Term
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Definition
•CAN- captive audiance network
•OOH- out of home |
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Term
| What were some past methods of gathering information? |
|
Definition
•Television
•Newspaper
•Radio |
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Term
| What are some categories of digital signage? |
|
Definition
•Large out door displays
•Transport related
•Business to business (Corporate)
•Room signing (Hospitality)
•Retail
•Education
•Government
•Health Care |
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Term
| Who is the largest user of digital signage? |
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Definition
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Term
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Definition
| Places that customers will be for an extended period of time. |
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Term
| Name the components that make up a digital signage system. |
|
Definition
•Network
•Display
•Media player
•Scheduler
•Content |
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Term
| What are some types of common displays that are used? |
|
Definition
•LCD
•Plasma
•Project
•LED boards
•Interactive |
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Term
| What is the purpose of a scheduler? |
|
Definition
| Tells the player to play certain content at a certain time. |
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Term
| Name the common types of content. |
|
Definition
•Video
•Stills
•Ticker
•Audio
•HTML
•Animation |
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Term
| What is one of the most important things to think about when designing a system? |
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Definition
| Does the sign have value to both the audience and the operator? |
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Term
|
Definition
•ROI- Return on Investment
•ROO- Return on Objective |
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Term
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Definition
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