Term
which gathering involves a group of advanced students who study under an expert or professional?
A) Exposition
B)Seminar
C) Debate
D) Workshop |
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Definition
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Term
What is the definition of a meeting planner?
A person who attends a convention or meeting
A person who represents a company at a meeting
those people who plan an organize gatherings
A person who serves the coffee at a meeting |
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Definition
| those people who plan an organize gatherings |
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Term
The industry encompassing meetings, conventions, expositions, and incentives contributed more than $82.8 billion to the U.S. economy, making it the twenty-second largest contributor to the gross domestic product of the United States.
True
False |
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Definition
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Term
Small group sessions, panels, workshops, or presentations, offered concurrently within the meeting and formed to focus on specific subjects, are commonly referred to as:
Break-in sessions
Break-out sessions
Work-in sessions
Work-out sessions |
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Definition
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Term
Which of the following is not a type of transportation?
Air
Ground
Natural
Water |
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Definition
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Term
Which of the following is not one of the seven major divisions of the hospitality industry?
F & B
Transportation
Meetings
Attractions |
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Definition
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Term
A meeting planner registers guests.
True
False |
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Definition
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Term
A(n) _________ is a display of products without the intent of sale.
exposition
trade show
tradeshow
exhibition |
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Definition
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Term
Which of the following is not a type of meeting planner?
Corporate
Association
Marketing
Independent |
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Definition
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Term
Which of the following "communities of practice" is not built during a meeting/gathering?
Impact change
Off-site venues
Observe accomplishments
Strengthen skills |
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Definition
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Term
During the AIBTM video, it was mentioned that data collection is no longer a necessity for planning meetings.
True
False |
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Definition
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Term
During the AIBTM video, the educator mentioned that which organization has taking some major steps to go into crisis management, especially with regard to ethical concerns?
DMC
CVB
CIC
PCMA |
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Definition
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Term
From the AIBTM video, the PCMA speaker mentioned that legacies are created from:
Events
Community
Corporations
Associations |
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Definition
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Term
During the AIBTM video, which representative first said that we are living in a transformational age, and that we are learning as we go along.
The PCMA Rep
The AIBTM Rep
The Educator
None of the above |
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Definition
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Term
During the AIBTM meeting, which representative said that generational differences are a big deal in how the industry will change.
The PCMA Rep
The AIBTM Rep
Neither |
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Definition
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Term
The number-one reason attendees voluntarily go to events is for networking.
True
False |
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Definition
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Term
The APEX definition of a symposium is:
A display of products or promotional material for the purposes of public relations, sales, and/or marketing.
A lecture and dialogue allowing participants to share experiences in a particular field under the guidance of an expert discussion leader.
broad term that can refer to a large meeting, an exhibition, or combination of the two.
meeting of a number of experts in a particular field, at which papers are presented and discussed by specialists on particular subjects with a view to making recommendations concerning the problems under discussion. |
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Definition
| meeting of a number of experts in a particular field, at which papers are presented and discussed by specialists on particular subjects with a view to making recommendations concerning the problems under discussion. |
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Term
Which of these sectors holds more meetings than any of the others, though their meetings are smaller than the meetings of other sectors?
Associations
Government
Corporations
Religious Groups |
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Definition
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Term
Which of the following is true about meetings and gatherings?
Associations are concerned about price and the attractiveness of the destination
Corporate meetings are voluntary
A gathering must be held in a convention center
Association meetings are mandatory |
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Definition
| Associations are concerned about price and the attractiveness of the destination |
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Term
Which of the following is one type of corporate gathering?
Board Meeting
Management Meeting
Training Meeting
All of the above |
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Definition
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Term
What is the goal of APEX?
Facilitate the establishment of conventions
Allow planners to speak the same language
Help create jobs in the industry
None of the above |
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Definition
| Allow planners to speak the same language |
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Term
Conventions can be held anywhere there is space.
True
False |
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Definition
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Term
Organizations of persons having a common interest, such as professional, industry, education, scientific, or social, are:
gatherings
sponsors
corporations
associations |
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Definition
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Term
What is the meaning of APEX?
Association of Personal Expectancy
Accepted Practice Exchange
Accepted Practice Initiative
Accepted Private Exemption |
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Definition
| Accepted Practice Exchange |
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Term
What does “SMERF” stand for?
Social Market Exposition Retreat Fraternal
Social Military Educational Retreat Fraternal
Social Military Exposition Religious Fraternal
Social Military Educational Religious Fraternal |
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Definition
| Social Military Educational Religious Fraternal |
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Term
The DMAI is the only association that exclusively represents DMOs.
True
False |
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Definition
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Term
The DMAI is the world’s largest resource for DMOs and stands for “Destination Management of America Incorporated.”
True
False |
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Definition
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Term
All of the following are general services that DMOs provide to meeting professionals except:
Providing a vast information database that functions as one-stop shopping
Acting as a liaison between the planner and the community
Offering recommendations for the best hotel deals
Providing hotel room counts and meeting space statistics |
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Definition
| Offering recommendations for the best hotel deals |
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Term
All of the following are certificate programs that DMAI provides to meeting professionals except:
CDME
PDM
DMAP
CERM |
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Definition
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Term
All of the following are specific services that DMOs provide to meeting professionals except:
Providing housing services for meeting delegates
Assisting with on-site logistics and registration
Providing speakers and local educational opportunities
Providing security for the event |
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Definition
| Providing security for the event |
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Term
A DMO is supported by:
Transient room tax
Private memberships
Government budget allocations
Any/All of the above |
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Definition
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Term
DMOs keep track of what information concerning hotels?
Room counts
Other meetings coming to the area
Hotel meeting space data
All of the above |
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Definition
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Term
The DMAI offers meeting professionals an RFP site to seek professional assistance in planning a meeting.
True
False |
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Definition
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Term
In order to represent all of their members, DMOs use a _________ process.
Tip sheet
Bid
Leads
Quotes |
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Definition
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Term
Mergers & acquisitions can make contracting ahead of time a complicated process if a hotel changes hands.
True
False |
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Definition
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Term
Match the following term to appropriate definition:
You Answered
Ancillary Conference Center
Correct Answer conference center connected to or contained with hotel or larger complex
You Answered
Corporate
Correct Answer built for corporations in-house use & can be rented by outside organizations if available
You Answered
Non-residential
Correct Answer Full service facility but has no guest rooms, but partners with local hotel
You Answered
Residential
Correct Answer Full service, complete with accommodations, for hosting specialized meetings, training, seminars & located in suburbs or close to metropolitan areas
Correct!
Resort
Correct!
University |
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Definition
Match the following term to appropriate definition:
You Answered
Ancillary Conference Center
Correct Answer conference center connected to or contained with hotel or larger complex
You Answered
Corporate
Correct Answer built for corporations in-house use & can be rented by outside organizations if available
You Answered
Non-residential
Correct Answer Full service facility but has no guest rooms, but partners with local hotel
You Answered
Residential
Correct Answer Full service, complete with accommodations, for hosting specialized meetings, training, seminars & located in suburbs or close to metropolitan areas
Correct!
Resort
Correct!
University |
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Term
The _______ has developed a specific set of guidelines as to what constitutes a conference center.
IACC
MBA
HENA
PCMA |
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Definition
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Term
A utilitarian space designed more for its ability to withstand the abuse of heavy tradeshow traffic than for its beauty is called a(n):
Exhibition hall
Board room
Conference center
Amphitheater |
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Definition
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Term
Which of the following would you consider when choosing a convention center to host your event?
Are function areas located close to exhibit area & flexible to accommodate event agenda?
How does the facility price space & services?
What are labor costs/clean-up fees?
All of the above |
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Definition
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Term
Convention centers are generally operated by
Public
Private corporation
Department of Utilities
a & b |
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Definition
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Term
For the most part, ____________ are small, well-appointed facilities specifically designed to enhance classroom-style learning.
Conference centers
Cruise ships
Hotels
Auditoriums |
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Definition
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Term
Hollow square setup styles are most appropriate when there are 15-30 people are in conference type seating and there are a/v presentations planned
True
False |
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Definition
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Term
What does a convention center not have?
Meeting Space
Exhibition Space
Auditorium
Sleeping Rooms |
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Definition
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Term
Which one of the following is a cruise ships greatest strengths, and also one of its greatest weaknesses as a meeting facility?
F & B is plentiful
Isolation of the venue
Casinos
Guest rooms |
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Definition
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Term
Which of the following usually has the biggest effect on attendance?
Familiarity
Consistency
Negotiating a good deal with the hotel
Location |
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Definition
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Term
Tradeshows are ideal for introducing new products or concepts.
True
False |
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Definition
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Term
Where did trade shows begin?
Africa
Europe
US
Middle East |
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Definition
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Term
The general service contractor is hired by the _________ to handle general duties necessary to produce the show on-site.
Show manager
Decorator
President of the company
Administrative assistant |
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Definition
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Term
_________are expositions that are open to the public.
Consumer shows
Tradeshows
Service Shows
Wholesaler Shows |
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Definition
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Term
Pop-up displays are over $5,000 at the most basic level
True
False |
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Definition
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Term
In the 1800’s, The Crystal Palace in New York was opened for the “Great Industrial Exhibition of All Nations” featuring 13,000 exhibits from all over the world and attracted more than six million attendees.
True
False |
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Definition
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Term
Which booth type is made up of four or more standard booths back to back with aisles on three sides?
Island
Standard
Peninsula
Inline exhibit |
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Definition
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Term
What is the most common form of marketing an exhibition?
Direct mail
Radio
Trade publication ad
online |
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Definition
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Term
A risk management plan does all but which of the following?
Provides procedures to identify potential risk
Determines the potential danger a situation may cause
Provides risk mitigation steps to minimize the potential costs
Assess each risk |
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Definition
| Determines the potential danger a situation may cause |
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Term
Disassembling booths and packing them into crates and onto trucks is called:
Floor plan
Teardown/Strike
Move-in
Drayage |
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Definition
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Term
Unionized labor is not an important factor in putting together an event or a tradeshow.
True
False |
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Definition
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Term
General service contractors perform which of the following tasks?
Hire & manage labor
Keep standing contracts with unions and trades people
Oversee storage of crates
All of the above |
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Definition
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Term
How is an EAC different from the normal general service contractor?
They do internal work for a convention center.
They work only with certain places.
EAC's change locations with the company and set up their booth.
There is no difference |
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Definition
| EAC's change locations with the company and set up their booth. |
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Term
The General Service Contractor is hired by the owner of the company that is in the show to handle the general duties necessary to produce the Show on site
True
False |
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Definition
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Term
Specialty service contractors deal with a specific area of show production while the GSC tends to be broad and generic.
True
False |
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Definition
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Term
The price for drayage is based on which of the following?
Size
Weight
Place of origin
Destination |
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Definition
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Term
The process for hiring service contractors is through a GSC.
True
False |
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Definition
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Term
Over the years, service contractors have not expanded the scope of their activities to match the growing sophistication of MEEC.
True
False |
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Definition
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Term
What is an exhibition appointed contractor?
The company that is appointed by the exhibitor
The company that does the hands on in the HRT industry
The company that is involved in dealing with the exhibitor
The company that deals with the sponsor of the show |
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Definition
| The company that is appointed by the exhibitor |
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Term
The basic steps in the business process before a DMC is hired include all but which of the following?
Contacting potential clients through direct electronic communication
Making a presentation
Developing a proposal without the budget
All of the above |
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Definition
| Developing a proposal without the budget |
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Term
DMC management companies are hired by meeting planners to _________ to important corporate and association gatherings.
Provide local knowledge and expertise
Provide experience and resources
Provide creative design
All of the above |
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Definition
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Term
National sales meetings, training meetings, product introductions, and dealer/customer meetings are all examples of what type of meeting?
Conventions & conferences
Incentive programs
Corporate programs
Special events |
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Definition
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Term
The first stage of the sales process of DMC’s is to discover new business opportunities and pursue those leads.
True
False |
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Definition
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Term
Which of the following is not a service that a DMC offers?
Transportation
Optional day activities
Entertainment
Actual sleeping rooms |
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Definition
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Term
Which of the following is not an example of a corporate meeting?
Product launch
Training workshop
Political convention
Customer meeting |
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Definition
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Term
Field staff includes all but which of the following?
Tour guide
Concierge
Hospitality Staff
Meet & Greet airport staff |
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Definition
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Term
Which of these items is not typically considered and addressed by a DMC in the proposal stage?
Competition
Budget
Research & Development
Length of Meeting |
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Definition
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Term
Locating a DMC does not require
Extensive research
Extensive capital
Extensive corporations
Extensive preparation |
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Definition
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Term
DMCs must be legally insured for business liability as well as workers’ compensation and automobile insurance.
True
False |
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Definition
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Term
Orchestrating a special event takes all but which of the following?
Planning
A CMP certification
Working with volunteers
Promotion |
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Definition
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Term
Semiformal weddings are most common for second marriages.
True
False |
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Definition
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Term
The best day of the week to attract news crews is Friday because it is usually a quiet news day. Saturday and Sunday have even fewer distractions, but most stations do not have enough news crews working the weekend who can cover an event.
True
False |
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Definition
|
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Term
Usually 16-ft buffet is considered adequate for up to 100-200 guests if double sided.
True
False |
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Definition
|
|
Term
An example of a hallmark event is:
The Olympics
A college football game
A funeral
A wedding |
|
Definition
|
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Term
Communicating directly with the target customer for an event that will generate a response is:
Internet marketing
Interactive marketing
Sales marketing
Direct marketing |
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Definition
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Term
Which of the following elements have a distinctive role in attracting an attendee to a special event?
Promotion
Direct marketing
Publicity
All of the above |
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Definition
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Term
The promotional mix model includes advertising, sales promotion, publicity and public relations. Social media is not included.
True
False |
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Definition
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|
Term
In order to keep visitors in the Disneyland park at night, Walt Disney designed a “Special Event” called the Main Street Electric Parade.
True
False |
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Definition
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Term
Which of the following religions host weddings outside or in a large ballroom under a Canopy or Mundup.
Jewish
Christian
Hindu
Quaker |
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Definition
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Term
FAM trips must be carefully designed so that there is no sense of impropriety in the choosing of the family.
True
False |
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Definition
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|
Term
Which of the following is a variable cost?
F & B
Gifts
Name badges
All of the above |
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Definition
|
|
Term
Qualitative data is collected through interviews and is considered hard data
True
False |
|
Definition
|
|
Term
When do the negotiations between the meeting planner and the sales department of a facility begin?
Once the planner reviews the RFP
After the planner has conducted site visits
As soon as the planner receives a written bid from the facility
After a and b have taken place |
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Definition
| As soon as the planner receives a written bid from the facility |
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Term
Which of the following individuals does not need to know the goals & objectives of the event?
Human Resources Director
Food & Beverage Director
CSM
Sponsors |
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Definition
|
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Term
Strategic planning needs to be completed before logistical planning
True
False |
|
Definition
|
|
Term
Questions asked during the initial client interview should test the importance of certain elements to the client & give direction to the design of the program
True
False |
|
Definition
|
|
Term
Which of the following program formats is a meeting of experts in a field at which papers are presented and discussed by specialists on particular subjects with a view to making recommendations concerning problems under discussion.
Fishbowl
Seminar
Colloquium
Symposium |
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Definition
|
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Term
It is common to distributed the entire ESG to all of your suppliers.
True
False |
|
Definition
|
|
Term
Which of the following is not a fixed cost?
Taxes
Gratuity
Labor
Copies of materials |
|
Definition
|
|
Term
High-quality, expensive liquors such as Crown Royal or Hanger One Vodka are known as:
Well brand
Call Brand
Premium Brand
Wine Brands |
|
Definition
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Term
The text recommends that a way to sve money on food and beverage is to make receptions shorter – reducing the before dinner reception from two hours to one.
True
False |
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Definition
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Term
What is the name of the training for beverage service issued by the National Restaurant Association
ServSafe Alcohol Training
NRA Alcohol Training
Service Alcohol Training
Responsible Alcohol Training |
|
Definition
| ServSafe Alcohol Training |
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Term
What is hand service?
Servers wearing white gloves pass trays of hot hors d’oeuvres to guests.
Seated guests are served by a server wearing white gloves.
Guests pass or “hand” items around the table family style.
Servers at the buffet table wear white gloves to hand dishes to guests. |
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Definition
| Seated guests are served by a server wearing white gloves. |
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Term
What is a plated buffet?
Food arranged on tables that guests can serve themselves
A combination of expensive and inexpensive items on a buffet table
Preplated food on a buffet table, which guests pick up
Preplated food served to seated guests from a buffet table |
|
Definition
| Preplated food on a buffet table, which guests pick up |
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Term
Because of inflation, hotels should not guarantee prices more than 12 months out
True
False |
|
Definition
|
|
Term
One bar or bartender per every 100 guests is standard and recommended.
True
False |
|
Definition
|
|
Term
According to the food consumptions guidelines in this chapter, a light eater will eat 8 + hors d’oeuveres in a 2-hour reception with dinner following.
True
False |
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Definition
|
|
Term
What is a well brand?
Mid-priced liquor
Wine & Beer
House liquor
Premium-quality liquor |
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Definition
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Term
Typically, which of the following food function consists only of bread or pastry, and juice and/or coffee?
Full Breakfast
Continental Breakfast
Breakfast Buffet
Bruch |
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Definition
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