Term
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Definition
| marketing that targets markets throughout the world |
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Term
| multinational corporation |
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Definition
| a company that is heavily engaged in international trade, beyond exporting and importing |
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Term
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Definition
| using more capital than labor in the production process |
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Term
| global marketing standardization |
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Definition
| production of uniform products that can be sold the same way all over the world |
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Term
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Definition
| the largest latin american trade agreement; includes argentina, bolivia, brazil, chile, columbia, ecuador, paraguay, peru, and uruguay |
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Term
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Definition
| an agreement to dramatically lower trade barriers worldwide; created the world trade organization |
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Term
| world trade organization(WTO) |
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Definition
| a trade organization that replaced the old general agreement on tariffs and trade (GATT) |
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Term
| general agreement on tariffs and trade (GATT) |
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Definition
| a trade agreement that contained loopholes that enabled countries to avoid trade barrier reduction agreements |
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Term
| north american free trade agreement(NAFTA) |
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Definition
| an agreement between canada, the united states, and mexico that created the world's largest free trade zone |
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Definition
| a free trade zone encompassing 27 european countries |
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Definition
| an international bank that offers low-interest loans, advice, and information to developing nations |
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Term
| international monetary fund (IMF) |
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Definition
| an international organization that acts as a lender of last resort, providing loans to troubled nations, and also works to promote trade through financial cooperation |
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Term
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Definition
| selling domestically produced products to buyers in another country |
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Term
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Definition
| an intermediary in the global market that assumes all ownership risks and sells globally for its own account |
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Term
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Definition
| an intermediary who plays the traditional broker's role by bringing buyer and seller together |
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Term
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Definition
| an intermediary who acts like a manufacturer's agent for the exporter. the export agent lives in the foreign market |
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Term
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Definition
| the legal process whereby a licensor agrees to let another firm use its manufacturing process, trademakrs, patents, trade secrets, or other proprietary knowledge |
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Term
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Definition
| private-label manufacturing by a foreign company |
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Term
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Definition
| when domestic firm buys part of a foreign company or joins with a foreign company to create a new entity |
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Term
| direct foreign investment |
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Definition
| active ownership of a foreign company or of overseas manufacturing or marketing facilities |
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Term
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Definition
| prices of different currencies move up and down based on the demand for and the supply of each currency |
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Term
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Definition
| the sale of an exported product at a price lower than that charged for the same or a like product in the "home" market of the exporter |
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Term
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Definition
| a form of trade in which all or part of the payment for goods or services is in the form of other goods or services |
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