Term
A suite of integrated software modules
for finance and accounting, human
resources, manufacturing and production,
and sales and marketing that allows data
to be used by multiple functions and
business processes best describes: |
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Definition
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Term
Enterprise software (or Enterprise
system) is built around thousands of
predefined business processes that
reflect: |
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Definition
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Term
In order to achieve maximum benefit froman enterprise software package, a
business: |
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Definition
| B) changes the way it works to match the software’s business processes. |
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Term
You have been asked to implement
enterprise software for a manufacturer
of kitchen appliances. What is the firststep you should take? |
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Definition
A) Select the functions of the system
you wish to use. |
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Term
A network of organizations and business processes for procuring raw materials,
transforming these materials into
intermediate and finished products, and distributing the finished products to
customers is called a: |
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Definition
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Term
A distortion of information about the
demand for a product as it passes from
one entity to the next across the supplychain is called the ________ effect. |
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Definition
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Term
| Which of the following enable a firm to generate demand forecasts for a product? |
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Definition
| A) supply chain planning systems |
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Term
Supply chain ________ systems manage theflow of products through distribution
centers and warehouses to ensure that
products are delivered to the right
locations in the most efficient manner. |
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Definition
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Term
In which of the following does an actualcustomer order or purchase trigger
events in the supply chain? |
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Definition
| D) pull‐based supply model |
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Term
The business value of an effective
supply chain management system includes all of the following except: |
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Definition
| D) increased inventory levels. |
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Term
Selling a customer with a checking
account a home improvement loan is an
example of: |
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Definition
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Term
A comprehensive customer relationship
management package includes a module for |
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Definition
| A)partner relationship management (PRM) system |
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Term
Which metric is based on the relationship between the revenue produced by a specific customer, the expenses incurred in
acquiring and servicing that customer,
and the expected life of the
relationship between the customer and
the company? |
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Definition
| B) Customer Lifetime Value (CLTV) |
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Term
| Analyzing customer buying patterns is anexample of: |
|
Definition
|
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Term
A company’s suppliers, supplier’s
suppliers, and the processes for
managing relationships with them is the: |
|
Definition
| C) upstream portion of the supply chain. |
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Term
Customer relationship management
applications dealing with the analysis
of customer data to provide information for improving business performance best describes ________ applications. |
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Definition
|
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Term
_______ modules in CRM systems help
sales staff increase their productivity by focusing sales efforts on the most
profitable customers, those who are goodcandidates for sales and services. |
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Definition
|
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Term
Enterprise application vendors are now
including ________ features, such as
tools for data visualization, flexible
reporting, and ad hoc analysis, as part of the application. |
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Definition
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Term
The quality of ubiquity, as it relates
to e‐commerce, is illustrated by: |
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Definition
| D) the availability of the Internet everywhere and anytime |
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Term
Information ________ exists when one
party in a transaction has more
information that is important for the
transaction than the other party. |
|
Definition
|
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Term
A marketplace extended beyond
traditional boundaries and removed
from a temporal and geographic location is called a(n): |
|
Definition
|
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Term
Compared to digital markets, traditional
markets have: |
|
Definition
| D) higher transaction costs. |
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Term
| Information density refers to the: |
|
Definition
C) total amount and quantity of
information available to all market
participants |
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Term
Because e-commerce is ubiquitous it
reduces |
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Definition
|
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Term
| Reducing the business process layers in a distribution channel is called: |
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Definition
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Term
| Which of the following best illustrates the affiliate revenue model? |
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Definition
B) Epinions receives a fee after
steering a customer to a participating
Web site where he or she makes a
purchase. |
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Term
Netflix's public announcement of a
reward for a technology solution to its movie recommendation system is an
example of: |
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Definition
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Term
Selling products and services directly
to individual consumers via the
Internet best describes: |
|
Definition
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Term
Exposing an individual to ads that are
chosen and based on the recorded and
analyzed online behavior of the
individual is referred to as: |
|
Definition
|
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Term
The integration of video, audio, and
text marketing messages into a single
marketing message and consumer
experience describes which dimension of e‐commerce technology? |
|
Definition
|
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Term
The effort required to locate a suitable
product is called: |
|
Definition
|
|
Term
|
Definition
A) are industry owned or operate as
independent intermediaries between
buyers and sellers. |
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Term
| Which of the following best illustrates the sales revenue model? |
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Definition
| D) Apple accepts micropayments for single music track downloads. |
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Term
In Web server ________, a firm purchasesor leases a Web server but locates the
server in a vendor's physical facility. |
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Definition
|
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Term
| Which of the following is the least costlyway to build a Web site? |
|
Definition
C) Use a hosted solution and
pre‐built templates. |
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Term
Which feature of Internet technology hashad the most effect in the Internet's
rapid spread across the globe? |
|
Definition
|
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Term
Where there is no well-nderstood or
agreed-on procedure for making a
decision, it is said to be: |
|
Definition
|
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Term
________ systems help organizations
manage both structured and
semistructured knowledge. |
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Definition
| C) Enterprise content management |
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Term
Which types of decisions are more
prevalent at lower organizational levels? |
|
Definition
|
|
Term
Deciding whether to introduce a new
product line is an example of a(n): |
|
Definition
| A) unstructured decision. |
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Term
| Knowledge that is rarely written down iscalled |
|
Definition
|
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Term
Tools for the management, delivery,
tracking, and assessment of various
types of employee learning best
describes: |
|
Definition
| D) learning management systems. |
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Term
| Backward sensitivity analysis software is used for: |
|
Definition
|
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Term
What are the two major types of
knowledge management systems? |
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Definition
B) Enterprise‐ wide knowledge
management systems and knowledge work
systems |
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Term
Moving from a piece of higher level
summary data to lower and lower levels
of detail is called |
|
Definition
|
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Term
Which type of information system uses
data visualization technology to analyzeand display data for planning and
decision making in the form of digitized maps? |
|
Definition
|
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Term
|
Definition
C) develop solutions to particular
problems using techniques such as
fitness, crossover, and mutation. |
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Term
|
Definition
D) provide simulations of walking
through or manipulating a three‐dimensional model or programmed
real‐world environment. |
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Term
________ are designed to have a
generalized capability to learn. |
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Definition
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Term
_______ is a framework for operationalizing a firm’s strategic plan by focusing on measurable outcomes
on four dimensions of firm performance: financial, business process, customer and learning and growth. |
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Definition
| B) Balanced scorecard method |
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Term
Which of the following BI
functionalities would you use to assess how customers would respond to a price
change in your product? |
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Definition
|
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Term
________ helps users see patterns and
relationships in large amounts of data
by presenting the data in graphical
form. |
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Definition
|
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Term
Shopping bots that help customers find
products they want and assist them in
comparing prices and other features are examples of |
|
Definition
|
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Term
| Simon's four different stages in decision making are, in order from first to last: |
|
Definition
B) intelligence, design, choice, and
implementation. |
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