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Jingmao Qiatan ABC CH. 7
商标是一种无形资产
75
Language - Chinese
Undergraduate 2
07/02/2013
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Term
其实
 Definition
qi2shi2
actually; in fact
Term
商标
 Definition
shang1biao1
trademark
Term
本身
 Definition
ben3shen1
oneself
Term
牌子
 Definition
pai2zi
brand; trademark
Term
畅销
 Definition
chang4xiao1
to sell well
Term
效益
 Definition
xiao4yi4
profit; benefit
Term
标志
 Definition
biao1zhi4
to mark; mark
Term
无形
 Definition
wu2xing2
intangible; invisible
Term
资产
 Definition
zi1chan3
assets; property
Term
使用权
 Definition
shi3yong4quan2
right of use
Term
包含
 Definition
bao1han2
to contain; to include
Term
价值
 Definition
jia4zhi2
value
Term
例子
 Definition
li4zi
example
Term
著名
 Definition
zhu4ming2
famous
Term
总额
 Definition
zong3'e2
total amount
Term
基础
 Definition
ji1chu3
foundation
Term
保持
 Definition
bao3chi2
to keep; to maintain
Term
登记
 Definition
deng1ji4
to register; to enter one's name
Term
注册
 Definition
zhu4ce4
to register
Term
部门
 Definition
bu4men2
department
Term
受
 Definition
shou4
to get; to be subjected to
Term
法律
 Definition
fa3lü4
law
Term
保护
 Definition
bao3hu4
to protect; protection
Term
申请
 Definition
shen1qing3
to apply
Term
批准
 Definition
pi1zhun3
to authorize; to ratify
Term
商会
 Definition
shang1hui4
chamber of commerce
Term
争议
 Definition
zheng1yi4
to dispute; controversy
Term
专用权
 Definition
zhuan1yong4quan2
exclusive right
Term
喷水池
 Definition
pen1shui3chi2
fountain
Term
繁华
 Definition
fan2hua2
busy; bustling
Term
顾客
 Definition
gu4ke4
customer
Term
形成
 Definition
xing2cheng2
to form; to take shape
Term
其中
 Definition
qi2zhong1
among (which, them, etc)
Term
化妆品
 Definition
hua4zhuang1pin3
cosmetics
Term
设立
 Definition
she4li4
to set up; to establish
Term
专卖店
 Definition
zhuan1mai4dian4
franchised store
Term
家具
 Definition
jia1ju4
furniture
Term
材料
 Definition
cai2liao4
material
Term
机构
 Definition
ji1gou4
institution; organization
Term
牌
 Definition
pai2
plate; board
Term
洋
 Definition
yang2
foreign
Term
快餐
 Definition
kuai4can1
fast food
Term
注重
 Definition
zhu4zhong4
to lay stress on; attach importance to
Term
新鲜
 Definition
xin1xian1
new; strange
Term
仓储式
 Definition
cang1chu3shi4
warehousing
Term
陆续
 Definition
lu4xu4
one after another
Term
购买
 Definition
gou4mai3
to buy
Term
公道
 Definition
gong1dao
reasonable; fair
Term
形象
 Definition
xing2xiang4
image
Term
连锁店
 Definition
lian2suo3dian4
chain store
Term
逐年
 Definition
zhu2nian2
year by year
Term
麦当劳
 Definition
Mai4dang1lao2
McDonald's
Term
肯德基
 Definition
Ken3de2ji1
KFC
Term
保龄球
 Definition
bao3ling2qiu2
bowling
Term
开心
 Definition
kai1xin1
happy; to have a good time
Term
观光
 Definition
guan1guang1
to go sight-seeing; to tour
Term
带动
 Definition
dai4dong4
to drive; to spur on
Term
相关
 Definition
xiang1guan1
related
Term
金融
 Definition
jin1rong2
finance
Term
行业
 Definition
hang2ye4
industry; trade
Term
改革
 Definition
gai3ge2
to reform
Term
开放
 Definition
kai1fang4
to open up to the outside world
Term
合资
 Definition
he2zi1
joint venture
Term
几乎
 Definition
ji1hu1
almost
Term
遍布
 Definition
bian4bu4
all over
Term
竞争
 Definition
jing4zheng1
to compete; competition
Term
免
 Definition
mian3
to avoid
Term
具有
 Definition
ju4you3
to have; to possess
Term
档次
 Definition
dang4ci4
grade
Term
不甘落后
 Definition
bu4gan1 luo4hou4
unwilling to lag behind
Term
纷纷
 Definition
fen1fen1
one after another
Term
降低
 Definition
jiang4di1
to reduce; to lower
Term
任何
 Definition
ren4he2
any
Term
成本
 Definition
cheng2ben3
cost
Term
因素
 Definition
yin1su4
element; factor
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