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MGMT 409 Test 3
Test 3
79
Marketing
Undergraduate 3
11/06/2011

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Term
Tort
Definition
An injury to another person
Term
Types of torts
Definition
Intentional, Negligence, strict liability
Term
Intentional tort
Definition
Intent is required.
No evil or harmful motive required
Only need to intend the act that results in harm
Term
Tortfeasor
Definition
Person committing the tort
Term
Defense s to assault and battery
Definition
Consent
Self defense
Defense of others
Term
False imprisonment
Definition
Barriers can be physical or oral
Person being restrained must not agree to restraint
Shoplifters
Term
2 types of defamation
Definition
Slander
Libel
Term
In slander defamation playoff must
Definition
Prove that he suffered special damages
Term
In libel defamation proof of
Definition
Special damages is not necessary.
Term
Defamation per se.
Definition
Statement that person has loathsome disease
Statement person has committed improprieties in their profession
Committed or been imprisoned for a serious crime
Statement that unmarried woman is unchaste
Term
Defenses to defamation.
Definition
Truth
Privileged speech
Public figures
Term
Invasion to the Right to Privacy
Definition
Use of a persons name, picture, or other likeness for commercial purposes without permission.
Term
Appropriation
Definition
The use of one persons name or likeness by another, without permission and for the benefit of the user.
Term
Attractive Nuisance Doctrine
Definition
Young children do not assume the risk if they attracted to the premises by some object.
Term
Conversion
Definition
Any act that derives an owner withnthe owners permission and without just cause that placesnthe property in the rpservice of the trespassers or other person
Term
Slander of quality (trade libel)
Definition
Publication of false information about another's product, alleging it is not what it's seller claims.
Actual damages must be proven to have proximately resulted from the statement about a competitors products.
Term
4 elements of negligence
Definition
Actor must owe duty
Defendant must breach that duty
Must cause injury
Plaintiff mist suffer damages
Term
Reasonable person standard
Definition
How a reasonable person would act under certain circumstances
Term
Duty of landowner
Definition
Must exercise reasonable care to protect business invites from harm.
Term
Business invities are
Definition
Is someone the landowner benefits financially from.
Term
It is not necessary to go to the aid of a strangers
Definition
True, except if you put them in danger
Term
Injury requirement and damages
Definition
Must have legally recognizable injury (suffer loss, harm, wrong or invasion of a protected interest)
Term
What is the test for factual causation
Definition
"but for" or "if not for"
Term
Palsgraf v. Long Island Railroad Company
Definition
Palsgraf get hitsnby scale from a man running after train. She sues railroad company and loses in High Court of NY. There was no unforeseeable risk
Term
Defenses to negligence.
Definition
Voluntarily enter risky situation,
Only assume normal risk carried by the activity.
Risks are not deemed in emergencies.
Some statues protect classes of people.
Term
Contributory negligence
Definition
If the plaintiff is also negligent, the plaintiff has breach a duty and does not recover anything.
Term
"last clear chance" doctrine
Definition
Plantiff can still recover full damages even if planiff is negligent if the defendant had opportunity to void causing damages but does so anyways.
Term
50% rule applies in
Definition
Texas
Term
Res Ispa Loguitur means
Definition
Facts speak for themselves
Term
Per se means
Definition
In/of itself
Term
Per se may occur if
Definition
It violates a statue providing for a criminal penalty and causes another to be injured
Term
Dram Shop Act
Definition
If bar owner or bartender serves drinks to an intoxicated person. Or social host
Term
Good Samaritan statue.
Definition
Person who are aided voluntarily by others cannot sue the person who aided them for negligence.
Term
What is spam
Definition
A trespass to personal property.
Term
2 parts to trespass to personal property
Definition
Waste of user time and network bandwidth.
Empress burden on ISP equipment.
Term
What is strict liability
Definition
Liability without reward to fault
Term
Parts of Abnormally Dangerous Activity
Definition
Involves potential harm or serious injury.
Involves a high degree of risk that cannot be completely guarded against by reasonable care.
Not commonly performed in the area.
Term
What does Quid Pro Quo mean?
Definition
This for that
Term
2 Types of Sexual harassment
Definition
Quid Pro Quo and Hostile Work Environment
Term
Product liability based on negligence
Definition
If a manufacturer fails to exercise "due care" to make product safe.
Term
2 parts of Product Liability Based on Negligence
Definition
No "privity" required. Plaintiff does not have to prove the specific defect that caused the injury.
Term
Fraudulent Misrepresentation
Definition
Misrepresentation of a material fact concerning quality, nature or approximate use of the product is made knowingly or with reckless disregard for the truth
Term
Requirements for Strict Product Liability
Definition
1. Must be defective when sold.
2. Defendant must normal sell product.
3. Product must be unreasonably dangerous to the user b/c of defect
4. Plaintiff MUST incur physical harm to self or property.
5. The defect must cause the injury
6. Goods must not have been substantially changed.
Term
Unreasonably Dangerous Product
Definition
The product was dangerous beyond the expectation of the ordinary consumer or a less dangerous alternative was available.
Term
Manufacturing Defect
Definition
a product departs from its intended design even though all possible care was exercised in the preparation and marketing of the product.
Term
Design Defect
Definition
the foreseeable risk of harm posed by the product could have been reduced or avoided by the adoption of a reasonable alternative design.
Term
Warning Defect
Definition
the foreseeable risk of harm posed by the product could have been reduced or avoided by reasonable instructions or warnings.
Term
Obvious Risks
Definition
No duty to warn about risks that are obvious or commonly known
Term
Do sellers have to warn consumers about foreseeable misuses
Definition
Yes
Term
Market Share Liability
Definition
if plaintiff cannot prove which manufacturer produced the particular product that caused harm, then all manufacturers are liable in proportion to its share of the market.
Term
Assumption of the Risk
Definition
defendant shows plaintiff has knowledge of risk and took them on
Term
Product Misuse
Definition
Product used in a way not intended by the manufacturer. If the use is reasonably foreseeable, than manufacturer must guard against it/
Term
Warning is necessary for commonly known dangers.
Definition
False
Term
Intellectual property is
Definition
the work of the human mind which consists of the products that result from intellectual and creative process
Term
Types of Intellectual Property
Definition
copyrights, trademarks, patents, trade secrets
Term
Real property, stocks and bonds are subject to intellectual property
Definition
False
Term
How long are copyrights?
Definition
Life of the author plus 70years
Term
How long are copyrights for publishing houses?
Definition
95 years from publication date or 120 years from date of creation
Term
How long are copyrights for works by more than 1 author.
Definition
Last surviving author + 70 years
Term
Copyrights are required to be registered by the U.S. Copyright Office in Washington, DC
Definition
False
Term
Categories of Copyrights
Definition
1. Literary, musical, or dramatic work
2. Pantomime or choreographic
3. pictorial, graphic, or sculptural work.
4. film, audiovisual, or sound recording
5. architectural work
Term
It is not possible to copyright an idea
Definition
True
Term
Copyright infringement damages cannot exceed...
Definition
$150,000
Term
What are the "Fair Use" exceptions
Definition
Criticism, commentary, news reporting, teaching, scholarship, research.
Term
What is a trademark
Definition
A distinctive mark, motto, device, or implement that a manufacturer stamps, prints, or otherwise affixes to the goods it produces so that they can be identified on the market and their origins made known. A SOURCE INDICATOR.
Term
Fanciful Trademarks include
Definition
Invented Words
Term
Arbitrary Trademarks include
Definition
those that use common words in an uncommon way that is nondestructive. EX: English Leather
Term
Suggestive Trademarks are
Definition
imply something about a product w/o describing the product.. EX: Dairy Queen
Term
What is a patent
Definition
a grant from the government that gives the inventor the right to exclude others from making, using, and selling an invention for a period of 20 years from the fate of filing the application for a patent
Term
What are treble damages?
Definition
Triple Damages
Term
what is Deceptive Advertising
Definition
when a reasonable consumer would be misled by the act
Term
Bait-and-Switch advertising
Definition
advertising something at a very low price for a particular item that will likely be unavailable to the consumer, who will then be encouraged to purchase a more expensive item.
Term
FTC Actions against Deceptive Advertising
Definition
1. Complaint Order
2. The Cease and Desist Order which involves counter advertising
Term
Telephone Consumer Protection Act of 1991 prohibits
Definition
telephone solicitation using automatic dialing or prerecorded voice
Term
The TCPA is enforced by the
Definition
FCC. Federal Communication Comission
Term
Fair packaging and labeling act requires product label identify:
Definition
Product, net quantity, # of servings, manufacturer, distributor.
Term
Consumer product Safety Act (CPSA) of 1972 applies to
Definition
Consumer personal or household use products
Term
CPSA excludes products
Definition
intended for industrial purposes and consumer products already covered by other regulatory agencies.
Term
The Texas Deceptive Trade Practices Act is
Definition
a laundry list of deceptive practices
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