Term
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Definition
| attempts to recontact individuals selected for a sample who were not available initially |
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Definition
| use of telephone exchanges and a table of random numbers to contact respondents with unlisted phone numbers |
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Term
| central location interviewing |
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Definition
| telephone interviews conducted from a central location allowing firms to hire a staff of professional interviewers and to supervise and control the quality of interviewing more effectively |
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Term
computer-assisted telephone interviewing
(CATI)
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Definition
| technology that allows answers to telephone interviews to be entered directly into a computer for processing |
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Term
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Definition
| letter that accompanies a questionnaire to induce the reader to complete and return the questionnaire |
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Term
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Definition
| study that employs any combination of survey methods |
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Term
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Definition
| screening procedures that involves a trial run with a group of respondents to iron out fundamental problems in the survey design |
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Term
| simple-dichotomy question |
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Definition
| a fixed-alternative question that requires the respondents to choose one of two alternatives |
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Term
| determinent-choice question |
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Definition
| fixed-alternative question that requires the respondent to choose one response from among multiple alternatives |
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Term
| frequency-determination question |
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Definition
| a fixed-alternative question that asks for an answer about general frequency of occurrence |
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Term
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Definition
| a fixed-alternative question that allows the respondent to provide multiple answers to a single question by checking off items. |
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Term
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Definition
| a question that suggests or implies certain answers |
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Term
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Definition
| a question that suggests a socially desirable answer or is emotionally charged |
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Term
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Definition
| an introductory statement or preamble to a potentially embarrassing question that reduces a respondent's reluctance to answer by suggesting that certain behavior is not unusual |
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Term
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Definition
| using two alternative phrasings of the same question for respective halves of a sample to elicit a more accurate total response than would a single phrasing |
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Term
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Definition
| a question that may induce bias because it covers two issues at once. |
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Term
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Definition
| asking respondents to remember something without providing any clue |
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Term
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Definition
| asking the respondent to remember something and giving them a clue to help |
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Term
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Definition
| bias caused by the influence of earlier questions in a questionnaire or by an answer's position in a set of answers |
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Term
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Definition
| asking general questions before specific questions in order to obtain unbiased responses |
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Term
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Definition
| a question that screens out respondents who are not qualified to answer a second question. |
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Term
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Definition
| a filter question used to determine which version of a second question will be asked. |
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Term
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Definition
| several similar questions arranged in a grid format. |
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Term
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Definition
| software that allows variables to be inserted into an Internet questionnaire as a respondent is completing it |
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Term
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Definition
| using software to control the flow of an internet questionnaire--for example, to prevent respondents from backing up or failing to answer a question |
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Term
| forced answering software |
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Definition
| software that prevents respondents from continuing with an internet questionnaire if they fail to answer a question |
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Term
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Definition
| a tabulation of the results of a pretest to help determine whether the questionnaire will meet the objectives of the research. |
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Term
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Definition
| taking a questionnaire that has previously been translated into another language and having a second, independent translator translate it back to the original language |
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