct commands from authority |
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Term
| milgrim-factors which infulence obedience |
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Definition
| remoteness of victim, closeness and authority of authority figure, personal and cultural characteristics, cog in wheel |
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