Term
| What is the Target Audience |
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Definition
| The group of people who your media are focusing on |
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Term
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Definition
| objective description of consumers including age, se, ethnicity, maritial status, income, and education |
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Term
| What is product placement |
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Definition
| when companies pay media to highlight a product |
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Term
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Definition
| when companies pull togeather assets to push one item, idea, or product through |
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Term
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Definition
| when companies connect unrelated products to aid in distrubuting one centra product |
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Term
| What is the trigger feature |
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Definition
| an automatic reaction to a certain stimulus |
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Term
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Definition
| oppurtunities seem more valuable to us when they are less available |
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Term
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Definition
| we should ry to repay, in kind what another person has provided us |
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Term
| what is rejection retreat |
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Definition
| asking for more than is really desired so one can settle for less |
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Term
| what is commitment and consistecy |
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Definition
| once someone commits to something they want to appear consistant and stand behind it |
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Term
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Definition
| following the crowd, this could asically be known as peer pressure |
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Term
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Definition
| we prefer to comply with the request of someone we like |
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Term
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Definition
| an example is police selling security products |
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Term
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Definition
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Term
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Definition
| collecting information about people legally. such as axiom |
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