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Fashion Marketing
Terms used in basic fashion.
15
Marketing
9th Grade
01/19/2014
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Term
Fashion
 Definition
Existing type of clothing referred by the majority
Term
Garments
 Definition
Article of clothing
Term
Style
 Definition
Shape or type of garment
Term
Design
 Definition
Particular or unique version of a style
Term
Physical Need
 Definition
Protection
Term
Psychological Need
 Definition
Adornment, identification
Term
Social Need
 Definition
affiliation, modesty, and event
Term
Value
 Definition
Lightness or darkness
Term
Intensity
 Definition
Brightness or darkness
Term
Elements of design
 Definition
Color, line, shape, texture
Term
Christian Dior
 Definition
Designer in WWII, introduced New Look (1950)
Term
Effect of industrial revolution
 Definition
Sewing machine mass produced clothing
Term
Grunge
 Definition
Casual, messy, uncombed, disheveled (1990)
Term
Dandyism
 Definition
Style of dress and lifestyle that celebrated elegance and refinement in the 1800s
Term
New Look
 Definition
Long hemlines, narrow shoulders, tight bodices, and long, full, or narrowed skirts
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