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Public speaking
exam 1
128
Communication
Undergraduate 1
02/19/2012

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Term
list Aristotles 5 Cannons of Rhetoric
Definition
invention
arrangement
style
memory
delivery
Term
Managing speech anxiety
onset periods (4)
Definition
prepreparation
preperation
preperformance
performance
Term
public speaking (def)
Definition
the ability to speak confidently and convincingly in public. Delivering a message with a specific purpose to an audience.
Term
explain benefits of public speaking:
personal
Definition
greater confidence and satisfaction in life, hone critical thinking and listening skills
Term
explain benefits of public speaking:
professional
Definition
interpersonal, analytical, teamwork, and computer skills, and other critical areas
Term
list three types of oratory
Definition
forensic
deliberative
epideictic
Term
define type of oratory:
forensic
Definition
n ancient Greece, speech addressing legal matters, such as the settlement of disputes
Term
define type of oratory:
deliberative
Definition
speech addressing legislative or political policy issues
Term
define type of oratory:
epideictic
Definition
peech addressing special occasions, such as celebrations and funerals
Term
Define Aristotle's 5 cannons of rhetoric:
invention
Definition
adapting speech information to the audience in order to make your case.
Term
define Aristotle's 5 cannons of rhetoric:
arrangement
Definition
organizing the speech in ways that are best suited to the topic and the audience.
Term
Define Aristotle's 5 cannons of rhetoric:
style
Definition
the way the speaker uses language to express the speech ideas.
Term
Define Aristotle's 5 cannons of rhetoric:
memory
Definition
the practice of the speech until it can be artfully delivered.
Term
Define Aristotle's 5 cannons of rhetoric:
delivery
Definition
the vocal and nonverbal behavior you use when speaking.
Term
Explain onset period of PSA:
Pre-preparation
Definition
reluctance to begin planning for a speech
Term
Explain onset period of PSA:
preparation
Definition
usually anxiety is lowest during this phase, but there may be stress, avoidance and procrastination that can cause this anxiety
Term
Explain onset period of PSA:
Pre-performance
Definition
anxiety during rehearsing the speech - feeling that ideas aren’t focused, or time is too short
Term
Explain onset period of PSA:
performance
Definition
most pronounced during the introduction of the speech, when the speaker is most aware of the audience’s attention
Term
List six recommended strategies for reducing PSA and becoming a more confident speaker.(6)
Definition
a.Prepare and Practice
b.Modify Thoughts and Attitudes
c.Visualize Success
d.Use Relaxation Techniques
e.Learn from Evaluations
f.Enjoy Yourself!
Term
Vizualization: Definition and Benefits
Definition
-"guided imagery" or "mental rehearsal"
-based on concentration on 'seeing' the successful outcome of the performance
-commonly used by athletes

Benefits:highly successful way to reduce nervousness and help prepare effectively for your speech. Individual can summon feelings and actions consistent with effective performance
Term
Stress Control breathing: definition and benefits
Definition
breathing in through abdomen and using key words like 'calm' and 'relax'
(fixes common issue h=where people breathe from chest rather than abdomen when stressed)

Benefits: supplies more oxygen to your body and reduces stress
Term
Define:
Responsibility
Definition
a charge, trust, or duty for which one is accountable
Term
Define:
Ethics
Definition
he study of moral conduct - how people should act toward one another.
Term
Relation of responsibility and ethics to public speaking
Definition
ethics refers to the responsibilities we have toward our audience and ourselves, and the responsibility listeners have toward speakers
Term
Define:
Ethos
Definition
a Greek word meaning “character”. According to Aristotle, audiences listen to and trust speakers who demonstrate positive ethos.
Term
List three components of positive ethos (3)
Definition
competence
good moral character
goodwill
Term
Explain component of positive ethos:
Competence
Definition
demonstrated by the speaker’s grasp of the subject matter
Term
Explain component of positive ethos:
Good moral character
Definition
the speaker’s trustworthiness, straightforwardness, and honest presentation of the message
Term
Explain component of positive ethos:
Goodwill
Definition
speaker’s knowledge and attitude of respect toward the audience and the particular speech occasion
Term
List characteristics of speaker credibility according to modern research (4)

People place their greatest trust in speakers who...
Definition
•have a solid grasp of the subject
•display sound reasoning skills
•are honest and straightforward
•are genuinely interested in the welfare of the listeners
Term
values
Definition
our most enduring judgments or standards of what’s good and bad in life. Our ethical choices, including those we make in our speeches, are our values in action.
Term
How should you incorporate your values and your listeners’ values into your speech?
Definition
Anticipate that audience members will have various values that will differ with everyone else’s, and proceed with sensitivity. The more you understand your listeners beforehand, the more effectively you can engage them.
Term
list three types of speech not protected by first ammendment (3)
Definition
incitement
slander
privacy violations
Term
Explain type of speech not protected by first ammendment:
incitement
Definition
'fighting words'
Term
Explain type of speech not protected by first ammendment:
slander
Definition
speech that is defamatory or potentially harmful to an individual’s reputation at work or in the community.
Term
Explain type of speech not protected by first ammendment:
privacy violations
Definition
speech that invades a person's privacy
Term
Define:
civil liberties
Definition
our right to express ourselves
Term
Define:
civil rights
Definition
our right to be protected from speech that harms us
Term
list ground rules for ethical public speaking (4)
Definition
a.Be trustworthy: trustworthiness is a combination of honesty and dependability
b.Demonstrate respect: treating people right
c.Make responsible choices: evidence, reasoning, accuracy, purpose
d.Demonstrate fairness: genuine effort to see all sides of an issue, open-minded
Term
list methods for demonstrating respect during speech (4)
Definition
a.Focus on issues, not people
b.Allow audience rational choice
c.Avoid in/out grouping
d.Don’t be ethnocentric
Term
Define form of plagarism:
wholesale
Definition
“cut and paste” material from sources into your speech and represent it as your own
Term
Define form of plagarism:
patchwrite
Definition
copying material into your speech draft from a source and then changing or rearranging words and sentence structures to make it appear as your own
Term
Define:
Copyright law
Definition
A legal protection afforded original creators of literary and artistic works. To include copyrighted works, you must determine when and if you need permission.
Term
•When/how does a copyrighted work become public domain?
Definition
From 1978 onwards, the copyright is good for the author’s lifetime, plus 50 years. After that, unless extended, the work falls into the public domain - anyone can reproduce it.
Term
Explain:
fair use (copyright law)
Definition
permits the limited use of copyrighted works without permission for the purposes of scholarship, criticism, comment, news reporting, teaching, and research. You can do this without seeking for author’s permission.
Term
Explain: Audience Analysis
Definition
process of gathering and analyzing information about audience members with the explicit aim of adapting your message to the information you uncover.
Term
Explain:
Audience centered approach
Definition
keeping the audience in mind while preparing speech, to make it meaningful for them.
Term
Explain:
Perspective taking
Definition
Trying to uncover the audience’s feelings and expectations, toward 1) the topic of your speech, 2) you as the speaker, and 3) the speech occasion. Helps you see things from the listener’s point of view.
Term
Explain audience:
beliefs
Definition
the ways in which people perceive reality. The less people believe in something, the less they want to hear about it.
Term
Explain audience:
values
Definition
our most enduring judgments about what’s good and bad in life.
Term
Explain audience:
attitudes
Definition
our general evaluations of people, ideas, objects, or events.
Term
Hofstede’s “Value Dimensions” model:
individualism vs. collectivism
Definition
cultural value differences of self vs group focus
Term
Hofstede’s “Value Dimensions” model:
high-uncertainty vs. low-uncertainty
Definition
cultural value differences of degree of acceptance of ambiguity
Term
Hofstede’s “Value Dimensions” model:
high-power distance vs. low-power distance
Definition
cultural value differences of relational view of authority
Term
Hofstede’s “Value Dimensions” model:
d.masculine vs. feminine
Definition
cultural value differences of gender orientation
Term
Hofstede’s “Value Dimensions” model:
e.long-term vs. short term orientation
Definition
cultural value differences of rewards and gratification
Term
Lewis’ “Cultural Types” model:
a.linear-active cultures
Definition
culture type that values systematical approach, doing one thing at a time in an organized fashion.
Term
Lewis’ “Cultural Types” model:
b.multi-active cultures
Definition
culture type that values doing many things at once, people-oriented, and extroverted
Term
Lewis’ “Cultural Types” model:
c.reactive cultures
Definition
culture type that will rarely initiate discussions of actions, listen to what others have to say first, courteous, accommodating and good listeners.
Term
explain audience analysis type:
survey
Definition
more effective audiece analysis, designed to gather info from a pool of respondents
Term
explain audience analysis type:
interviews
Definition
face-to-face communication, mix of open and closed-ended questions
Term
explain audience analysis type:
consulting published sources
Definition
materials that can often contain info that you can use to identify salient info about your listener i.e. websites, brochures, polls, reports...
Term
list three functions of supporting materials (3)
Definition
1) creates interests and engages attention
2) illustrates, clarifies, and elaborates on the meaning of your ideas
3) proves that a statement is correct
Term
Explain type of supporting material exapmple:
brief
Definition
a single illustration of a point
Term
Explain type of supporting material exapmple:
extended
Definition
used multifaceted illustrations of an idea being described, getting the point across more effectively by reiterating.
Term
Explain type of supporting material exapmple:
hypothetical
Definition
something that hasn’t happened yet, but what you believe the outcome will be.
Term
Define: Expert testimony
Definition
findings or opinions by a professionals who are trained to evaluate or report on a given topic.
Term
Define:
Lsy (non expert) testimony
Definition
can convey a powerful message by being a first hand witness with info that may not be available to others. (they experience something firsthand)
Term
list rules for using facts/ statistics (4)
Definition
a.Use them accurately
b.Present them ethically - choose sources carefully
c.Present them in context
d.Remember statistics are not absolute truth.
Term
Explain:
Cherry picking
Definition
to selectively present only those stats that buttress your point of view, while ignoring competing data.
*Statistical support cannot be selected as to what looks good, must use it according to context.
Term
Define:
reliability
Definition
our level of trust in the source’s credentials and past performance
Term
Define:
credibility
Definition
our judgement about the probable truth of a source’s statement
Term
Define:
invention
Definition
the process of selecting information to illustrate or prove your points
Term
Define:
primary research
-examples
Definition
original or first-hand research, conducted by YOU
-interviews
-surveys
Term
Define:
Secondary research
-examples
Definition
the vast world of information gathered by others
■Books
■Newspapers
■Periodicals
■Government publications
■Reference works
■Scholarly reports/articles
Term
Explain:
documenting resources
Definition
keep track of bibliographic info; easiest way is to maintain a working bibliography.
Term
invisible web
Definition
large portion of the Web that general search engines fail to find
library portal
virtual libraries
Term
individual search engines
Definition
include Google, Yahoo, Windows Live: they compile their own databases.
Term
meta search engines
Definition
but they can search a variety of individual search engines simultaneously. not recommended b/c results include only the top listings from each search engine.
Term
specialized search engines
Definition
lets you conduct narrower but deeper searches into a particular field. they are databases created by researchers, government agencies and businesses.
Term
subject (web) directory
Definition
searchable database of web sites organized by categories. they allow you to progressively narrow your search or “drill down” your topic until you find what you were looking for.
*If you are looking for a list of reputable sites on the same subject use
Term
define:
organizing/arrangement
Definition
the strategic process of deciding how to order your speech points into a coherent and convincing pattern for your topic and audience.
Term
define:
outlining
Definition
the physical process of plotting your speech points down in hierarchical order of importance.
essential tool that lets you check for logical inconsistencies in the placement of speech points and allows for easy identification of weaknesses in the support of your topic.
Term
list three parts of a speech (3)
Definition
◦Introduction - establishes speech’s purpose
◦Body - presents main points
◦Conclusion - ties the purpose and main points together
Term
list three stratagies of organizing the body of a speech
Definition
◦Main points - represent each of the claims being made
◦Supporting points - support the arguments
◦Transition - alerts the audience to the speaker’s direction they are going
Term
Explain organizational pattern:
Chronological pattern
Definition
to describe a series of developments in a time or a set of actions occurring sequentially
Term
Explain organizational pattern:
spatial pattern
Definition
to describe or explain the physical arrangement of a place, scene, event, or object
Term
Explain organizational pattern:
causal pattern
Definition
to explain or demonstrate a topic in terms of its underlying causes or effects
Term
Explain organizational pattern:
problem-solution pattern
Definition
to demonstrate the nature and significance of a problem and provide justification for a proposed solution
Term
Explain organizational pattern:
narrative pattern
Definition
to convey ideas through the medium of a story with characters, settings, and a plot
Term
Explain organizational pattern:
circular pattern
Definition
to demonstrate how one idea leads to another and then another, all of which leads back to the speech thesis
Term
define:
working outline
Definition
for preparation, essential for composing a speech. Finalize the specific purpose and thesis, firm up main points, develop supporting points.
Term
define:
speaking outline
Definition
the one you will use when you are practicing and actually presenting the speech. Contain your ideas in condensed form, are much briefer than working outlines.
Term
explain type of delivery:
manuscript
Definition
speech that is read word for word; politicians, if it fails there must be a back up
Term
explain type of delivery:
memory
Definition
speech that is oratory, fully memorized, rarely occur in US, can be used for toasts and small speeches, it is unnatural
Term
explain type of delivery:
impromtu
Definition
speech that is unpracticed, spontaneous, improvises, given with little notice, be prepared, think on your feet, listen to others, may be given in a work environment
Term
explain type of delivery:
exptemporanious
Definition
example would be Special occasion's speech, business presentations, falls between an impromptu, a written and a memorized delivery, easy to get off track, speech may take longer than anticipated.
Term
explain vocal quality:
volume
Definition
relative loudness, should be somewhat louder than that of normal conversation, depends on room size, number of people in audience, microphone or no microphone, level of background noise.
Term
explain vocal quality:
pitch
Definition
Varied ranges of sounds, "higher" or "lower". can imbue statements with meaning
Term
explain vocal quality:
rate
Definition
speed of speech
moderate rate of speech= greater credibility
Term
Explain nonverbal comm:
aural channel
Definition
made up of the vocalizations that form and accompany spoken words. Includes the qualities of volume, pitch, rate, variety, and pronunciation and articulation.
Term
Explain nonverbal comm:
paralanguage
Definition
refers to how something is said, not to what is said.
Term
Explain nonverbal comm:
visual channel
Definition
includes the speaker’s physical actions and appearance - facial expressions, gestures, general body movement, physical appearance, dress, and objects held.
Term
list functions of nonverbal comm (4)
Definition
. Clarify verbal messages: “I hate you” as a joke vs. really meaning it
b. Facilitate feedback: listeners use body cues - head shaking, smiles, frowns, etc.
c. Establish relationships between speaker and audience
d. Establish speaker credibility
Term
list tips for nonverbal comm during delivery (5)
Definition
Animate your facial expressions
b. Maintain eye contact
c. Use gestures that feel natural
d. Be aware of general body movement
e. Dress appropriately
Term
list tips for practicing delivery (6)
Definition
a. Focus on message
b. Record the speech
c. Be prepared to revise your speaking notes
d. Practice under realistic conditions
e. Time your speech
f. Plan ahead and practice often
Term
define:
informative speaking
Definition
the purpose is to increase the audience’s awareness and understanding by imparting knowledge.
Term
operational definition
Definition
defining by explaining what it does.
ex. computer processes information.
Term
definition by negation
Definition
defining by describing what it is not.
ex. courage is not the absence of fear.
Term
definition by example
Definition
defining by providing several concrete examples of it.
ex. health professionals are doctors, nurses, etc.
Term
definition by synonym
Definition
defining by comparing it to something with which it is synonymous.
ex. a friend is a comrade or a buddy.
Term
Definition by etymology
Definition
defining by illustrating the root meaning of the word in question.
ex. our word rival derives from the Latin word rivalis.
Term
define:
analogies
Definition
explanations that link the unfamiliar with the familiar

*use to build on prior knowledge in order to reduce confusion
Term
persuasion
Definition
greak verb meaning to believe, the process of influencing attitudes, beliefs, values, and behavior
Term
3 characteristics of persuasive speeck
Definition
attept to influence audience choices, limit alternatives, and seek response
Term
hasty generalization
Definition
[when a speaker uses a hasty generalization, the argument uses an isolated instance to make an unwarranted general conclusion, generalize about a large group of people based on a single case]
Term
demagogues
Definition
An unethical speaker who relies heavily on irrelevant emotional appeal to short circut listeners rational decision making process
Term
fear appeals
Definition
offering a graphic description of what will happen if the audience does not comply
Term
propaganda
Definition
to maipulate audience emotions for the purpose of promoting belief system
Term
logical fallicy: begging the question
Definition
-stating the question in such a way that it is circular. Statement cannot be wrong, because the claim is the evidence (he is unattractive because he is ugly, if it was legal, it wouldn’t be against the law
Term
logical fallicy: bandwagoning
Definition
irrelevant appeal to popularity, everyone does it (if smoking was bad, people wouldn’t do it)
Term
logical fallicy: either or
Definition
(in powerpoint as false dichotomy) presented with two options as if no other options exist (if you're not with us, you're against us)
Term
logical fallicy: ad hominem
Definition
attack the person who is making the argument, not the argument itself (you’re wrong because you’re an idiot)
Term
logical fallicy: red herring
Definition
presented with evidence that is unrelated to claim to distract from issue (its important to raise admission standards because we don’t want the economy to suffer)
Term
logical fallicy: hasty generalization
Definition
generalize about large group based on one single case
Term
logical fallicy: non sequitor
Definition
when something does not follow from the premise (if we can learn to swim, we can learn to fly) (if you can dodge a wrench, you can dodge a ball)
Term
logical fallicy: slipppery slope
Definition
a single must event must be followed by a next event, and then a next event, and so on. Assumes steps in between
Term
logical fallyicy: appeal to tradition
Definition
this is how it has always been therefore it is correct (always hazed therefore we should continue to haze)
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