Shared Flashcard Set

Details

HB 100
Final
119
Business
Undergraduate 1
04/29/2010

Additional Business Flashcards

 


 

Cards

Term
capital-intensive businesses
Definition
require large amounts of capital-that is, money, equipment, land, and other resources-to get started and operate
Term
customers
Definition
the individuals who buy the goods and/or services of a business
Term
owners(s)
Definition
the individuals or groups that provide the ongoing resources needed to operate the business and have legal title to the business
Term
labor-intensive businesses
Definition
usually depend more on humans than machines and buildings for satisfying customers and earning profits
Term
employees
Definition
the people who, under the direction of the business owner or his or her agent (the employer), perform tasks and/or provide services in exchange for agreed-upon compensation from the owner
Term
entrepreneur
Definition
someone who risks resources such as time and money to start and operate a business
Term
lifetime value of a guest
Definition
the amount of money/revenues a guest will generate for a business over the life of their relationship with that business
Term
goods-producing businesses
Definition
primarily turn out tangible products by engaging in activities such as manufacturing, construction, mining, and agriculture
Term
hybrid businesses
Definition
product- and service-providing businesses (such as hospitality businesses) that focus on treating their customers as more than just strangers to make money off of, but rather as guests, in a warm, friendly, and generous way, so that relationships are formed and loyalties ensue and profits are generated
Term
creditors
Definition
entities or individuals that loan money to a business with an obligation of repayment
Term
loss
Definition
when a business brings in less money than it needs to cover its expenses
Term
multiplier effect
Definition
a measure of how tourist/visitor expenditures get re-spent/invested -- calculated by adding measurable traveler expenditures (direct benefits) and multiplying by a "factor" (which is an estimation of the number of times each dollar circulates through the local economy) to estimate the indirect benefits
Term
nonprofit organizations
Definition
exist to achieve some other goal(s) beyond the usual objective of profit and must have one or more exempt purposes (as approved by the IRS) stated in its organizing documents
Term
business plan
Definition
will literally spell out the operational details, assumptions, and predictions for a (new) business. A well-crafted business plan will also help the entrepreneur in systematically organizing for success, but the most significant function of many business plans is to influence those with money to share some with the entrepreneur - to help convert a dream into reality
Term
Business
Definition
any entity that provides goods and/or services intended to satisfy customers' needs in an effort to earn a profit
Term
service businesses
Definition
don't make (at least not solely) tangible stuff, but perform activities for customers (e.g. finance, insurance, entertainment, health care etc.)
Term
equity financing
Definition
compared to debt financing, equity financing entails no repayment, but it does require the entrepreneur to sell at least a partial interest in the new business. This essentially means the equity investor becomes a co-owner of the business
Term
stakeholders
Definition
individuals who have an interest in the ongoing performance and actions of any particular business
Term
vendors
Definition
suppliers of goods or services of a commercial nature to other businesses
Term
stockholders
Definition
investors who purchase stock – a certificate representing a share or portion of the ownership in a firm
Term
tourism businesses
Definition
support "the activities of persons traveling to and staying in places outside their usual environment for not more than one consecutive year for leisure, business and other purposes"
Term
profit
Definition
what's left after all expenses have been subtracted from the revenue brought in from the sale of the goods and/or services the business provides to its customers
Term
service
Definition
activities performed by employees for customers
Term
moments of truth
Definition
occur anytime a customer comes into contact with any aspect of a business, however remote, and has an opportunity to form an impression
Term
coercive power
Definition
influence gained based on the ability punish
Term
debt financing
Definition
occurs when an entrepreneur finds someone or some entity (creditor) to obtain business start-up funds from - in exchange for having lent the money, the creditor will expect (over an agreed-upon time period) to be repaid the original amount borrowed (the principal) plus interest, at an agreed-upon rate
Term
trade or vendor credit
Definition
occurs when vendors allow entrepreneurs to purchase supplies and equipment directly and spread the payments over several months or years
Term
client (aka host)
Definition
the firm which hires a management company to perform an outsourced function
Term
expert power
Definition
influence gained from possessing more extensive knowledge (or just knowing more than other individuals/employees)
Term
initial fee
Definition
an amount paid by a franchisee to a franchisor simply for the right to use the franchisor's brand and to participate in their business system
Term
referent power
Definition
influence gained from having the admiration/respect of others; may be based in part on personal charisma and connections
Term
legitimate power
Definition
influence gained from being hired, elected or appointed to a powerful position
Term
management companies (aka contractors or operators)
Definition
businesses that exist to operate someone else's business - for a fee
Term
ongoing royalties
Definition
periodic fees franchisee pay to franchisors, usually calculated as a percentage of the franchisees' sales revenue for a specific time frame
Term
organization chart
Definition
visual representation of a business's structure showing employee/job titles, the work they'll do, and how they'll interact with each other and the guests
Term
outsourcing
Definition
occurs when a firm hires an outside company/third party to do work formerly done by employees of the original firm
Term
market
Definition
all current and potential customers for a hospitality business's products/services
Term
reward power
Definition
influence gained from the ability to reward/control over compensation
Term
offshoring
Definition
occurs when a company moves jobs from one country to another
Term
Uniform Franchise Offering Circular (UFOC)
Definition
A document franchisors are required to provide to all prospective franchisees which details fees associated with the franchise agreement and includes the franchisor's business history and financial condition
Term
advertising
Definition
paid non-personal messages via mass-communication media (e.g. TV, radio, billboards, Web)
Term
market segmentation
Definition
occurs when a hospitality business divides current and potential customers into groups with common characteristics -- ustomers can be segmented in two ways: (1) based on the benefits the market segment receives from the product, or (2) based on some observable characteristics, such as demographics (age, gender, ethnicity/race, income, educational attainment, home ownership, employment status, etc.), geography (where they are coming from), purpose (why they are visiting), and distribution (buying from the Internet versus calling the hotel direct)
Term
personal selling
Definition
occurs when a hospitality business hires someone to go out looking for new (usually groups) of guests/customers
Term
positioning
Definition
occurs when a hospitality business communicates a unique benefit to a target market
Term
marketing (aka external marketing)
Definition
the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational objectives
Term
internal marketing
Definition
occurs when a hospitality business attempts to attract and retain employees and to communicate why it is important for all employees to strive to achieve guest service standards
Term
marketing strategy
Definition
is what to do - which (combination) of the 6 Ps (Product/service, Promotion, Place, People, Packages) to employ in attempting to reach marketing goals/objectives
Term
merchandising/sales promotion
Definition
occurs when a hospitality business uses displays, giveaways, or discount and premium offers (buy one get one free coupons, contests, and/or games) to build short-term traffic and sales
Term
marketing tactics
Definition
is how a marketing strategy is implemented (i.e. "how" to advertise or package etc.)
Term
packages
Definition
hospitality marketing strategy category which considers what (if any) combinations of products/services and pricing schemes should be utilized to achieve success
Term
people
Definition
hospitality marketing strategy category which considers the impact employees have on service quality, and thus the marketing of the business
Term
place and/or distribution
Definition
hospitality marketing strategy category which considers the location of the business, or what Internet sites used will be used to sell the product/service etc.
Term
price
Definition
hospitality marketing strategy category related to what to charge the guest for the product/service
Term
indirect compensation
Definition
payments, some of which are required by law (i.e. Social Security, Medicare, Worker’s Compensation and Unemployment Insurance programs) and other noncash rewards and programs at the employers discretion such as paid time off, insurance, retirement programs, and employee assistance programs (EAPs), each of which employees may benefit from at some point (or not) in their lives
Term
primary (marketing) research
Definition
involves using specific techniques to collect data that do not already exist and that will answer specific questions -- is often complicated and costly to undertake
Term
bonus
Definition
an extra payment made to an employee at the end of a specific time frame - above an employee's regular base wage or salary
Term
product/service
Definition
hospitality marketing strategy category which stipulates what the business will provide for sale to guests
Term
promotion
Definition
hospitality marketing strategy category which includes deciding whether to do advertising, public relations, personal selling, and merchandising or some combination thereof
Term
direct compensation
Definition
cash paid to employees as either wages, salaries, bonuses, and/or commissions in exchange for their behaviors on the job
Term
public relations (PR)
Definition
consists of nonpaid/non-sales messages, traditionally spread via press releases/conferences but now more likely through Web-based social networks and blogs, which provide opportunities for businesses to share good deeds/news such as sponsorships of community events or charities, donations to scholarship funds, etc.; the intent is to build long-term positive impressions and goodwill for the business
Term
HR cycle/process
Definition
For any hospitality business consists of its ongoing efforts at employee recruiting (finding folks and getting them to apply/throw their name in the hat), selecting (fishing out the keepers – persuading them to join the team), training (telling and showing them how to do well and improve), evaluating (did they do the right stuff -- what happens if they did or didn't?), compensating (determining just rewards and providing them in a fair fashion) and separating (because for good or bad reasons, everyone leaves eventually)
Term
commissions
Definition
extra payments made to an employee based on meeting specific quantities or levels of sales during a pre-agreed-upon time frame
Term
external recruiting
Definition
occurs when an HB doesn't have a currently qualified employee to fill an open job, it must then attempt find someone not already employed a the firm (e.g. "buy from the outside")
Term
compensation package
Definition
all the things that employers trade to employees in exchange for their behaviors on the job
Term
exit interviews
Definition
an interview conducted with an employee who is leaving the business -- the primary goal is usually to learn more about actual working conditions with the intent of improving future practices -- offers of confidential treatment of responses or even anonymity (by conducting the exit interview via computer/online) may be used to try to increase the likelihood the soon-to-be former employee will tell the truth
Term
secondary (marketing) research
Definition
is collected by others for other purposes, but may still be used to answer some gmroe general marketing questions
Term
cost per hire
Definition
the charges a hospitality business incurs to hire an employee - calculated by adding any and all advertising fees, employee referral expenses, travel and/or relocation expenses etc. associated when a new employee is brought into the business
Term
defined benefits plan
Definition
employer paid retirement plans that involved specific promises to pay employees upon retirement, usually based on the number of years the employee worked for the company, their average earnings over the later years of employment, and their age upon retirement. Having proven to be relatively risky and expensive for companies to administer, these plans are effectively extinct, especially among contemporary hospitality employers
Term
cafeteria plans
Definition
at the employer's discretion, they may provide employees with a set dollar figure per year which the employee may then choose to spend on some or all of the various programs included on the employers “benefits menu” – have become more common recently because of the rising expenses associated with various employee benefits as well as the varying needs of different employees
Term
defined contribution plan
Definition
plans which provide no guaranteed benefit levels; the amount of money available to any employee upon retirement is based on amounts the employee chose to save and invest over the years and what sort of return was earned on those invested funds after fees have been deducted by the companies that manage the accounts. These plans may or may not include contributions from the hospitality employer. The choices of defined contribution plans offered by employers may vary, but a common option is named after the section of the Internal Revenue Service (IRS) code that established these plans, the 401(k) plan
Term
employee assistance programs (EAPs)
Definition
employer sponsored programs which provide employees with confidential professional counseling and/or referral assistance in dealing with a variety of circumstances that may affect on-the-job performance such as drug or alcohol dependence, family or marital difficulties, legal or financial problems, or other personal issues
Term
employee referrals
Definition
process of rewarding current employees (usually with cash) for each new employee they recruit/refer to the HB (the new hire typically has to remain employed for a minimum time period before the bonus is paid)
Term
exempt employees
Definition
are eligible to be paid by salary and do not qualify for overtime pay, no matter how many hours they might work in a week -- the U.S. Department of Labor applies salary level standards and duties standards in determining which employees are considered exempt
Term
insurance
Definition
Hospitality businesses may or may not (or under laws prevailing at the time this is being published) elect to offer a range of insurance benefits to their employees -- from insurance coverage for pets to health, dental, vision, disability, life, and long-term care insurance plans for the employees and their families may (or may not) be included
Term
internal recruiting
Definition
occurs when a hospitality business looks to find current employees who may be promoted or transferred from their present positions to different jobs within the hospitality business (e.g. the "make or grow our own" approach")
Term
job specifications (aka job requirements)
Definition
the section of a job description which addresses the skills, knowledge, and any other characteristics needed by anyone doing the job as well as the physical and other demands the job places on the person doing it
Term
job analysis
Definition
the process of getting detailed information about the work activities, required performance levels and behaviors, equipment, tools, and context for each required position
Term
job description
Definition
a document which details the observable actions required of someone performing a specific job well – including the essential duties they are expected to perform, which specific tasks they must accomplish, and what responsibilities they have
Term
nonexempt employees (aka blue collar workers)
Definition
employees who are eligible to be paid overtime (usually 1.5 times the regular wage rate) for any hours worked past 40 hours in a designated workweek (subject to prevailing state and/or municipal laws)
Term
nonfinancial compensation
Definition
the potential rewards/satisfaction that an employee may experience from doing the job itself or from the people and the environment in and around which the person works
Term
on-the-job training (OJT)
Definition
a common training method used in hospitality businesses -- ideally entails an employees undertaking a new job under the watchful eye and with the expert coaching of an experienced and enthusiastic veteran co-worker. At worst, this is the "just follow Pat around" approach, and it can turn out that Pat is tired, ornery, having a bad life, and has absolutely no interest in training anyone
Term
orientation
Definition
typically the 1st step in new employee training intended to ensure that each new employee understands who and what really matters at that HB and what behaviors will be expected of them on the job -- including an overview of the organizational structure and at least a tour of the business as well as an outline of the new employee’s daily routine with an emphasis on safety procedures and security rules
Term
paid time off
Definition
at the start of each year (or whenever the business designates) eligible employees are provided a "bank" of paid time off days to use (often with advanced notice and prescheduled approval) as they best see fit - for vacations, medical appointments, or other personal matters - this approach usually intended as solution to confusion resulting from the traditional separating and sorting of vacation time from holidays and personal and sick days
Term
performance appraisal
Definition
a meeting of a supervisor/manager and a subordinate employee used to discuss and compare performance expectations with the employee's actual performance and results for a specific time period
Term
realistic job previews (RJPs)
Definition
telling and/or showing all applicants what it's really like to have a particular job (both the good and the bad stuff) -- can take the form of text descriptions, video presentations, and work simulations
Term
recruiting
Definition
the process of getting the word out to suitable contenders for open positions, encouraging them to apply for employment with the hospitality business
Term
selection tools
Definition
tests and/or assessments that may be administered to assist in sorting candidates based on job-related categories -- could include intelligence tests, physical ability tests, personality assessments, work simulations, virtual "in-box" exercises, or combinations of all or several of these
Term
accrual basis
Definition
requires revenues to be recognized and recorded when a sale is made, regardless of when payment is received, and for expenses to be recorded when the gain from the expense happens, not necessarily when payment is made for the expense
Term
yield ratio
Definition
the percentage of applicants from a recruitment source that make it to the next stage of the process - computation entails counting the number of applicants generated from each recruiting method undertaken (whether internal or external) to see which (if any) lead to actual hires
Term
separating
Definition
the last stage in the HR cycle when employment is terminated, whether for cause (employee was fired) or voluntary (resignation or retirement)
Term
accounting equation
Definition
the fundamental structure for the whole accounting process -- Assets = Liabilities + Owners' equity
Term
budgets
Definition
are the plans for how a hospitality business will use its financial resources to accomplish its future goals -- by taking advantage of what can be learned from past results and combining it with educated forecasts and predictions, hospitality managers use budgets to attempt to increase the likelihood that they'll achieve future financial success
Term
assets
Definition
anything of value that is owned by a business
Term
cash basis (for accounting)
Definition
entails recording deposits (revenue) when money from a sale is actually received and recording checks (payments for expenses) at the time a purchase is made -- the cash basis for accounting can provide deceiving short-term results—for example, it ignores uncollected revenue that is appropriately earned and expenses incurred (to earn revenues) that have not been paid for, which may make it appear that a business is profitable at a given point in time even if its not
Term
depreciation
Definition
an expense associated with purchases of assets such as buildings and equipment -- it is recorded as an expense over the useful life of the asset so that the financial results in the year these sorts of items are purchased don't appear artificially disastrous and then miraculously strong in the following years as the asset continues to contribute to generation of revenues for the business
Term
double-entry system
Definition
a journal entry in the double-entry system requires that equal amounts of debit and credit entries are needed to record every transaction -- typically, a debit either increases an asset account reported on the balance sheet or an expense account reported on the income statement. A credit on the other side usually increases a liability or an equity account on the balance sheet, or records revenue on the income statement
Term
accounting
Definition
identifying, measuring, recording, and communicating financial data -- the rule-keeping language and system for understanding and doing business
Term
financial accounting
Definition
is done for stakeholders that are external -- creditors, investors, and vendors as well as tax-collecting governments at all levels and even competitors
Term
Generally Accepted Accounting Principles (GAAP)
Definition
are the fundamental accounting guidelines that have been agreed on by accounting experts, regulators, and companies over many years – the intention is that each company's financial information prepared utilizing GAAP will provide an accurate and fair representation of its financial circumstances. The U.S. experts who establish GAAP are members of the Financial Accounting Standards Board (FASB)
Term
liabilities
Definition
claims that stakeholders (i.e., banks or vendors) may have against any of a businesses' assets (e.g. amounts a business owes to its lenders or creditors)
Term
managerial accounting
Definition
delivers the necessary information so that internal stakeholders (such as the employees and managers) can make meaningful decisions to effectively manage usiness operations
Term
ratio analysis
Definition
involves comparing two elements from financial statements generated during the same time frame, usually by dividing one element of a financial statement by another – the resulting ratios may be used by managers of a business to compare actual financial results to goals, past performance, or both and may also be compared to the results of direct competitors or against industry averages
Term
owners' equity
Definition
what's left after all liabilities are subtracted from the assets of a business
Term
nonequity clubs (aka proprietary or developer clubs)
Definition
an ownership form for private clubs wherein the club is formed as a corporation with the owners/managers retaining operational control much like any other for-profit hospitality business
Term
revenues
Definition
the total amount of money guests have paid or owe for the products/services provided by a business during an accounting period
Term
matching principle
Definition
all expenses accumulated in the process of obtaining revenue for a business are to be matched with (that is, subtracted from) that revenue during the same accounting time period
Term
board of directors
Definition
individuals elected by and from a private club's membership to establish and implement policies and set strategies as well maintain financial oversight of the club's operations
Term
trend analysis
Definition
comparison of financial results over time (e.g. day to day, month to month, and/or year to year) allows stakeholders decide what's changing and what's not -- a variety of circumstances could have an impact on any hospitality businesses' results from one time to another—some of which the management may have direct control over (e.g., the purchase or sale of major assets) and others that are beyond control (e.g., economic or weather conditions)
Term
general manager
Definition
the individual hired to manage day-to-day club business on behalf of the members. Some clubs refer to this position as the Chief Operating Officer (COO) as she/he directs overall operations of the club while reporting to the club's board of directors
Term
uniform system of accounts
Definition
expert groups from several segments of the hospitality industry (i.e., lodging, restaurants, and private clubs) have further refined basic accounting rules and processes as specifically applied in their segment -- intended to provide stakeholders of businesses within each segment with the means to make meaningful comparisons intended to enhance decision making because the operating data are consistently collected and reported
Term
assessment
Definition
a one time charge or possibly periodic charges a private club applies to its members in order to make up revenue shortfalls or cover expenses which may have been underestimated by the club's management for any financial period (subject to the club's bylaws)
Term
food and beverage minimum
Definition
pricing policy utilized in some private clubs which entails the club charging its members a predetermined minimum amount for club food and/or beverages during a set time frame (often monthly); each member pays whether they eat and/or drink at the club or not
Term
city clubs
Definition
private clubs established in urban areas to accommodate networking of both a social and business nature; generally focused on high quality food and beverage service and may include meeting rooms, overnight accommodations as well as exercise facilities
Term
member dues
Definition
the price each member is charged (typically monthly) to maintain their membership in a private club, whether they visit the club/use the facilities or not
Term
committees
Definition
the member subgroups that private clubs set up (based on the club’s bylaws) which serve to divide the work necessary to keep the club functioning as well as disperse power and provide internal checks and balances
Term
country clubs
Definition
private clubs which are literally and figuratively built around golf, sometimes including very extensive facilities; some level of food and beverage service is nearly always provided
Term
equity clubs
Definition
private clubs which have been granted nonprofit status (by the IRS) based on meeting criteria such as limited membership and existing substantially to promote social activities and recreation and where no club earnings are used to directly benefit any individual member
Term
initiation fees
Definition
the price a new member pays to join a private club
Term
yacht clubs
Definition
private clubs which provide boating related services such as moorage slips, fueling and possibly food and beverage, swimming and locker room/clubhouse faci
Supporting users have an ad free experience!