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| means of communication that reach the mass public, including mewspapers and magazines, radio, televison, films, recordings, books, and electronic communication |
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| media that emphasizes the news |
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| promoting a particular position or an issue paid for by interest groups or individuals but not candidates |
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| Federal Communications Commission policy that required holders of radio and televison licenses to ensure that different viewpoints were presented about controversial issues or persons. |
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| The process by which individuals screen out messages that do not conform to thier own biases. |
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| Process by which individuals percieve what they want to in media messages |
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| A close contest; by extension, any contest in which the focus is on who is ahead rather than on substantive differences between the candidates |
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Definition
| Process by which we develop our political attitudes, values, and beliefs |
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