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| A group of buyers and sellers of a particular product |
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| The relationship between the price of a product and the quantity consumers are willing and able to buy per period. |
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| What is the Law of Demand? |
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| When price goes down, the quantity demanded goes up, and when the price goes up the quantity demanded goes down. |
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| What type of relationship do price and quantity have in the law of demand? |
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| A negative/inverse relationship |
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| What does it mean if the demand curve shifts to the right? |
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| There is an increase in demand. |
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| What does it mean if he demand curve shifts to the left? |
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| There is a decrease in demand |
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| Movement along the demand curve = ________ which = _________ |
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| change in quantity demand, change in price |
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| A shift in the Demand Curve is not due to |
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| 5 reasons for change in demand |
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1)change in income 2)Changes in the price of other goods 3)Changes in Expectations 4)Change in the number of consumers 5)Changes in customers taste |
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| What is the Law of Supply? |
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Definition
| When price goes up quantity supplied goes up, when price goes down quantity supplied goes down. |
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| Movement along supply curve = _______ which = ______ |
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| change in price, change in quantity supplied |
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| there is a decrease in supply |
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| Supply curve shifts right |
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| there is an increase in supply |
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| 4 Reasons for shifts in supply curve |
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1) technological change 2)changes in production costs 3) changes in producers expectations 4) changes in number of producers |
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| How do you create a market? |
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| The market price is above the equilibrium price, Qs>Qd (amount= Qs-Qd) |
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| The market price is below the equilibrium price, Qd>Qs (amount= Qd-Qs) |
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| The tendency of a market is always moving towards |
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| Increase in demand leads to |
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| Increase in both price and quantity |
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| Decrease in demand leads to |
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| Decrease in both price and quantity |
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| Price elasticity of demand (Ed) measures |
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| consumers responsiveness to changes in price |
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| What is the equation for elasticity of demand (Ed) ? |
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Definition
Ed= Q2-Q1 P2+P1 ------ x ------ Q2+Q1 P2-P1 |
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| When do you ignore the negative sign? |
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| Infinity=Perfectly Elastic |
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| Zero = Perfectly Inelastic |
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| What determines price elasticity? |
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| Availability of substitutes |
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| When is price elasticity higher? |
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| when close substitutes are available |
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| How do you calculate Total Revenue (TR) |
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| If demand is elastic a ____ in price leads to a ______ in Total Revenue |
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Definition
Increase , Decrease Decrease , Increase |
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| If demand is inelastic a ____ in price leads to a ______ in Total Revenue |
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Definition
Increase, Increase Decrease, Decrease |
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| What makes demand inelastic? |
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Definition
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| If demand is Unit Elastic |
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| An increase or decrease in price will not affect the total revenue |
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| What does Income Elasticity of Demand (Ei)measure? |
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Definition
| the responsiveness of demand to a change in consumer income |
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| What is the equation for Elasticity of Demand (Ei)? |
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Definition
Ei= Q2-Q1 I2+I1 ------ x ------ Q2+Q1 I2-I1 |
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| What is an Inferior Good? |
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Definition
Goods where even though the consumer income increases the demand for these goods decrease (Fast food, Used Furniture, etc) |
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| Normal Goods have a _____ Income Elasticity |
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| Inferior Goods have a _____ Income Elasticity |
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| What does Price Elasticity of Supply (Es) measure? |
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| Producers responsiveness to a change in price |
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| What is the equation for Price Elasticity of Supply (Es)? |
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Definition
Es= Q2-Q1 S2+S1 ------ x ------ Q2+Q1 S2-S1 |
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