Term
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Definition
| a particular strength(s), relative to other competitors, which provides the basis for our firm to generate value for our customers |
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Definition
| the amount that buyers are willing to pay for what a firm provides them |
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Term
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Definition
> Is measures by total revenue
> A reflection of the price a firm’s product commands and the quantity it can sell. |
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Term
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Definition
| a firm is able to deliver comparable benefits as competitors but at a lower cost |
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Term
| Differentiation advantage |
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Definition
| a firm is able to deliver benefits that exceed or are unique from those of competing products |
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Term
| Organizational capabilities |
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Definition
| the competencies & skills that a firm employs to transform inputs into outputs |
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Term
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Definition
| view the organization as a sequential process of value-creating activities |
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Term
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Definition
| Price - Cost of Production = Profit Margin |
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Term
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Definition
| Inbound logistics, operations, outbound logistics, marketing & sales, service |
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Term
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Definition
| Procurement, tech devlop, HR mgmt., general admin, |
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Term
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Definition
| collaborative & strategic exchange relationships btwn value-chain activities either w/in a firm or btwn |
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Term
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Definition
| Exchange of resources such as info, ppl, tech, or $ |
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