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H & T 1980-1989
outline words
26
Travel
12th Grade
01/31/2014

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Cards

Term
Attractions
Definition
items of specific interest to travelers such as natural wonders, man-made facilities and structures, entertainment, and activities
Term
client
Definition
a person or business that pays for professional services or products of people or business
Term
consumer
Definition
the actual user of a product or service
Term
customer
Definition
the buyer of a product or service
Term
destination
Definition
the geographic location to which a traveler is goin
Term
discretionary travel
Definition
a trip taken by choice to which a traveler is going
Term
e-commerce
Definition
the sale of products and services over a Web site
Term
events
Definition
activities planned around specific events or activities in an area
Term
euro
Definition
a term used in relating the monetary system used in the European Union
Term
intermediary
Definition
a person or company that acts as a link between the producer of a product or service and the consumer of that product service
Term
international tourism
Definition
(1) inbound tourism- non-resident visitor arrivals to the united states. (2) Outbound tourism - u.s residential travel outside the us
Term
marketing concept
Definition
the business philosophy that focuses on understanding and meeting the needs of consumers
Term
mass tourism
Definition
a twentieth century trend during which the working middle classes began traveling in large numbers for leisure purposes
Term
moment of truth
Definition
the moment that an employee interacts with a customer related to a business activity
Term
needs
Definition
things that a person must have to exist, such as food, shelter, and clothing.
Term
niche marketing
Definition
marketing to a particular group of people (a market) seen as potential customers for a product or service
Term
relationship marketing
Definition
the process of building and nurturing ongoing, solid relationships with customers
Term
retailer
Definition
a middleman, such as a travel agent, who sells directly to the customer
Term
target market
Definition
the market that a company has identified and toward
Term
theme park
Definition
an amusement park in which the rides, attractions, shows, and buildings revolve around a central theme or group of themes
Term
tour
Definition
a prearranged, prepaid journey, usually including an itinerary of leisure activities, to one or more destinations and a return to the point of orgin
Term
tourism
Definition
all the components of the travel industry used to serve the needs and wants of tourists and to attract travelers to a destination.
Term
tourists
Definition
a person who travels at least 100 miles from home to visit an area for business and or pleasure for 24 hours or more. First appeared in 1811
Term
travel industry
Definition
the business segment which provides transportation, lodging, dining, attractions, entertainment, guide services, and other travel elements related to tourism
Term
trends
Definition
identifiable changes in consumers preferences for activities, goods, and services
Term
wajnts
Definition
things a persona may like to have but which are not critical for survival
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