Term
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Definition
Television performers don't need any knowledge of the broadcasting studio because a production crew will always be there to handle the equipment operation.
True or False |
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Term
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Definition
| For television talent, the two most significant areas are the _______ |
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Term
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Definition
| Which of the following is the best and quickest means for the talent to know which camera is on-air? |
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Term
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Definition
| In the studio, the person responsible for giving the talent directions is the ______ |
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Term
| Experience and Preparation |
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Definition
| Which of the following is least likely to cause camera panic? |
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Term
| Large, exaggerated gestures |
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Definition
| All of the following are important for the talent to do when holding objects to the camera except _______ |
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Term
| Moving the object to help the director and camera operator get a good shot |
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Definition
During an unscripted program, it is the talent's responsibility to communicate movement to the director, perhaps by his or her conversation with the guest.
True or False |
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Term
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Definition
| Which signal is almost always given immediately after the "standby" cue? |
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Term
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Definition
| Which hand signal would be given to alert the talent he or she is talking too fast? |
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Term
| A motion imitating stretching a rubber band |
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Definition
| Since the television production is very much a team effort, which production crew position functions somewhat like a quarterback, deciding what the audience will see and hear? |
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Term
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Definition
Television, much like theater, requires the talent to utilize exaggerated gestures and projected speech to get the best performance.
True or False |
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Term
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Definition
| Which means of communicating with talent during a video production is most direct? |
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Term
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Definition
If a performer has to hold a plesant expression (often at the end of a production) to the point where it becomes forced, it will probably drift into a moire effect.
True or False |
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Term
| TV lighting can make a performer appear washed out or sickly |
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Definition
| A dislike of one's appearance is one cause of camera panic. Which of the following is not a way television can distort a performer's appearance? |
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Term
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Definition
The spokesperson commercial is the same as a testimonial commercial.
True or False |
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Term
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Definition
| Which commercial format is more closely associated with television than with radio? |
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Term
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Definition
| Which commercial format is more closely associated with radio than television? |
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Term
| Give sponsor name and location |
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Definition
| Which of the following is not a common method to capture audience attention at the beginning of a commercial? |
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Term
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Definition
Selling a product is the goal of all radio, television, and cable commercials.
True or False |
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Term
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Definition
| When comparing the hard sell and soft sell delivery style, the hard sell commercial is characterized by all of the following except_______ |
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Term
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Definition
| Broadcast advertising copy is least likely to be written by ______ |
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Term
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Definition
One of the most difficult types of commercials to perform is straight reading.
True or False |
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Term
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Definition
| Music that is played in the background while copy is read is called a _____ |
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Term
| Fit the copy into the time that has been provided |
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Definition
| The biggest challenge for the announcer when doing voice-over work is to ______ |
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Term
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Definition
| All of the following are factors to consider when you analyze a commercial except? |
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Term
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Definition
Timing is a skill that can be learned.
True or False |
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Term
| Stereotypes are often used to determine character traits |
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Definition
| Which of the following is generally true about television commercial performance? |
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Term
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Definition
| A type of announcement that is run by an individual station to promote itself is called a _____ |
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Term
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Definition
| A gesture that is used in commercial work in which you hold a product in the palm of your hand is called a ______ |
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Term
| Why did you leave your position with the goverment? |
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Definition
| Which question is most appropriate worded for an interview? |
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Term
| Tell us why you left your position with the government. It was because you disclosed some financial difficulties to the press, wasn't it? |
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Definition
| Which question is not appropriately worded for an interview? |
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Term
| Needs to be practiced because it can be learned |
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Definition
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Term
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Definition
Interrupting is an important skill for an interviewer to learn.
True or False |
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Term
| Share the planned questions with your guests before the interview |
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Definition
| All of the following are important steps to prepare for an interview except _____ |
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Term
| Opinions that you agree with, so you can discuss the topic from your point of view |
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Definition
| Which of the following is not something to listen for during an interview? |
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Term
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Definition
It usually is not important to establish trust during an interview since most of the time you will not interview the same person again.
True or False |
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Term
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Definition
The general structure of an interview includes three parts-- an open, a close, and the interview itself.
True or False |
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Term
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Definition
| To move from one subject area to the next, a good interviewer uses ____ |
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Term
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Definition
Since it's show business, a television interviewer should dress the part with clothing in stark colors and designs and glittering jewelry.
True or False |
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Term
| An interview with a politician about a pending sales tax increase |
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Definition
| Which of the following is least likely to be a feature interview? |
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Term
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Definition
| Which of the following could most likely be left out of an interview? |
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Term
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Definition
| Which television talk show host has an interview set that puts his or her guests on the dominant side of the TV screen? |
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Term
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Definition
Some television talk shows have been referred to as "food fights" because they cover a "smorgasbord" of topics each week.
True or False |
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Term
| Many interviews with athletes require extensive background information about the sport |
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Definition
| Interviewing athletes can be especially challenging for all of these reasons except _____ |
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Term
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Definition
The term broadcast journalist describes an on-air performer specifically employed to deliver the news
True or False |
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Term
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Definition
| A multiple-car accident on the interstate would be an example of a ____ story. |
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Term
| Using humor in the newscast |
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Definition
| Which of the following is least likely to develop a broadcast journalist's credibility? |
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Term
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Definition
| An international news wire service that a broadcast journalist may use as an information source is ____ |
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Term
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Definition
| Which quality is least likely to be associated with a successful news anchor? |
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Term
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Definition
| Writing in a conversational style includes all of the following except ___ |
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Term
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Definition
| Extra copy used by the newscaster to fill time is referred to as ____ |
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Term
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Definition
| The sound of a news event or the voice of a newsmaker is known as ____ |
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Term
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Definition
| All of the following describe the duties of a news anchor except _____ |
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Term
| Wearing conservative clothing |
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Definition
| The telegenic appeal of a newscaster could be lessened by all of the following except ____ |
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Term
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Definition
| Which of the following is not included in the slug line of a news script? |
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Term
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Definition
| The television news team member who is responsible for deciding which reporter will cover a particular story is the ___ |
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Term
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Definition
| Notices about meetings, news releases, clippings from magazines, and personal notes about upcoming events would most likely be found ______ |
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Term
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Definition
| All of the following describe the duties of a general assignment reporter except _____ |
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Term
| Movement is awkward since it's not a mirror image |
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Definition
| The main difficulty for the performer in working with a chroma-key effect is ____ |
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Term
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Definition
| Skills for general reporting of financial news include all of the following except _____ |
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Term
| the ability to ad-lib for long periods of time |
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Definition
| An important skill for a host of a shopping channel is ____ |
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Term
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Definition
| Which voice characterizations announcer was famous for creating the voices of bugs Bunny, Yosemite Same, and many other Warner Brothers cartoon characters? |
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Term
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Definition
As a host of a shopping channel, you should not know too much about the product you're selling so as you talk about it, it will be fresh and exciting to you.
True or False |
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Term
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Definition
An isotherm is any situation in television where something other than the announcer is seen on the screen while his or her voice is heard.
True or False |
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Term
| Voice characterization announcer |
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Definition
| Which specialty announcer is least likely to have to clarify jargon in the normal performance of his or her job? |
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Term
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Definition
| Which of the following is not a common weathercasting term? |
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Term
| Create an unusual character voice or foreign dialect |
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Definition
| Which of the following is not something the majority of weathercasters do when reporting the weather? |
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Term
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Definition
As a financial reporter talking about the stock market daily and hearing tips or recommendations, you should plan on investing in the market as a part of your job.
True or False |
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Term
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Definition
| A financial reporter would be least likely to include which of the following in his or her nightly report? |
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Term
| To sell as much of the product as possible |
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Definition
| As an announcer selling a product on television, regardless of the personality you employ, what is your most important task? |
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Term
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Definition
| For which announcer specialty are age and on-camera looks least important? |
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Term
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Definition
The mistake many beginning announcers make when trying to carry off a fake foreign dialect is that they drop in and out of "character" as they are reading the script.
True or False |
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