Shared Flashcard Set

Details

Org Communications Final
N/a
20
Communication
Undergraduate 3
05/04/2012

Additional Communication Flashcards

 


 

Cards

Term
Primary and secondary research (explain)
Definition
Primary research — relies on first-hand data you collect yourself – only used when secondary data is not sufficient
Secondary research — information others have gathered and published previously
Term
Three types of primary research (name & explain)
Definition
Observation
Experimentation
Normative survey research
Term
Problem Statement
Definition
the particular problem that is to be solved by research (What?)
Term
Statement of Purpose
Definition
the goal of the study & includes aims and objectives (Why?)
Term
Null Hypothesis
Definition
statement to be proved true or false through research – states no difference will be found in the factors being studied – removes bias
Term
Types of Reports
Definition
Formal vs. informal
Short vs. long
Informational vs. analytical
Vertical vs. lateral
Internal vs. external
Periodic (scheduled)
Functional
Term
Problem-Solving Process
Definition
Recognize and define the problem
Select a method of solution (Primary or Secondary)
Collect and analyze data
Arrive at an answer
Term
Graphics
Definition
Contribute to overall meaning
Reinforce and supplement written or spoken words
Communicate ideas that cannot be conveyed effectively in written form
Have a simple, effective design that is easy to understand
Depict information honestly
Term
APA - Inside Paper
Definition
(Author, Year)
Term
APA - Biblio
Definition
Author, F (Year). Name of Book. City, ST: Publisher's Name.
Term
Four Delivery Methods
Definition
Memorized
Manuscript or scripted
Impromptu
Extemporaneous
Term
Memorized
Definition
written first and delivered verbatim
Term
Manuscript or scripted
Definition
written and read to the audience
Term
Impromptu
Definition
not written at all because speaker does not have prior notice
Term
Extemporaneous
Definition
planned, prepared, rehearsed but not written in detail
Term
Types of Presentation Visuals
Definition
Multimedia
Still projection options
Board and flipchart
Hard copy
Term
Multimedia
Definition
Uses high-tech equipment
to project images and sound from a computer, the Internet, or sound systems
Term
Still projection options
Definition
Projects still (unanimated) image
Term
Board and flipchart
Definition
Enhances group discussion and helps create an informal environment
Term
Hard copy
Definition
Provides detailed information
to augment visual aids in a specific section of the presentation
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