Term
| Transactional information |
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Definition
Encompasses all of the
information contained within a single business process or unit of work, and its primary purpose is to support the performing of daily operational tasks |
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Term
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Definition
| Encompasses all organizational information, and its primary purpose is to support the performing of managerial analysis tasks |
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Term
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Definition
Timeliness is an aspect of information
that depends on the situation |
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Term
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Definition
| Immediate, upto-date information |
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Term
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Definition
| Provides real-time information in response to requests |
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Term
| Characteristics of High-quality Information |
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Definition
| Accurate, Complete, Consistent, Unique, Timely |
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Term
Potential business effects resulting from low
quality information include |
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Definition
• Inability to accurately track customers
• Difficulty identifying valuable
customers
• Inability to identify selling
opportunities
• Marketing to nonexistent customers
• Difficulty tracking revenue
• Inability to build strong customer
relationships |
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Term
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Definition
maintains information about various types of objects (inventory), events (transactions), people
(employees), and places (warehouses) |
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Term
| Database management systems (DBMS) |
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Definition
| Allows users to create, read, update, and delete data in a relational database |
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Term
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Definition
| The smallest or basic unit of information |
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Term
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Definition
Logical data structures that detail the relationships among data elements using graphics or
pictures |
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Term
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Definition
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Term
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Definition
| Compiles all of the metadata about the data elements in the data model |
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Term
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Definition
A person, place, thing, transaction, or
event about which information is stored
• The rows in a table contain entities |
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Term
| Attribute (field, column) |
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Definition
The data elements
associated with an entity
• The columns in each table contain the
attributes |
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Term
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Definition
| A collection of related data elements |
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Term
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Definition
A field (or group of fields) that
uniquely identifies a given entity in a table |
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Term
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Definition
| A primary key of one table that appears an attribute in another table and acts to provide a logical relationship among the two tables |
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Term
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Definition
Deals with the physical
storage of information on a storage device
• Have multiple logical views |
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Term
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Definition
| Focuses on how individual users logically access information to meet their own particular business needs |
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Term
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Definition
Refers to how well a system can
adapt to increased demands |
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Term
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Definition
| Measures how quickly a system performs a certain process or transaction |
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Term
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Definition
The duplication of data or storing the
same information in multiple places |
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Term
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Definition
| measures the quality of information |
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Term
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Definition
| rules that help ensure the quality of information |
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Term
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Definition
| Provides authentication of the user |
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Term
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Definition
Determines who has access to the
different types of information |
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Term
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Definition
Determines types of user access,
such as read-only access |
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Term
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Definition
An interactive website kept
constantly updated and relevant to the needs of its customers using a database |
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Term
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Definition
Allows separate systems to communicate
directly with each other, eliminating the need for manual entry into multiple systems |
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Term
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Definition
Provide enterprise wide support and data
access for a firm’s operations and
business processes |
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Term
Enterprise application integration
(EAI) |
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Definition
Connects the plans, methods, and tools aimed at integrating separate enterprise
systems |
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Term
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Definition
Several different types of software that sit between and provide connectivity for two or more software
applications |
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Term
Enterprise application integration
middleware |
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Definition
Takes a new approach to middleware by packaging commonly used applications together, reducing the time
needed to integrate applications from
multiple vendors |
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Term
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Definition
| A logical collection of information – gathered from many different operational databases – that supports business analysis activities and decision-making tasks |
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Term
Extraction, transformation, and loading
(ETL) |
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Definition
A process that extracts information
from internal and external databases,
transforms the information using a common
set of enterprise definitions, and loads the information into a data warehouse |
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Term
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Definition
| Contains a subset of data warehouse information |
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Term
| Information cleansing or scrubbing |
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Definition
| A process that weeds out and fixes or discards inconsistent, incorrect, or incomplete information |
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Term
BI enables business users to receive data for
analysis that is: |
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Definition
• Reliable
• Consistent
• Understandable
• Easily manipulated |
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Term
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Definition
A collection of large, complex data sets, including structured and unstructured data, which cannot be analyzed using traditional database methods and tools and includes the following four common characteristics:
• Variety
• Veracity
• Volume
• Velocity |
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Term
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Definition
| processes and manages algorithms across many machines in a computing environment |
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Term
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Definition
Creation of a virtual version of
computing resources, such as an operating
system, a server, a storage device, or network resource |
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Term
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Definition
The process of analyzing data to extract
information not offered by the raw data alone |
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Term
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Definition
| use a variety of techniques to find patterns and relationships in large volumes of information |
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Term
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Definition
• Classification
• Estimation
• Affinity grouping
• Clustering |
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Term
| Data mining prediction analysis methods |
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Definition
• Optimization
• Forecasting
• Regression |
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Term
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Definition
| A particular attribute of information |
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Term
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Definition
Common term for the representation of
multidimensional information |
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Term
| Operational decision making |
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Definition
| Employees develop, control, and maintain core business activities required to run the day-to-day operations |
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Term
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Definition
| Situations where established processes offer potential solutions |
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Term
| Managerial decision making |
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Definition
| Employees evaluate company operations to identify, adapt to, and leverage change |
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Term
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Definition
| Occur in situations in which a few established processes help to evaluate potential solutions, but not enough to lead to a definite recommended decision |
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Term
| Strategic decision making |
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Definition
| Managers develop overall strategies, goals, and objectives |
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Term
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Definition
| Occurs in situations in which no procedures or rules exist to guide decision makers toward the correct choice |
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Term
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Definition
| A simplified representation or abstraction of reality |
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Term
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Definition
Calculate risks
Understand uncertainty
Change variables
Manipulate time to make decisions |
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Term
| Transaction processing system (TPS) |
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Definition
| Basic business system that serves the operational level and assists in making structured decisions |
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Term
| Online transaction processing (OLTP) |
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Definition
| Capturing of transaction and event information using technology to process, store, and update |
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Term
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Definition
| The original transaction record |
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Term
| Online analytical processing (OLAP) |
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Definition
| Manipulation of information to create business intelligence in support of strategic decision making |
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Term
| Decision support system (DSS) |
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Definition
| Models information to support managers and business professionals during the decision-making process |
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Term
| Four quantitative models used by DSSs include |
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Definition
What-if analysis
Sensitivity analysis
Goal-seeking analysis
Optimization analysis |
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Term
| Executive information system (EIS) |
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Definition
A specialized DSS that supports senior level executives within the organization
Granularity
Visualization
Digital dashboard |
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Term
| Most EISs offering the following capabilities |
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Definition
Consolidation
Drill-down
Slice-and-dice
Pivot |
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Term
| Artificial intelligence (AI) |
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Definition
| Simulates human intelligence such as the ability to reason and learn |
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Term
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Definition
| Various commercial applications of artificial intelligence |
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Term
| Five most common categories of AI |
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Definition
| Expert system, Neural Network, Genetic algorithm, Intelligent agent, Virtual reality |
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Term
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Definition
| Computerized advisory programs that imitate the reasoning processes of experts in solving difficult problems |
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Term
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Definition
| Attempts to emulate the way the human brain works |
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Term
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Definition
| A mathematical method of handling imprecise or subjective information |
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Term
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Definition
| An artificial intelligent system that mimics the evolutionary, survival-of-the-fittest process to generate increasingly better solutions to a problem |
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Term
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Definition
| Software that will search several retailer websites and provide a comparison of each retailer’s offerings including price and availability |
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Term
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Definition
| Special-purpose knowledge-based information system that accomplishes specific tasks on behalf of its users |
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Term
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Definition
| A computer-simulated environment that can be a simulation of the real world or an imaginary world |
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Term
| Customer relationship management (CRM) |
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Definition
| Involves managing all aspects of a customer’s relationship with an organization to increase customer loyalty and retention and an organization's profitability |
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Term
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Definition
| Supports traditional transactional processing for day-to-day front-office operations or systems that deal directly with the customers |
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Term
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Definition
| Supports back-office operations and strategic analysis and includes all systems that do not deal directly with the customers |
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Term
| Marketing and operational CRM technology |
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Definition
| List generator, campaign management, cross-selling and up-selling |
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Term
| Sales and operational CRM technology |
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Definition
| Sales management, contact management, opportunity management |
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Term
| Customer service and operational CRM technology |
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Definition
| Contact center, Web-based self-service, call scripting |
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Term
| Three marketing operational CRM technologies |
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Definition
List generator
Campaign management system
Cross-selling and up-selling |
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Term
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Definition
| a system that automatically tracks all of the steps in the sales process |
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Term
| Sales and operational CRM technologies |
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Definition
Sales management CRM system
Contact management CRM system
Opportunity management CRM system |
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Term
| Three customer service operational CRM technologies |
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Definition
Contact center (call center)
Web-based self-service system
Call scripting system |
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Term
| Common features included in contact centers |
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Definition
Automatic call distribution
Interactive voice response
Predictive dialing |
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Term
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Definition
| Occurs when a website has stored enough data about a person’s likes and dislikes to fashion offers more likely to appeal to that person |
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