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Leadership Communication Final
Leadership Comm
25
Communication
Undergraduate 4
12/14/2010

Additional Communication Flashcards

 


 

Cards

Term
Five Stages of Taking Charge
Definition
1. taking hold 2. Immersion. 3. reshaping. 4. consolidation. 5. refinement
Term
6 elements of an effective public speech
Definition
1.prespeech planning, 2. organization, 3. language 4. Rehearsal, 5. Delivery, 6. Responding to questions
Term
Audience analysis
Definition
it is essential that you understand the attitudes and expertise of your listeners.
Term
Principle modes of delivery of a public presentations
Definition
Impromptu, extemporaneous, manuscripts
Term
Impromptu
Definition
speeches are “off the cuff,” with little advanced preparation.
Term
Extemporaneous
Definition
speeches are from a prepared outline or set of notes.
Term
Manuscript
Definition
speeches are read from a written transcript of the speech.
Term
Types of persuasive campaigns
Definition
products/commercial, public relations, political, issue, image and social movement
Term
Characteristics of successful persuasive campaigns
Definition
Pretest messages and identify market segments, Expose a large segment of the audience to clear campaign messages, Use the most accessible media for target groups, Use the media to raise awareness, Rely on interpersonal communication, particularly communication between people of similar social backgrounds to lead to and reinforce behavior change, Use high credibility sources, Direct messages at the individual needs of the audience, Emphasize positive rewards rather than prevention.
Term
Stages in a persuasive campaign
Definition
1 Situation analysis 2. objectives 3. Strategies 4. Budget 5. implementation 6. Evaluation
Term
Taking hold
Definition
period of intense activity lasting from 3-6 months, new managers have a great deal of info to absorb and learn how to correct actions and problem solving
Term
Immersion
Definition
4-11 months, less hectic and instead of making changes, new managers immerse themselves in day to day operations and develop deeper understanding of the org.
Term
Reshaping
Definition
3-6 months, new leaders implement concepts they developed during the immersion period
Term
Consolidation
Definition
3-9 months leaders identify and deal with remaining implementation problems and implement changes that they couldn’t make earlier
Term
Refinement
Definition
end of taking-charge process, continue to learn and make changes but they have much less new info to master
Term
Three types of work in taking charge
Definition
cognitive, organization and interpersonal
Term
Cognitive
Definition
learning about the organization and its culture, acquiring technical knowledge, diagnosing problems, understanding issues.
Term
Organizational
Definition
developing a set of shared expectations with followers, working out conflicts, and building cohesive management team
Term
Interpersonal
Definition
developing good work relationships with superiors and subordinates/peers
Term
Succession Planning Programs
Definition
Participation and support of top management, include all leadership levels, organizational needs and assessment, competency focused, accountability.
Term
accountability
Definition
comes from appointing one person to oversee programs as well as from evaluating current leaders on how well they are preparing for potential replacements.
Term
Competency focused
Definition
focusing on competencies means equipping people to take a variety of positions, not just the next one up the organizational ladder
Term
Organizational needs and assessment-
Definition
must decide on the direction in which they are headed before they know what types of skills their future leaders must develop
Term
Include all leadership levels-
Definition
uccession planning is important for low-level management positions as well as executive ones
Term
Participation and support of top management-
Definition
when top leaders are involved. Others are more likely to devote time and effort to succession concerns
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