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| The process of setting objectives and determining how to accomplish them |
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| Specific results that one wishes to achieve |
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| Performance targets that we have to work extra hard and stretch to reach |
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| Statement of intended means for accomplishing objectives |
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| being carried around by the flow of events |
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| typically look 3+ years in advance |
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| typically cover one year or less |
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| Identifies long-term directions for the organization |
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| Clarifies the purpose of the oganization and expresses what it hopese to be in the future |
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| helps to implement all or parts of a strategic plan |
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| Indicate how different operations within the organization will help advance the overall strategy |
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| Identifies short-term activities to implement strategic plans |
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| Standing plan that communicates broad guidelines for decision making |
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| Plan that commits resources to projects or activities |
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| Allocates resources as if each budget were brand new |
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| Attempts to predict the future |
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| Identifies alternative courses of action to take when things go wrong |
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| Identifies alternative future scenarios and makes plans to deal with each |
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| Uses external and internal comparisons to plan for future improvements |
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| Things people and organizations do that lead to superior performance |
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| Hierachy of Goals/Objectives |
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| Lower level goals and objectives are means to accomplishing higher level ones |
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| Includes the persons who will be affected by plans and/or those who will implement them |
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