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FM1330 Exam #1
Study guide Exam 1
51
Other
Undergraduate 2
09/22/2011

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Term
Fashion
Definition
Styles accepted by a large majority of people at one time.
Term
Style
Definition
Characteristic or distinctive appearance of a garment that make it unique from other garments.
Term
Taste
Definition
Prevailing opinion of what is and what is not attractive and apporpriate for a given occasion, personal feeling about style.
Term
Haute Couture
Definition
Also called "High Fashion"
One of a kind, made to order styles composed of expensive fabrics with superb sewing, technical expertise, and the finest materials.
Term
Couturier
Definition
Person who makes Couture
**Must be a member of Chambre Syndicale to be considered a couturier.
Term
Chamber Syndicale
Definition
Association of French Couturiers Founded in 1868.
**Formed by Charles Fredrick Worth.
Term
Atelier
Definition
Workrooms where Couturiers design and produce haute couture garments.
Term
RTW
Definition
America is known for this
French Pret-a-Porter
Larger middle market
Term
Mass Fashion
Definition
Most profitable
Majority of consumers purchase this
Term
Design
Definition
Particular or individual interpretation, version, or treatment of a style.
Term
Collection
Definition
Comprise designs offerings for a particualr season.
Term
Classic
Definition
Staples of integral parts of the wardrobe, never going out of style, and never really becoming a trendy sought after item.
Term
Fad
Definition
Short period of popularity followed by a very quick descent into decline and obsolescence.
Term
Adaption
Definition
A garment that uses the main elements of another's design
Term
Knockoff
Definition
Silhouettes and designs are kept inact, while much less expensive fabric is employed to quickly create a fashionable garment.
Term
Trend
Definition
General direction or movement
Term
Fashion Avenue
Definition
Seventh Avenue/Garment center of NY
Heart of American Fashion.
Term
Silhouette
Definition
Comes in three main types..
1. Bell shaped or Bouffant
2.Bustle
3.Tubular or Straight
Term
Flying Shuttle
Definition
1733-Englishman John Kay invents__________ used in Weaving Fabric. The "needle" what holds it.
Term
Spinning Jenny
Definition
1764-James Hargreaves, Englishman invents ___________ Used in Spinning Thread
Term
Power loom
Definition
1785-Englishman Edmund Cartwright invents the _________ used in weaving fabric.
Term
Cotton Gin
Definition
1793- Eli Whitney invents _____________ used to remove seeds.
Term
Sewing Machine
Definition
1846- Elias Howe invents __________ first in America.
Term
Singer Sewing Machine
Definition
Issac Singer Patents ___________ with a foot treadle in america first interlock sewing machine hand operated.
Term
Elements of Design
Definition
Silhouette, Details and trimmings, Texture, Color, Rhythm, Harmony.
Term
Women's silhouettes
Definition
Tibular or Straight
A-line
Wedge
Bustle
Bell
Term
Men's Silhouettes
Definition
American/Full Cut
European/Slender Cut
Term
Paten
Definition
Swen on the outside
Term
Slash
Definition
An opening in the garment
Term
Pleats (4 types)
Definition
Acordion
Box
Inverted
Knife
Term
Texture
Definition
The look and feel
Term
Details create _________ for a design and primarily consist of collars, sleeves, and the hemline.
Definition
Individuality
Term
The single element that adds the _________ to a garment without affecting the price.
Definition
Most usual impact
Term
Hue
Definition
Technical term for the name of a color
Term
Value
Definition
The lightness or darkness of a color
Term
Intensity
Definition
Refers to colors saturation or purity, brightness or dullness.
Term
Manochromatic
Definition
One color is chosen and values and intesities are played with.
Term
Analogous
Definition
Use of colors adjacent on the color wheel.
Term
Complementary
Definition
Use of colors opposite to each other on the color wheel.
Term
Cool colors
Definition
Blue,greem,violet
Term
Warm colors
Definition
Red,orange,yellow
Term
Principles of Design
Definition
Balance, Empasis, Proportion, Rhythm, Harmony
Term
Balance
Definition
is the equal distribution of weight on two sides of the product.
Term
Emphasis
Definition
Designers choose a focal point of the garment.
Term
Proportion
Definition
All the elements must be scaled to fit and overall proportion, so as not to detract from the overall piece.
Term
Rythm
Definition
When the movement of the eye over the garment from one element to another is smooth.
Term
Harmony
Definition
The unified effect that brings all of the elements in the design project together.
Term
Mass Market
Definition
A large group of consumers with similar needs.
Term
Market segmentation
Definition
The subdivision of the marketplace into relatively homogeneous subsets of consumers.
Term
Target Market
Definition
Specific groups of potential consumers that a business is attempting to turn into regular customers.
Term
Bases of Market Segmentation
Definition
Geographic
Demographic
Psychographic
Behavioristic
Sociological
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