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Mass Media & Society_Test2_Race&Ethnicity in Sports
class notes
4
Communication
Undergraduate 4
02/28/2010

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Cards

Term
What are some of the ways that we see race and ethnicity in sports represented in the meida?
Definition
1. Racial slurs from media personalities (ex. the broadcaster who called some African American women - "nappy headed hoes."

2. Marketing blackness- Nike's representation of Michael Jordan (stripped of his blackness) First commerical with the hip hop guy to the "everyman" commercail which had other races present in it.
Marketing of Tiger Woods- hello world commercial

3. on the field- Native American mascots
Term
List the arguments against using Native Americans as mascots
Definition
1. sacred / religious practice
2. unauthentic portrayal of Indians (inaccurate)
3. characature
4. savagery
Term
What are some of the arguments against FSU and it's mascot?
Definition
Sacred warpaint is used
Warchant (scaling, winning the battle)= portrays savagery.
FSU wasn't founded by indians.
Term
As discussed in class, what are some arguments for keeping the Seminoles as FSU's mascot?
Definition
Florida Seminole tribe says it's okay
We involve the tribe
we use real Seminole Indians on the field.
We've authenticated the war paint
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