Shared Flashcard Set

Details

Persuasion and Sales
CH 10
13
Business
Undergraduate 4
03/30/2009

Additional Business Flashcards

 


 

Cards

Term
What is the North American Industry Classification System
Definition
Covers more than 19,000 industry descriptions, used to identify new business prospects and thier general product and service requirements, by up to six digits of specificity.
Term
What is derived demand
Definition
Demand created as a aresult of consumer demand; typical of industrial markets.
Term
What is reciprocity
Definition
in industrial buyer seller relationships, and informal agreement between two or more organizations to exchange goods and services on a systematic basis, more or less exclusive basis.
Term
Industrial Buyer
Definition
The buying expert for an organization. Sometimes called the purchasing agent.
Term
Foundation Goods
Definition
Goods used in the production process that do not become part of the finished product, such as fixed major machine tools, and office equipment
Term
Entering Goods
Definition
Ingrediants or compentnets that become part of the finished product, such as raw materials and semi mnufactured goods.
Term
Facilitating Goods
Definition
Goods consumed in the ongoing production process, such as maintence and repair items.
Term
Buying Center
Definition
In a buying organizations, a group of organziation memebers who participate in the purchase decision.
Term
What is a Gatekeeper
Definition
Person who controls access or flow of information to decision makers.
Term
What is an influencer
Definition
People who can influence the purchase decision by helping set product specifications, neotiate pricing and procedures, providing information about providing alternatives.
Term
What are the 3 kinds of resellers
Definition

Industrial Distiributior (sell to manufactures and producers)

Wholesalers (which sell to retailers)

Retailers (sell to end user)

 

 

Term
FedBizOpps.gov
Definition
Website that contains all federal contracting community solicitations for purchases exceeding 25,000
Term
What is Dual Management
Definition

A management system in which both professional managers and specialists without managerial training run an organization, sometimes resulting in conflict.

Non profit organizations.

Supporting users have an ad free experience!