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Social Psychology
David G. Meyers (8th Edition)
73
Psychology
Undergraduate 3
10/20/2008

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Term
What is "social psychology"?
Definition
A science that studies the influences of our situations, with special attention to how we view and affect one another.

More precisely said, it is the scientific study of how people think about, influence, and relate to one another.
Term
Ways that values can influence research
Definition
1) through choices of disciplines, research projects and questions asked

2) through how research evidence is perceived and interpreted

3) through how research findings and conclusions are described and communicated to others
Term
descriptive research
Definition
what is the nature of the phenomenon?
Term
correlational research
Definition
- from knowing x, can we predict y?

- correlation does not imply causation
Term
experimental research
Definition
is variable x a cause of variable y?
Term
archival research
Definition
- erformed by analyzing studies conducted by other researchers or by looking at historical patient records. For example, researchers recently analyzed the records of soldiers who served in the Civil War to learn more about PTSD
Term
survey research
Definition
they obtain a representative group by taking a random sample.
Term
correlational versus causation
Definition
correlation does not imply causation
Term
independent variable
Definition
the variable that the researcher changes or varies to see if it has an effect on the other variable(s)
Term
dependent variable
Definition
the variable that the researcher measures to see if it is influenced by the independent variable
Term
random assignment
Definition
the process of assigning participants to the conditions of an experiment such that all persons have the same chance of being in a given condition

(Note the distinction between random assignment in experiments and random sampling in surveys. random assignment helps us infer cause and effect. random sampling helps us generalize to a population)
Term
hindsight bias
Definition
- the inclination to see events that have occurred as more predictable than they in fact were before they took place.
- subjects also tend to remember their predictions of future events as having been stronger than they actually were, in those cases where those predictions turn out correct.
Term
The layperson as "intuitive scientist"
Definition
Term
Fundamental attribution error (FAE)
Definition
the tendency for people to underestimate situational influences and overestimate dispositional influences on other's behavior
Term
actor-observer differences
Definition
when actors tend to attribute their own behavior to their circumstances (i.e., situation causes), but tend to attribute the behaviors of those we observe to their dispositions (i.e., person causes). It is a kind of attributional bias, and therefore also a cognitive bias.
Term
"Castro" Study (Jones & Harris, 1967)
Definition
Procedure

Subjects read other students’ essays that
either supported or attacked Castro.

Subjects were told that the essays’ position
was either freely chosen or assigned to
the students by the experimenter.

Subjects guessed how the essay writers
really felt about Castro.


Results

In both the “chosen” and the “assigned”
conditions, subjects inferred that the
students who wrote pro-Castro essays
were more favorable to Castro than those
who wrote anti-Castro essays.
Term
"Questioner-contestant" (College Bowl) Study

(Ross, Amabile, & Steinmetz, 1977)
Definition
Procedure

Subjects were randomly assigned the
role of either “questioner” or
“contestant.”

Questioners made up questions and
tested the contestants.

Afterwards, both contestants and
observers rated the questioners and
contestants on general knowledge.


Results

Questioners were rated as more
knowledgeable than contestants.
Term
"Manager-clerk" Study (Humphrey)
Definition
Procedure

Subjects were randomly assigned the
role of either “manager” or “clerk.”

Managers were given supervisory
responsibilities and clerks were
assigned to follow orders.

Results

Managers were rated as higher than
clerks in leadership ability,
intelligence, and assertiveness.
Term
Why do we make the FAE?

(or, why do actor/observer differences exist?)
Definition
1) Difference in perspective/ perceptual salience

2) information availability

3) culture
Term
Cultural differences in attribution
Definition
Term
Social cognition
Definition
- explores interpersonal perception, self-perception, attribution

- how people think about themselves and the social world; specifically, how people select, interpret, remember and use social information to make judgements and decisions
Term
"Hostile media bias" Study

(Vallone, Ross & Lepper, 1985)
Definition
Subjects: Pro-Arab and Pro-Israeli students

Procedure: Subjects view news media coverage of the 1982 “Beirut massacre”

Measures: Subjects rate the coverage on how much it favors each side
Term
Capital Punishment Study

(Lord, Ross, & Lepper, 1979)
Definition
Term
Belief Perseverance Study

(Ross, Lepper & Hubbard, 1975)
Definition
Procedure: Subjects distinguish between real and fake suicide notes

Independent Variable: “Success” vs. “Failure” conditions

Dependent Variable: Subjects’ ratings of themselves on their performance, ability, and future performance
Term
Memory construction and reconstruction
Definition
Term
Self-fulfilling prophecy
Definition
The tendency for one’s expectation about another person to evoke behavior in that person that confirms the expectation
Term
"Bloomers" Study

(Rosenthal & Jackson, 1968)
Definition
Procedure: Elementary school children are given a fake IQ test. Their teachers are given names of students who, according to the test, will “bloom” during the upcoming academic year

I.V.: “Bloomers” vs. Controls

D.V.: Children’s scores on a real IQ test at the end of the academic year
Term
Judgmental heuristics
Definition
Mental shortcuts or rules of thumb that people use to make judgments quickly and efficiently
Term
Availability heuristic
Definition
Mental rule of thumb whereby people base a judgment on the ease with which they can bring something to mind
Term
representativeness (similarity) heuristic
Definition
Mental shortcut whereby people classify something according to how similar it is to a typical case
Term
anchoring heuristic (anchoring bias)
Definition
Mental shortcut that involves using a number or value as a starting point, and then adjusting one’s answer away from this anchor; people often do not adjust their answer sufficiently
Term
Overconfidence phenomenon
Definition
This is the tendency for people to be more confident than correct in their judgements. Studies have shown that when people answer multiple choice questions like, "Which is longer, the Mississippi River or the Nile River?", if the answers are 60% correct, the subjects are 75% certain of their answers.
Term
illusory correlation
Definition
- the phenomenon of seeing the relationship one expects in a set of data even when no such relationship exists.

- When people form false associations between membership in a statistical minority group and rare (typically negative) behaviors, this would be a common example of illusory correlation.
Term
Evidence regarding the "hot hand" in basketball
Definition
- players believe that when they have the "hot hand" they can make any shot.

- however studies show that there is no significant increase in the amount of shots made
Term
"Being sane in insane places" Study

(Rosenhan, 1973)
Definition
A study demonstrating
(1) belief perseverance and
(2) the biasing power of diagnostic
labels

...that is, that “clinicians see what they want to see”

Most clinicians and interviewers express more confidence in their clinical, intuitive assessments than in statistical, test-based evidence.
Term
Clinical vs. Statistical prediction
Definition
Term
Depressive realism
Definition
The tendency of mildly depressed people to make accurate rather than self-serving judgments, attributions, and predictions.
Term
Depressive attributional style
Definition
The tendency of depressed people to attribute failures to internal, stable, and global causes.
Term
"Nursing home plant" Study

(Langer & Rodin, 1976)
Definition
Control condition: No personal responsibility

Experimental “Plant” condition: Personal responsibility stressed – take care of plants, choose movies, etc.

Results: “Plant” condition residents were later judged as happier and more active, and they lived longer than control condition residents.
Term
Health Psychology (social cognition and illness)
Definition
- provides psychology's contribution to behavioral medicine by studying the psychological roots of health and illness.
Term
Knowing (and not knowing ourselves)
Definition
Term
"Power saw" Study

(Nisbett & Wilson, 1977)
Definition
Procedure: Subjects viewed a documentary film
and then evaluated it.

Design: “Power Saw” condition versus Control condition.

Results:
1. No differences on ratings of enjoyment between conditions.
2. “Power saw” subjects thought the noise made them like the film less.
Term
Self-serving attribution
Definition
Explanations for one’s successes that credit dispositional factors, and explanations for one’s failures that blame situational factors
Term
self-serving self-perceptions
Definition
the tendency to perceive oneself favorably
Term
unrealistic optimism
Definition
- the tendency to believe that positive events are more expected to happen to oneself than others, and negative events are more expected to happen to others than oneself.
Term
false consensus
Definition
- False perception that one’s opinions are supported

- The tendency to overestimate the commonality of one's opinions and one's undesirable or unsuccessful behaviors
Term
false uniqueness
Definition
- the tendency to underestimate the commonality of one's abilities and one's desirable or successful behaviors
Term
ways that self-serving bias are maintained
Definition
Term
ways that self-serving biases are adaptive and maladaptive
Definition
Term
self-efficacy
Definition
a sense that one is competent and effective, distinguished from self-esteem, one's sense of self-worth.
Term
attitude
Definition
- An enduring evaluation – positive or negative – of people,
objects, and ideas.

- The ABC’s of attitudes: Affect,
Behavior, and Cognition.
Term
the affective, behavioral, and cognitive components of attitudes
Definition
Term
likert scales
Definition
Term
Bogus pipeline
Definition
- The bogus pipeline is usually used when trying to measure individuals affect or attitudes toward certain stimuli. Basically, the person whose attitude or emotion is being measured is told that they are being monitored by a machine or a polygraph (lie detector), resulting in more truthful answers.
Term
Conditions under which attitudes determine behavior
Definition
1. Neither the attitude nor the behavior is subject to social desirability.

2. Chance situational influences on the behavior are minimal.

3. The attitude is specifically relevant to the observed behavior.

4. The attitude is potent – i.e.,
(a) on our minds
(b) gained through direct experience
Term
Foot-in-the-door technique
Definition
The tendency for people who have first agreed to a small request to comply later with a larger request.

Why does it work?

Self-perception and dissonance
Term
"Drive carefully" study

(Freedman & Fraser, 1966)
Definition
Control condition: Homemakers asked to put a large, ugly “Drive Carefully sign” on their front lawns.

“Foot-in-the-door” condition: Homemakers first asked to sign safe driving petition, then asked to put large, ugly “Drive Carefully” sign on their front lawns.
Term
Door-in-the-face technique
Definition
The tendency for people who have first turned down a large request to comply later with a smaller request.
Term
"Zoo trip" study (Cialdini, 1975)
Definition
Control condition: Students asked to chaperone juvenile delinquents on a 2-hour trip to the zoo

“Door-in-the-face” condition: Students first asked to volunteer as a counselor for 2 years, then asked to chaperone juvenile delinquents on a 2-hour trip to the zoo

Results – Compliance Rates

Control condition – 17%

“Door-in-the-face” condition – 50%
Term
Lowball technique
Definition
A tactic for getting people to agree to something. People who agree to an initial request will be more likely to comply when the requester “ups the ante” than people who receive only the costly request.

why does it work?

1.Illusion of irrevocability
2.Anticipation
3.Step-by-step commitment
Term
What is "cognitive dissonance"?
Definition
Tension or discomfort caused by simultaneously holding two inconsistent cognitions.
Term
ways of reducing cognitive dissonance
Definition
1.Change one of your cognitions or behaviors

2.Bring your cognitions in line with one another

3.Not think about it or reduce the importance of the cognitions
Term
"When prophecy fails"
Definition
Term
Insufficient justification
Definition
- When people attempt to reduce their dissonance by changing something about themselves, for example their attitudes, they are using internal justification.

- When people attempt to explain their dissonant behaviors by focusing on reasons that reside outside of themselves, for example being paid a large sum of money, they are using external justification
Term
"$1 vs. $20" study

(Festinger & Carlsmith)
Definition
I.V. Subjects either paid $1 or $20 to say the study was interesting D.V. Ratings of how much they enjoyed the study
Results: $1 condition reported enjoying the study more than the $20 condition
Term
self-perception theory
Definition
- an account of attitude change developed by psychologist Daryl Bem. It asserts that we develop our attitudes by observing our own behavior and concluding what attitudes must have caused them.
Term
over justification
Definition
- When you give someone something for something they already love, it undermines their intrinsic motivation.
Term
Extrinsic vs. intrinsic motivation
Definition
Term
"Good player award" study

(Lepper, Greene & Nisbett, 1973)
Definition
I.V. “Good Player” award either offered or not offered for playing with magic markers

D.V. How long children subsequently played with magic markers

Results: Children who anticipated a
“Good Player” award played
less with the magic markers
than children who anticipated
no award

Note: Overjustification for playing with
magic markers
Term
Justification of effort
Definition
- People are unlikely to change their self-concept to believe they were unskilled or foolish; instead they change their attitude towards the goal and see it positively
Term
"Sex discussion group" study
Definition
Term
dissonance after decisions
Definition
Term
"Appliance" study

(Brehm, 1956)
Definition
Procedure: Women rated 8 appliances and chose between
their 2nd and 3rd favorite appliance

Results: After choosing, Ss increased their liking for the chosen appliance and decreased their liking for the nonchosen appliance
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