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| What accounts for 60-80% of the direct expenses that burden a profit |
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| INPUT OR OUTPUT: KNOWLEDGE |
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| INPUT OR OUTPUT: EQUIPMENT |
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| INPUT OR OUTPUT: FACILITIES |
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| INPUT OR OUTPUT: MATERIAL |
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| INPUT OR OUTPUT: SERVICES |
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| INPUT OR OUTPUT: $$$ (MONEY) |
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| INPUT OR OUTPUT: SERVICES (PROVIDED) |
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| INPUT OR OUTPUT: GOODS (SOLD) |
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| INPUT OR OUTPUT: INFORMATION (PROVIDED) |
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| INPUT OR OUTPUT: KNOWLEDGE (IMPARTED) |
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| What are the two components of strategy |
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| Direction and Implementation |
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| Operational Decision Areas |
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| Structural and Infrastructural |
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| Long term, high capital, less frequent decisions |
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| Short term, more frequent, less capital |
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| What the company would like to achieve: How they can compete and beat their competition |
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| The unique processes, skills and knowledge that a company possesses to actually achieve and use to satisfy customers. |
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| Characteristics causing customers to PREFER you over your competitors. |
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| Characteristics you need to have to be considered by potential customers. |
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| Characteristics you may have that may driver customers away! |
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| Three levels of quality characteristics for customers (Must be, one dimensional, delighters) |
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| Mandatory characteristics taken for granted |
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| One dimensional (Kano Model) |
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| Customers look for these extras to differentiate the business form competitors |
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Surprises that are not expected (But are often and soon DO become part of expectations) |
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1. Customer relationship processes 2. New service/product development processes 3. Order fulfillment processes 4. Supplier relationships |
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| Customer relationship processes (Core Process) |
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| Identify, attract, and build relationships with external customers and facilitate the placement of orders. |
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| New service/product development processes (Core process) |
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| Design and develop new services or products from inputs received from external customer specifications. |
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| Order fulfillment processes (Core process) |
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| The activities required to produce and deliver the service or product to the external customers. |
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| Supplier relationship processes (Core process) |
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| Select suppliers of services, materials and information to facilitate the timely and efficient flow of these items into the firm. |
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| Change materials in one or more of the following dimensions: physical properties, shape, fixed dimensions, surface finish, joining parts and materials. |
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| Locational (transportation/logistics), exchange (retailing), storage-warehousing, physiological-(health care), information (exchange of data/information) |
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