Shared Flashcard Set

Details

Mass Comm Exam 2
television
56
Communication
Undergraduate 1
04/16/2012

Additional Communication Flashcards

 


 

Cards

Term
how many people wathced the O.J. Simpson trial and verdict?
Definition
107.7 million
Term
9/11
Definition
images forever engraved in the minds of children
Term
flashbulb memories
Definition
photographs or memories that are forever etched in your mind
Term
what was the first televised war?
Definition
Vietnam
Term
Eddie Adams
Definition
took a picture of General Loan executing a vietcong in 1968 was staged
Term
Charles Porter
Definition
took a picture of Baby Alman during the 1995 Oklahoma City Bombing
Term
Charles Porter
Definition
took a picture of Baby Alman during the 1995 Oklahoma City Bombing
Term
Charles Porter
Definition
took a picture of Baby Alman during the 1995 Oklahoma City Bombing
Term
Kevin Carter
Definition
won the pulitzer prize for a photograph of a starving child being stalked by a vulture on the way to a feeding station
Term
how many american households have at least one television?
Definition
96 million
Term
on average how long does an american household spend with television in a day?
Definition
6 hours and 57 minutes
Term
when was the power of television really shown?
Definition
during the presidential debates in 1960 between John F. Kennedy and Richard Nixon
Term
scheduling strategy
Definition
designs the sequence and choice of programs
Term
when is primetime?
Definition
7-8 eastern time
Term
the share
Definition
guages how a particular progream stacks up against it's competition
Term
what three networks dominate commercial television?
Definition
CBS, NBC, ABC
Term
what are the three big networks called?
Definition
shared monopoly
Term
when did candid camera begin?
Definition
1953
Term
candid camera
Definition
considered the "granddaddy" of reality television
Term
what two categories can reality tv be put in?
Definition
hedonistic and spartan
Term
hedonistic
Definition
exhibits trais of opience and abdunce such as Real World
Term
spartan
Definition
presents the traits of deprivation, discipline and restriction such as
survivor
Term
hedonistic-real world
Definition
social contact, idealisim, independence and status are fulfilled in a lavish manner
Term
hedonistic-osborne
Definition
lives of celebrities face some of the challenges that the average person does
Term
hedonistic-idol
Definition
is the "reality game show" in which participants are filmed competing to win prizes, job or companionship
Term
hedonistic makeover
Definition
the idea of being able to improve a unique individual or classifications life for the better
Term
spartan survivor
Definition
beating the competition for awards
Term
spartan cops
Definition
provide a documentary style show that displays professions using and testing their skills
Term
in 1949 only __ percent of americas households had a television set.
Definition
1
Term
by the 1960's more than ___ percent of homes had a TV.
Definition
90
Term
sears and Roebuck advertised a TV set in _____.
Definition
1948
Term
tv is the most significant ______ of all tiime
Definition
medium
Term
philo T. Farnsworth
Definition
credited with transmitting first picture electronically
Term
who conducted the first public demonstration of a television image at 1929 world fair
Definition
RCA
Term
Lone Ranger
Definition
adopted from radio to TV
Term
_______ _______ ________ of the 1950's provided the first indication that TV could be manipulated
Definition
quiz show scandals
Term
1960's
Definition
age of escapism
Term
1970's
Definition
age of relevance
Term
1980's
Definition
age of oppulance
Term
1990's
Definition
tabloid decade
Term
2000's
Definition
reality tv
Term
what came up with the magic bullet theory
Definition
Payne Fund Studies
Term
when was the mean world syndrome discovered
Definition
during the payne fund studies
Term
cultural indicators project
Definition
track changes in televison context and to make sense of how those changes affect viewers perceptions of the world.
Term
who founded the cultural indicators project?
Definition
George Gerbnerto
Term
when was the culutural indicators project founded?
Definition
1968
Term
what is the largest sudy of television content and its effects?
Definition
cultural indicators project
Term
how did Gerbnerto conduct his experiment?
Definition
gave surveys to light, medium, and heavy tv viewers and asked them their fear and anxiety
Term
cultivation
Definition
a perspective that takes account of how our conception of the world is shaped by media messages and images
Term
mean world syndrome
Definition
is that heavy tv viewers view the world as a meaner and scarier place than it really is
Term
61% of all lead stories in local brodcast news are dedicated to __________________________.
Definition
crime, fires, disasters
Term
mayhem index
Definition
what sisela Bok calls how news lead stories are about bad things
Term
what fraction of people believe crime to be a very serious problem get a majority of their news from television?
Definition
2/3
Term
hispanics account for ___% of the US population but are only portrayed by __% of characters on televsion.
Definition
15; 6
also, they are overrepresented as violent
Term
____% of arabs and muslims are portrayed as negative
Definition
90
Term
crime against muslims in america has gone up ____% since 2010
Definition
50
Supporting users have an ad free experience!