Shared Flashcard Set

Details

MANA 421
International Management
21
Business
Undergraduate 4
05/06/2013

Additional Business Flashcards

 


 

Cards

Term
Two modes of entry strategy
Definition
non-equity and equity
Term
4 types of non-equity modes
Definition
exports, direct exports, indirect exports, contractual agreements
Term
three contractual agreements
Definition
licensing, turnkey, contractual manufacturing
Term
4 equity (FDI) modes
Definition
joint venture/strategic alliance; wholly owned subsidiaries; greenfield investments; acquisitions
Term
3 types of JV's and Strategic Alliances
Definition
Minority JV; 50-50 JV's; Majority JV's
Term
advantages of export
Definition
lower per unit cost; overcome domestic market size limitations; offset market cyclicality/ low asset exposure to political risk; flexibility of switching to geographical direction of products; concentration of resources on production
Term
disadvantages of exports
Definition
trade barrier costs; lower control over market/ local government obj.; transportation costs; locating and maintaining relationships with importers; less control over distribution; conflict between exporters' and importers' goals; inability to learn how to operate overseas
Term
three types of licensing
Definition
exclusive/ non-exclusive/ cross-licensing
Term
advantages to licensing
Definition
extends product life cycle/ allows penetration of small markets especially those with high trade barriers/ builds goodwill/ reduces piracy loss/ requires limited resources/ quick entry
Term
disadvantages of licensing
Definition
lost control over technology/ quality control/ gov't restrictions/ development of potential competitors/ opportunity costs/ post-agreement costs
Term
two types of turnkey projects
Definition
self-engineered/ construction to specification
Term
advantages to turnkey
Definition
can earn a return on knowledge asset/ less risky than conventional FDI
Term
disadvantages to turnkey
Definition
lack of long-term presence in the foreign country/ may create a competitor/ selling process technology may be selling competitive advantage as well
Term
3 SA questions to ask
Definition
what type? What can we learn? How to manage?
Term
SA 7 levels of interaction from lowest to highest
Definition
1.Informal cooperation agreements
2.Licensing/franchising arrangements
3.Cross-licensing arrangements
4.R&D Consortia
5.Minority on-way investments
6.Minority two-way investments
7.Joint Ventures
Term
Traditional SA reasons
Definition
sharing of resources and risks
host government requirements
overcoming strong nationalistic sentiments
quicker entry
benefit from partner's local knowledgw
Term
Emerging SA reasons
Definition
learning from one another
attain global scale economies
rising R&D costs
industry convergence
Term
Main risk of strategic alliance
Definition
partner opportunism and loss of competitive edge
Term
Prevention of partner opportunism
Definition
walling off critical technology
establishing contractual safeguards
swapping skills and technologies
seeking credible commitments
Term
US CEO's two main reasons for partnering
Definition
increase sales of existing products and improving competitive positions
Term
Choosing a partner 4C's
Definition
Capability/ Compatibility/Commitment/control
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