Shared Flashcard Set

Details

JLMC 321 Exam 2
JLMC 321 Exam 2
13
Journalism
Undergraduate 4
10/21/2012

Additional Journalism Flashcards

 


 

Cards

Term
What are the 9 elements of a News Release?
Definition

DCRDHLPSB


Date

Contact Info

Release Date

Dateline

Headline

Lead

Paragraphs

Slugline

Boiler Plate

Term
When writing a news release, use _____________ style.
Definition
Inverted Pyramid
Term
Media Kits typically include:
Definition

Biography

Backgrounder

Fact Sheet

News Release

Photos

Term
A Media Kit Biography contains:
Definition
factual info in a straight-forward fashion, written in inverted pyramid style
Term
A Meda Kit Backgrounder contains:
Definition
info that fills in the blanks of the news release
Term
A Media Kit Fact Sheet contains:
Definition
a compliation of the most relevant facts about a product/issue/organization/etc.
Term
A Media Kit News Release contains:
Definition
"the guts", has most of the info needed
Term

In AP Style, times are written as:

 

Definition
10 p.m.
Term
In AP Style, the only directions abbreviated are _____, ______, & ______. These are only abbreviated when used with a NUMBER!
Definition
Avenue, Boulevard, Street
Term
In AP Style Addresses, we spell out ______ through ______ and use numbers for the rest.
Definition

"first - ninth"

 

ex/ 1234 Ninth Street

ex/ 443 E. 42nd St.

ex/ 1400 Jefferson St. NW

Term
In AP Style, age is always used with ______.
Definition

Numerals!

ex/ The 5-year-old child...

Always use hyphens when used as an adjective.

Term

Female Graduate = _______

Male Graduate = ________

Group of Graduates = ________

Group of Female-Only Graudates = __________

Definition

Female Grads = Alumna

Male Grads = Alumnus

Group of Grads = Alumni

Group of Female-Only Grads = Alumnae

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