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Definition
| a straight reduction in price on purchase during a stated period of time |
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| offered by the seller to trade-channel members who perform certain functions such as selling, storing, and record keeping |
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| price reduction to buyers who buy merchandise or services out of season |
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| promotional money paid by manufacturers to retailers in return for an agreement to feature the manufacturer's products in some way |
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| price reductions given for turning in an old item when buying a new one |
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| payments or price reductions to reward dealers for participating in advertising and sale support programs |
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| selling a product or service at two or more prices, where the difference in price is not based on differences in cost |
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| Customer Segmented Pricing |
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| different customers pay different prices for the same product or service; discounts for seniors |
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| Product Form Pricing - different versions of the product are priced differently but not according to differences in cost |
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| company charges different prices for different locations, even though the cost of offering each location is the same |
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