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| positive or negative evaluation of an object |
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| situation that exists when political opinions are related to one another; degree to which one can predict a person's opinion toward a political object when knowing his opinions towards other objects |
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| development of more concrete and stable political opinions |
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| degree to which political opinions remain the same over time |
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| people who have a predisposition to value sameness and conformity to group norms |
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| thoughts or information regarding an attitude object, often concerning what one thinks to be true about an object |
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| cognitive dissonance theory |
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| approach to understanding attitudes that assumes people prefer to maintain consistency across their beliefs |
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| method for assessing political opinions by examining a sample of individuals at one point in time |
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| belief that people are equal and should be treated the same regardless of their personal characteristics |
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| method for assessing political attitudes by which researchers immerse themselves into a setting or community, observing individuals, asking them questions and interacting with them |
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| a characteristic of a study in which the findings can be generalized beyond the sample and context |
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| changes in political attitudes to an entire age group, caused by events or features of the political context |
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| mental shortcuts used for processing and understanding information |
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| overarching set of beliefs regarding the proper role of the government in society, in regulating the economy and in individuals' lives |
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| impressionable years model |
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| pattern by which political attitudes change during late adolescence and early adulthood, then remain more stable throughout the rest of life span |
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| a characteristic of a study that allows a researcher to conclude that one factor causes another |
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| political attitudes that are fleeting, not well-considered or lack meaning for the people who hold them |
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| conclusions or statements that focus on how the world should operate; in the realm of democratic theory, views regarding how government and society ought to be structured, including what ought to be the role of citizens |
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| expression of a preference toward an object; verbal or written expression of an attitude |
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| assessing the political opinions of the same people at two or more points in time |
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| issues that deal with people's personal economic circumstances |
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| perspective that public opinion is shaped by several factors, not just ideology |
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| process by which people learn about politics and develop political opinions |
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| the likelihood that someone will guess when answering survey questions |
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| the likelihood that public policy will remain the same when the public does not desire a policy change is higher than the likelihood that the policy will change when the public does desire change |
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| abstract, enduring beliefs regarding how the world should work |
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| changing one's opinion in order to be more accepted |
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| intuition, personal experience, authority, rationalism, science |
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| 5 ways of acquiring knowledge |
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| those who don't want to participate in the survey |
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| affect, behavior, cognition |
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| iron triangle of representative government |
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| low-information rationality |
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| simple cues like party and ethnicity allow the voter to make rational choices without great amounts of information |
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| people decide what to do or how to act based on what other people are doing or believe |
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| when attractive people also seem to have other positive qualities, therefore getting what they want |
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| physical attractiveness, similarity, praise, increased familiarity, association |
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| 5 ways to facilitate liking |
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